Gambling.com Group Enters Into First International Media Partnership with The Independent
July 11 2023 - 8:30AM
Business Wire
Partnership brings together The Independent’s 20.8M+ unique
visitors with Gambling.com Group’s U.K. leadership position and
leading player acquisition services for the regulated global online
gambling industry
Gambling.com Group Limited (Nasdaq: GAMB) (“Gambling.com Group”
or the “Group”), a leading provider of player acquisition services
for the regulated global online gambling industry, has extended its
reach in the U.K. through a new media partnership with Independent
Digital News and Media Limited (“The Independent”), one of the
U.K.’s largest digital media publishers. Under the agreement,
Gambling.com Group will deliver in-depth and expert sports betting
and online casino content for sports enthusiasts to leverage The
Independent’s reach, which counts over 20.8 million monthly unique
users. The content and exclusive offers will be featured on a
special section of The Independent’s website,
www.independent.co.uk, making it easier for readers to find
everything regarding online gambling in one area.
The partnership with The Independent represents the third major
media partnership for Gambling.com Group and follows its previously
announced agreements with The McClatchy Company and Gannett -- two
of the largest U.S. newspaper publishers. The partnership with The
Independent is the first media partnership the Group has entered
into outside of the U.S. and offers the Group an additional growth
driver in one of its largest and most important markets.
“Gambling.com Group brings vast U.K. market operating experience
having entered the market over 15 years ago. Partnering with
Gambling.com Group, which has a strong record of success in the
U.K. and a wealth of established partnerships with online gambling
brands in the market, is a great benefit for our organization,”
said Christian Broughton, Managing Director of The Independent. “We
are excited to deliver Gambling.com Group’s authoritative offerings
to our highly engaged audience to allow them to make smart,
informed decisions."
Christian Broughton, Managing Director of The Independent, said:
“I’m delighted to be working with Gambling.com Group, a leading
global brand with extensive experience in this sector. Being chosen
as their first non-US partner demonstrates The Independent’s scale,
robust model and global brand presence. Our most recent annual
results showed that the majority of our revenue is now no longer
dependent on traditional advertising, and the expansion of
eCommerce partnerships is crucial in creating a regular, reliable
revenue base upon which to build the future of our thriving media
brand.”
The U.K. was one of the first jurisdictions to legalize online
gaming nearly 20 years ago, which attracted companies and
entrepreneurs from around the world, and the U.K. online gaming
market remains larger than any individual U.S. state. By partnering
with Gambling.com Group, The Independent gains access to the
Group’s proprietary data science platform, award-winning content
team and leading expertise in monetizing online gambling
traffic.
About Gambling.com Group Limited
Gambling.com Group Limited (Nasdaq: GAMB) (the “Group”) is a
multi-award-winning performance marketing company and a leading
provider of digital marketing services active in the online
gambling industry. Founded in 2006, the Group has offices globally,
primarily operating in the United States and Ireland. Through its
proprietary technology platform, the Group publishes a portfolio of
premier branded websites including Gambling.com, Bookies.com and
RotoWire.com. The Group owns and operates more than 50 websites in
seven languages across 15 national markets covering all aspects of
the online gambling industry, including iGaming and sports betting,
and the fantasy sports industry.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, Section 21E of the Securities Exchange Act of 1934, as
amended, and the safe harbor provisions of the U.S. Private
Securities Litigation Reform Act of 1995, that relate to our
current expectations and views of future events. All statements
other than statements of historical facts contained in this press
release, including statements relating to the success and benefits
of the media partnership between Gambling.com Group and The
Independent and increases in revenue, are all forward looking
statements. These statements represent our opinions, expectations,
beliefs, intentions, estimates or strategies regarding the future,
which may not be realized. In some cases, you can identify
forward-looking statements by terms such as “believe,” “may,”
“estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,”
“expect,” “predict,” “potential,” “could,” “will,” “would,”
“ongoing,” “future” or the negative of these terms or other similar
expressions that are intended to identify forward-looking
statements, although not all forward-looking statements contain
these identifying words. Forward-looking statements are based
largely on our current expectations and projections about future
events and financial trends that we believe may affect our
financial condition, results of operations, business strategy,
short-term and long-term business operations and objectives and
financial needs. These forward-looking statements involve known and
unknown risks, uncertainties, contingencies, changes in
circumstances that are difficult to predict and other important
factors that may cause our actual results, performance, or
achievements to be materially and/or significantly different from
any future results, performance or achievements expressed or
implied by the forward-looking statement. For a discussion of some
of the risks and important factors that could cause actual results
to differ materially from our expectations, see the risks and other
factors detailed in “Item 3. Key Information - Risk Factors” in
Gambling.com Group’s annual report filed on Form 20-F for the year
ended December 31, 2022, with the U.S. Securities and Exchange
Commission (the “SEC”) on March 23, 2023, and Gambling.com Group’s
other filings with the SEC as such factors may be updated from time
to time. Any forward-looking statements contained in this press
release speak only as of the date hereof and accordingly undue
reliance should not be placed on such statements. Gambling.com
Group disclaims any obligation or undertaking to update or revise
any forward-looking statements contained in this press release,
whether as a result of new information, future events or otherwise,
other than to the extent required by applicable law.
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version on businesswire.com: https://www.businesswire.com/news/home/20230711514240/en/
Media: Jennifer Arapoff, Gambling.com Group,
media@gdcgroup.com Jordan Bieber, 5W Public Relations,
gdc@5wpr.com
Investors: Peter McGough, Gambling.com Group,
investors@gdcgroup.com Richard Land, Norberto Aja, JCIR,
GAMB@jcir.com
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