PRESS RELEASE: NACON: LACHLAN POWER SIGNS AS FIRST NACON SIGNATURE GAMER
August 22 2023 - 2:00AM
PRESS RELEASE: NACON: LACHLAN POWER SIGNS AS FIRST NACON SIGNATURE
GAMER
LACHLAN POWER SIGNS
AS FIRST
NACON SIGNATURE
GAMER
PARTNERSHIP SEES LACHLAN AND PWR EXCLUSIVELY USE
NACON PREMIUM GAMING CONTROLLERS AND RIG HEADSETS
Lesquin, 22
August 2023 – – NACON, a leader
in premium gaming accessories and parent of the RIG audio brand,
has today announced an exciting partnership with the renowned
global content creator and gaming influencer Lachlan Power and
leading gaming organization PWR. This strategic partnership unveils
Lachlan Power as a NACON Signature Gamer who will exclusively use
NACON controllers and RIG headsets.
Lachlan Power has substantially impacted the
gaming community with engaging content and unwavering passion,
amassing a devoted following of over 23 million gaming enthusiasts
and nearly 6 billion views. His exceptional achievements led to his
inclusion in the Fortnite Icon series, an exclusive group of
streamers, pro players, musicians, and athletes who have received
bespoke in-game character skins. This esteemed recognition places
Lachlan amongst notable figures such as LeBron James, Neymar Jr.,
and Ariana Grande.
Yannick Allaert, Group Director of the
Accessories Division at NACON, expressed the company's enthusiasm,
stating, "We take immense pride in welcoming Lachlan into the NACON
family as our premier NACON Signature Gamer. The commitment of PWR
to delivering top-tier content aligns seamlessly with NACON’s
dedication to providing cutting-edge gear that enriches the gaming
experience. With Lachlan and PWR on board, we eagerly anticipate a
future filled with unforgettable moments for gamers worldwide."
Lachlan Power, Founder of PWR, commented on the
partnership: "We are super excited to be teaming up with NACON as
our official controller and RIG as our official headset. The
partnership aligns perfectly with our strategy of providing
world-class gaming content. Equipping PWR with the latest
technology and accessories from NACON is crucial in enabling us to
achieve this goal.”
The partnership announcement was revealed
through an exclusive video developed by the PWR team. It is the
first of many tailored content collaborations where PWR will
showcase the latest NACON headsets and controllers, including the
newly launched NACON Evol-X for Xbox and RIG 600 PRO dual wireless
gaming headset.
Lachlan Power stands as the first content
creator to join the NACON Signature Gamer program, marking a
significant milestone for the company's global outreach. This
partnership is a testament to its unwavering commitment to gamers
all over the world, as NACON continues to solidify its position in
the global gaming market by delivering premium products and
services to gamers worldwide.
***
About NACONNACON is a company
of the BIGBEN Group founded in 2019 as a pure player in the video
game industry. Bringing together 16 development studios, publishing
of popular video games, and designing and distributing premium
gaming peripherals, NACON focuses 30 years of expertise at the
service of gamers. The RIG brand of premium gaming headsets was
acquired by NACON in 2020. With a history of delivering
first-to-market innovations, the RIG mission is to develop
next-generation gear for competitive gamers, esports players and
streamers. https://corporate.NACONgaming.com/
About PWR Founded in 2020, by Lachlan Power,
PWR connects and engages global athletes, artists, and creators
with a distinctly playful and fun attitude. The PWR community
consists of like-minded gamers and competitors excelling in their
game, as well as leading game developers driving innovative online
experiences. PWR has three core pillars of competitive gaming,
gaming content, and game development. Through these pillars PWR
also partners with other organisations to authentically connect
them with digital and gaming audiences.
About Lachlan PowerOne of the world’s most
recognisable Fortnite content creators, Lachlan was the first
Australian gaming YouTuber to reach 10 million subscribers and has
now amassed more than 23 million fans across YouTube, TikTok,
Instagram and Twitch.
- Press release - Lachlan ambassador - final english
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