All-new Roku Streaming Stick 4K now
available in Mexico in addition to 8 Roku TV partners
Roku, Inc. today announced that it is the #1 TV streaming
platform in Mexico, based on hours streamed, according to a recent
study conducted by the Hypothesis Group. This leadership position
comes as the company closes 2021 with 8 Roku TV™ partners in Mexico
and the arrival of the new Roku® Streaming StickTM 4K player to
stores just in time for the holiday season.
“We are proud to be the #1 TV streaming platform in Mexico, and
that is thanks to the consumers who have enjoyed our streaming
players over the past six years, our Roku TV partners that chose to
build TVs using Roku’s operating system, our retail partners for
working with Roku to showcase our products to consumers, and our
content partners that have worked with Roku to bring their
entertainment to our users,” said Arthur van Rest, vice president
of International at Roku.
The study, conducted by the Hypothesis Group among 2,534 survey
respondents in October 2021, found that Roku is the #1 TV Streaming
Platform in Mexico, based on hours streamed. In addition, the study
also found that consumers in Mexico view Roku as the best streaming
platform for free TV shows and movies.
Roku Streaming Stick 4K arrives in Mexico
Earlier this year, Roku unveiled the all-new Roku® Streaming
StickTM 4K, offering powerful 4K streaming in a portable form
factor. The Roku Streaming Stick 4K is easy to use, faster and more
powerful than ever. It boots up to 30% faster — enabling smooth
streaming in spectacular 4K, Dolby Vision®, and HDR10+ picture and
features a redesigned long-range Wi-Fi® receiver. The sleek design
hides neatly behind your TV with simple setup. Plus, easily search
across thousands of channels with your voice and control your TV,
streaming, and sound—all with the included remote*.
Additional features of the Roku Streaming Stick 4K include:
- Dolby Vision®: Enjoy favorite films or streaming series
with spectacular color, contrast, brightness, and detail. Dolby
Vision delivers colors never-before seen on a screen paired with
ultra-vivid picture quality which results in a refined, lifelike
image.
- Brilliant picture quality: Stunningly sharp 4K picture
brings out the rich detail in entertainment with four times the
resolution of HD**. Watch as colors pop off the screen and enjoy
lifelike clarity with Dolby Vision and HDR10+.
- Clutter-free and simple setup: Plug the compact device
directly into the back of your TV for a simple setup that's perfect
for wall mount TV or trips on-the-go.
- Smooth streaming: The all-new quad-core processor boots
up to 30% faster and the re-designed long range wireless receiver
offers up 2x faster Wi-Fi speeds, enabling content to load quicker
and navigation to feel snappier than ever before.
- Voice remote with TV controls: Power up the TV, adjust
the volume, and control the Roku Streaming Stick 4K device with one
remote*. Use Roku Voice to quickly search, play entertainment and
more.
- Ecosystem compatibility: Control Roku Streaming Stick 4K
by using voice with Alexa or Google Assistant enabled devices. With
AirPlay 2, effortlessly stream, control and share content directly
from iPhone, iPad or Mac. Roku Streaming Stick 4K also supports
HomeKit, which allows users to easily and securely control Roku
devices using Siri or the Home app on their Apple devices.
The Roku Streaming Stick 4K will be available in major retailers
in Mexico just in time for the holidays for $1,499. The Roku
Streaming Stick 4K expands Roku’s device lineup in Mexico, which
also includes the Roku Express, The Roku Express 4K and the Roku
Streambar®. Roku devices can be found in more than 3,000 retail
stores in Mexico, including Coppel, Walmart, Bodega Aurrera,
Liverpool, Chedraui, Amazon, Palacio de Hierro, Sanborns, Sam's
Club and Mercado Libre.
Roku TV Momentum in Mexico
Roku is closing 2021 with 8 Roku TV brands in Mexico, including
Hisense, InFocus, JVC, Philips, Sharp, TCL, Walmart’s ATVIO and
Sanyo Roku TV, which recently launched in Mexico. Roku’s
easy-to-use operating system powers these Roku TV models, which
come in a range of sizes from 32-inch to 75-inch and provide
consumers with a premium smart TV experience at an affordable
price.
Roku TV models offer consumers an intuitive, easy to use,
customizable home screen, thousands of free and paid streaming
channels and advanced features like fast and easy search across top
channels with results ranked by price, and private listening
available in the Roku mobile app. The Roku TV home screen puts a
customer’s favorite entertainment in one place so it’s easier than
ever to watch what they love. People can stream movies and TV
episodes, news or access a cable box, game console, or antenna from
the simple home screen.
*TV power and volume controls on the Roku remote control are
compatible with most TVs. **4K only works with compatible TV and
content.
About Roku, Inc.
Roku pioneered streaming to the TV. We connect users to the
streaming content they love, enable content publishers to build and
monetize large audiences, and provide advertisers with unique
capabilities to engage consumers. Roku streaming players and
TV-related audio devices are available in the U.S. and in select
countries through direct retail sales and licensing arrangements
with service operators. Roku TV™ models are available in the U.S.
and in select countries through licensing arrangements with TV OEM
brands. Roku is headquartered in San Jose, Calif. U.S.A.
This press release contains “forward-looking” statements that
are based on our beliefs and assumptions and on information
currently available to us on the date of this press release.
Forward-looking statements may involve known and unknown risks,
uncertainties and other factors that may cause our actual results,
performance or achievements to be materially different from those
expressed or implied by the forward-looking statements. These
statements include but are not limited to benefits, impact,
features, pricing and availability of the Roku streaming lineup in
Mexico; and the features, benefits, engagement on and reach of the
Roku OS and the Roku platform. Except as required by law, we assume
no obligation to update these forward-looking statements publicly,
or to update the reasons actual results could differ materially
from those anticipated in the forward-looking statements, even if
new information becomes available in the future. Important factors
that could cause our actual results to differ materially are
detailed from time to time in the reports Roku, Inc. files with the
Securities and Exchange Commission, including our Annual Report on
Form 10-K for the year ended December 31, 2020 and our Quarterly
Report on Form 10-Q for the quarter ended September 30, 2021.
Copies of reports filed with the SEC are posted on Roku’s website
and are available from Roku without charge.
Roku and the Roku logo are registered trademarks and Roku TV is
a trademark of Roku, Inc. in the U.S. and in other countries. Trade
names, trademarks and service marks of other companies appearing in
this press release are the property of their respective
holders.
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version on businesswire.com: https://www.businesswire.com/news/home/20211130005466/en/
Gretel Perera gperera@roku.com
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