Perion Extends and Enhances 3 Years Agreement with Bing
October 26 2017 - 7:00AM
Business Wire
Extended Agreement Through 2020, Bolstering The
Relationship Between Perion and Microsoft’s search engine, Bing
Perion Network Ltd. (NASDAQ: PERI), a global technology leader
in advertising solutions for brands and publishers, today announced
that it is extending its relationship with Microsoft’s search
engine, Bing. Perion announced an extended agreement through 2020,
bolstering the relationship between Perion and Bing, expanding
Perion’s reach within the search ecosystem. The agreement covers
distribution across both desktop and mobile.
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Doron Gerstel, Perion’s CEO commented, “Perion is committed to
growing its search business, and Microsoft and Perion have
maintained a mutually productive strategic relationship. This
enhanced agreement is designed to expand Perion’s reach into the
search space, providing additional growth opportunities for us, and
enabling us to continue providing comprehensive search solutions to
new and existing publishers around the world. This extension, which
is the first major agreement under Mike Glover, our new Search
division General Manager, fortifies Perion’s Search Business
division and strengthens our position within the Search
industry.”
Mike Glover, Perion’s General Manager of the Search division,
added, “The extension of our agreement ensures that Perion will
continue to provide its publisher partners, and their consumers, a
leading search and monetization solution. We look forward to a
deeper integration of our products and platforms with Bing’s
capabilities to provide innovative features and experiences.”
About Perion Network Ltd.
Perion is a global technology company that delivers advertising
solutions to brands and publishers. Perion is committed to
providing data-driven execution, from high-impact ad formats to
branded search and a unified social and mobile programmatic
platform. More information about Perion may be found at
www.perion.com, and follow Perion on Twitter@perionnetwork.
Forward Looking Statements
This press release contains historical information and
forward-looking statements within the meaning of The Private
Securities Litigation Reform Act of 1995 with respect to the
business, financial condition and results of operations of Perion.
The words “will”, “believe,” “expect,” “intend,” “plan,” “should”
and similar expressions are intended to identify forward-looking
statements. Such statements reflect the current views, assumptions
and expectations of Perion with respect to future events and are
subject to risks and uncertainties. Many factors could cause the
actual results, performance or achievements of Perion to be
materially different from any future results, performance or
achievements that may be expressed or implied by such
forward-looking statements, or financial information, including,
among others, the failure to realize the anticipated benefits of
companies and businesses we acquired and may acquire in the future,
risks entailed in integrating the companies and businesses we
acquire, including employee retention and customer acceptance; the
risk that such transactions will divert management and other
resources from the ongoing operations of the business or otherwise
disrupt the conduct of those businesses, potential litigation
associated with such transactions, and general risks associated
with the business of Perion including intense and frequent changes
in the markets in which the businesses operate and in general
economic and business conditions, loss of key customers,
unpredictable sales cycles, competitive pressures, market
acceptance of new products, inability to meet efficiency and cost
reduction objectives, changes in business strategy and various
other factors, whether referenced or not referenced in this press
release. Various other risks and uncertainties may affect Perion
and its results of operations, as described in reports filed by the
Company with the Securities and Exchange Commission from time to
time, including its annual report on Form 20-F for the year ended
December 31, 2016 filed with the SEC on March 7, 2017. Perion does
not assume any obligation to update these forward-looking
statements.
Source: Perion Network Ltd.
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version on businesswire.com: http://www.businesswire.com/news/home/20171026005664/en/
Perion Network Ltd.Investor relationsVicky Batkin+972
(73) 398-1000Perion.Investor.Relations@perion.com
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