Free Digital Experience for Kids on Scholastic Home Base,
a Donation of 100,000 Books in Partnership with Save the Children
and New Retail Promotions
NEW
YORK, June 3, 2022 /PRNewswire/ -- According to
data from the Kids & Family Reading
Report ™: 7th Edition, 74
percent of kids agree that reading fiction and nonfiction helps
them understand the world and additional research has displayed the
academic benefits of summer reading to be substantial. To provide
kids with access to books and stories that will support both
academic and personal growth during the summer months, now through
August 19th, kids can
participate in the Scholastic Summer Reading program. The program
is hosted on the fun, free and fully-moderated Scholastic Home
Base, inviting kids to discover new favorite titles, join a
community of readers, attend virtual author events, and help unlock
a donation of 100,000 Scholastic books that will be distributed to
children across rural America by nonprofit Save the Children.
To learn more about the Scholastic Summer Reading program,
visit: www.scholastic.com/summer
To participate in the Scholastic Summer Reading program, kids
will create an account on Scholastic Home Base,
where they can:
- Read free e-books and enjoy author read-aloud videos.
Kids will have access to select e-books in their entirety, which
they can read all summer long. Titles include favorite series such
as Goosebumps, Puppy Place, and I Survived. In addition, kids can
also enjoy a variety of read-aloud videos including The Word
Collector and Train.
- Attend virtual author events. Kids will be able to
interact directly with bestselling and award-winning authors every
month, including Scholastic summer reading ambassadors Claribel Ortega (Witchlings, Ghost
Squad), Justin A. Reynolds
(It's the End of the World and I'm in My Bathing Suit,
Miles Morales graphic novel series),
Christina Soontornvat (Diary of an
Ice Princess series), and R.L. Stein (Goosebumps series). Each
event includes a moderated chat function to encourage questions to
the author as well as behind-the-scenes information, and sometimes
kids even write a short piece with the authors.
- Help unlock a donation of 100,000 books. Every
consecutive day a child checks into the Summer Zone, creates a
Reading Streak™, which will help to unlock a donation of new, free
print books from Scholastic. Save the Children will distribute the
100,000 books to kids in rural communities throughout the country
with limited or no access to books.
- Earn reading milestones and rewards. Over the course of
the summer, kids will have the ability to earn trophies, virtual
items, and in-game tokens for their Reading Streak progress.
Throughout each achievement level, kids will collect new virtual
rewards and accessories for their digital avatar.
- Join a community of readers and create reading circles.
Kids can interact with friends and make new companions along the
way. The Summer Zone in Home Base provides kids with a social
platform centered around reading: book-based games and activities,
dance parties, and more. Kids can join and name their own "circles"
to track group reading progress connected to the overall book
donation, start community conversations, and write and share their
own stories, comics, and art, all in their special group
Newsfeed.
- Share reading progress. At any point throughout the
summer, kids can download and print custom reports to share their
individual reading progress with their caregiver and/or
educator.
In addition, as part of the summer reading efforts, the Company
has partnered with 2,500 retail locations across the country to
offer special discounted editions of the first title in select
chapter books and middle grade series. The Scholastic Series Summer
Reading Promotion features an assortment of 12 kid-favorite series,
including New York Times
bestsellers Dragon Masters, I Survived, and The Baby-sitters
Club.
"At Scholastic, we know the importance of keeping children
reading through the summer. We also know that series books in
particular have the power to create consistent and healthy reading
habits in kids," said Ellie
Berger, Executive Vice President and President, Trade
Publishing, Scholastic. "We're committed to increasing
access to books that will create life-long readers in a variety of
ways: through our long-standing partnership with Save the Children,
through our value-priced editions that can be found at retail and
on our very own digital destination for kids, Scholastic Home
Base."
"Children can accelerate learning when they read regularly over
the summer. But nearly two out of three low-income kids don't have
any books in their homes," said Betsy
Zorio, Vice President of U.S. Programs for Save the
Children. "Thanks to Scholastic and its summer reading
campaign, Save the Children will be able to give books to young
readers who need them most, sparking the joy of reading across
rural America this summer."
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SOURCE Scholastic