Agoda and Alipay+ Expand on Their Partnership to Offer Greater Rewards to Travelers Through Digital Payment Methods
August 09 2022 - 1:39AM
Business Wire
Agoda and Alipay+ today announced a new partnership that will
leverage Alipay+ solutions on the Agoda platform for better
customer benefits and rewards. This is in addition to the existing
integration of multiple digital wallets, namely the AlipayHK, GCash
and TrueMoney, through Alipay+ on Agoda’s platforms.
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With this new partnership, multiple Alipay+ marketing solutions,
including Alipay+ Rewards and its in-cashier marketing services,
can be used for discounts distribution and redemption on Agoda.
This enables Agoda to enhance its transaction conversion rate,
while travelers can enjoy great returns in countries and regions
like Hong Kong SAR of China, the Philippines, and Thailand – with
the possibility of more regions to come in the future.
As the global economy recovers from the COVID-19 pandemic, the
online travel industry has seen a vigorous rebound. In some key
countries across the region, bookings have increased nearly tenfold
since the start of the year, according to Agoda data and this
number is only expected to increase.
“As we gear up for the return to travel, we want to offer our
customers greater choice and flexibility in their bookings. The
pandemic has greatly accelerated the digitisation of travel and we
are committed to keeping with the times as we continue to onboard
more diverse modes of payments globally. We value this partnership
with Alipay+ as it helps us offer more benefits to the end user
through the clever integration of new payment solutions and rewards
programs – allowing us to reach out to and target a wider network
of customers.”, said Damien Pfirsch, CCO, Agoda.
Introduced by Ant Group in 2020, Alipay+ is a suite of global
cross-border digital payments and marketing solutions designed to
enable businesses, especially small and medium-sized businesses, to
process a wide range of mobile payment methods and reach hundreds
of millions of regional and global consumers. Other leading
e-wallets supported by Alipay+ include Boost (Malaysia), Rabbit
LINE Pay (Thailand), Touch 'n Go (Malaysia), Kakao Pay (South
Korea), Klarna (Europe) and more.
“We are glad to reach this new partnership with Agoda to support
the recovery of the travel industry from the pandemic.” said Jing
Yin, General Manager of Global Strategic Accounts of International
Business Group at Ant Group, “With innovative payment and marketing
solutions, Alipay+ is committed to helping merchants reach global
consumers as a cross-border economic connector and allow consumers
to make payments on global platforms with their preferred digital
wallets.”
Agoda has partnered with Ant Group and integrated Alipay as a
payment option in the Chinese market as early as 2013. Since early
2022, Agoda has been integrating Alipay+ payment solutions to
accept payments through multiple digital wallets across Asia. On
July 4, Agoda also worked with Alipay+ to launch a Brand Day
campaign in the Philippines market.
About Agoda
Agoda helps anyone travel anywhere with its great value deals on
a global network of 2.7M hotels and holiday properties worldwide,
plus flights, airport transfers and more. Agoda.com and the Agoda
mobile app are available in 39 languages and supported by 24/7
customer support.
Headquartered in Singapore, Agoda is part of Booking Holdings
(Nasdaq: BKNG) and employs more than 4,800 staff in 32 markets,
dedicated to leveraging best-in-class technology to make travel
even easier.
About Alipay+
Alipay+ provides global cross-border digital payments and
marketing solutions that enable global e-wallets and merchant
partners, especially small and medium-sized businesses, to better
serve their users and customers.
Alipay+ is introduced by Ant Group, the owner and operator of
Alipay. As one of the world’s leading digital payment platforms,
Alipay serves hundreds of millions of users by connecting them with
merchants and partner financial institutions that offer inclusive
financial services and digital daily life services.
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version on businesswire.com: https://www.businesswire.com/news/home/20220808005877/en/
Media Inquiries Vick Li Wei
Ant Group Vick.lw@antgroup.com
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