JAKKS Pacific Signs Global Master Toy Agreement for Disney•Pixar’s ‘Incredibles 2’
September 27 2017 - 6:00AM
Business Wire
Leading U.S. toymaker JAKKS Pacific, Inc. (NASDAQ: JAKK) today
announced it has entered into a multi-year, global master toy
licensing deal with Disney Consumer Products, Inc. for
Disney•Pixar’s Incredibles 2. The deal also includes master toy
rights for the 2004 film The Incredibles.
Under the terms of the worldwide agreement, JAKKS will
manufacture, market, and distribute action figures and accessories,
including mini-figures and collectible figures, playsets,
interactive toys, preschool toys, role-play and dress-up
accessories, novelty toys, radio control toy vehicles, toy
vehicles, including die cast and plastic as well as associated
playsets.
Incredibles 2 is the follow-up to the 2004 hit animated feature
film The Incredibles, about the adventures of a family with
superpowers. The original film was a blockbuster hit at the box
office, grossing more than $600 million worldwide during its
original theatrical run and winning two Academy® Awards.
“We’re thrilled to extend our relationship with Disney and be
named the master toy licensee for The Incredibles franchise,” said
Stephen Berman, Chairman & CEO, JAKKS Pacific. “We are looking
forward to working with the remarkable storytellers at Pixar and
Disney to bring The Incredibles characters to life through a
variety of toys and other consumer products for a new generation of
kids.”
“Fans around the world are excited to see their favorite super
family back on the big screen with Incredibles 2,” said Josh
Silverman, EVP, Global Licensing, Disney Consumer Products and
Interactive Media, “and we’re thrilled that the creativity and
innovation seen in the film is seamlessly brought to life in
the broad assortment of toys JAKKS has created.”
About Disney Consumer Products and
Interactive Media
Disney Consumer Products and Interactive Media (DCPI) is the
business segment of The Walt Disney Company (NYSE:DIS) that brings
our Company’s stories and characters to life through innovative and
engaging physical products and digital experiences across more than
100 categories, from toys and t-shirts, to apps, books and console
games. DCPI comprises two main lines of business: Disney Consumer
Products (DCP), and Disney Interactive (DI). The combined segment
is home to world class teams of app and game developers, licensing
and retail experts, a leading retail business (Disney Store),
artists and storytellers, and technologists who inspire
imaginations around the world.
About JAKKS Pacific,
Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer,
manufacturer and marketer of toys and consumer products sold
throughout the world, with its headquarters in Santa Monica,
California. JAKKS Pacific’s popular proprietary brands include
BIG-FIGS™, XPV®, Max Tow™ and Friends, Disguise®, Moose Mountain®,
Funnoodle®, Maui®, Kids Only!®; a wide range of
entertainment-inspired products featuring premier licensed
properties; and C’est Moi™, a youth skincare and makeup brand.
Through JAKKS Cares, the company’s commitment to philanthropy,
JAKKS is helping to make a positive impact on the lives of
children. Visit us at www.jakks.com and follow us on Instagram
(@jakkstoys), Twitter (@jakkstoys) and Facebook (JAKKS
Pacific).
©2017 JAKKS Pacific, Inc. All rights
reserved.
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JAKKS PacificSara Rosales Montalvo, (424)
268-9363SaraRM@jakks.net
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