HONOR, Qualcomm, and Microsoft Redefine Innovations in Mobile
AI
BERLIN, Sept. 7,
2024 /PRNewswire/ -- Today at IFA 2024, HONOR
unveiled three groundbreaking mobile AI Solutions: AI PC powered by
Snapdragon® X Elite platforms, AI Agent and AI
Deepfake Detection. The launch was accompanied by a
thought-provoking panel discussion featuring HONOR CEO George Zhao; Alex
Katouzian, Group GM of MCX at Qualcomm Technologies, Inc.;
and Mark Linton, VP of Device
Partner Sales at Microsoft. Together, they explored the convergence
of AI and Snapdragon technology, discussing how these innovations
are shaping the future of mobile AI.
"When it comes to mobile computing, AI is not just a buzzword,
it's a revolution," commented George Zhao, CEO of HONOR Device Co., Ltd.
"At HONOR, we're committed to working with our partners to deliver
powerful AI capabilities and seamless connectivity, while
protecting our users' privacy. Through open collaboration with
industry leaders, we're creating devices that empower individuals
and redefine what's possible."
"At Qualcomm Technologies, we believe the NPU is the key to
unlocking the true potential of AI in PCs," added Alex Katouzian, Group GM of MCX, Qualcomm
Technologies, Inc. "The Snapdragon X Elite with its
industry-leading NPU performance empowers AI PCs like the HONOR
MagicBook Art 14 to deliver next-generation AI experiences. Not
only will users see a significant boost in capabilities, but the
NPU's efficiency also translates to longer battery life, allowing
users to stay productive for extended periods."
HONOR MagicBook Art 14 Snapdragon:
Redefining PC in the Mobile AI Era
The PC landscape is
undergoing a radical transformation, driven by advancements in AI
and the rise of Snapdragon platforms. Fueled by HONOR's
platform-level AI capabilities and developed in collaboration with
top industry leaders, HONOR MagicBook Art 14
Snapdragon heralds a new era of computing.
Featuring a sleek and compact design, the HONOR MagicBook
Art 14 Snapdragon is a marvel of lightweight engineering. It
incorporates cutting-edge platform-level AI features alongside
robust hardware and software solutions, ensuring unmatched
productivity and user experience. It translates the lightweight and
slim characteristics of smartphones to laptops, delivering the
lightest and slimmest AI PC on the market, weighing approximately
1kg with a slimness of 1cm. Delivering an immersive visual journey,
the HONOR MagicBook Art 14 Snapdragon features a captivating
14.6-inch HONOR FullView Touch Display boasting a crystal-clear
3.1K resolution. It also includes an
outstanding 97% screen-to-body ratio, the largest among 14-inch
laptops. The HONOR MagicBook Art 14 Snapdragon is powered by the
Qualcomm Snapdragon X Elite, elevating the computing experience to
new heights in terms of power, efficiency, and security.
The HONOR MagicBook Art 14 Snapdragon also enables a smooth
transition of Windows applications on X86 to the Windows on
Snapdragon architecture. Based on years of research on the
ecosystem, HONOR created a Hotspot Library that uses platform-level
AI to identify frequently used scenarios and trigger translation
optimization efficiently. HONOR has improved 16% of the average
boot-up time1 with translation optimization across a
diverse array of Windows applications. Currently, HONOR has
optimized a total of the Top 14 applications across six major
categories, including browsers, online meetings, media, office,
social software and tools.
The HONOR MagicBook Art 14 Snapdragon will be soon available in
German, France and Italy.
For preorder, please visit HONOR online store now at
www.honor.com.
Seamless AI Experiences Elevated by the Power of
MagicRing
In the mobile AI era, seamless cross-OS
connectivity will truly empower users to unlock AI
everywhere. Unlike the manual point-to-point connections in
traditional solutions, the HONOR MagicRing allows multiple devices
of the same account to automatically connect with low power
consumption.
The MagicRing not only connects devices but also connects
services across the devices. The solution also enables users to use
the same set of keyboard and mouse for multiple devices, receive
calls and notifications on a device other than their smartphones,
and control the smartphone's camera on the PC. With the secure and
smooth flow of services and information across devices, MagicRing
makes multi-device AI experience easier. For example, as one
of the typical scenarios of Windows on Snapdragon experience,
Cocreator allows users to produce fantastic artwork with simple
draws. Powered by MagicRing, users can seamlessly access Cocreator
on their HONOR MagicPad 2, drawing AI masterpieces with their
Magic-Pencil. In the Meanwhile, they can also use AI Eraser from
HONOR Magic V3 on the HONOR MagicBook Art 14 Snapdragon to
experience unparalleled levels of convenient mobile AI.
HONOR AI Agent: The First On-device AI Agent for the Open
Ecosystem
The HONOR AI Agent is a revolutionary always-on
personal assistant designed to enhance and simplify users' daily
lives. By intuitively understanding users' requests and intentions
through language analysis and UI awareness technology, the AI Agent
that learns from their habits and device environment can
intelligently make decisions across various apps and services. This
capability allows it to automate complex tasks. HONOR demonstrated
how to find and cancel unwanted app subscriptions across different
apps with just a few simple voice commands on their
smartphones.
As we look to the future, the HONOR AI Agent is poised to become
the cornerstone of mobile AI, and it is anticipated to arrive with
the HONOR Magic7 Series later this year in China. This innovation not only signifies a
leap in technology but also heralds a new era where AI seamlessly
integrates into our daily routines, enhancing everyday productivity
and efficiency.
The World's First On-device AI Deepfake Detection
Technology
As the technology behind deepfakes becomes more
sophisticated, the potential for misuse, including identity theft
and the spread of disinformation, grows significantly. HONOR's
on-device AI Deepfake Detection represents a groundbreaking
solution designed to protect users from the increasingly prevalent
threat of deepfakes. This innovative detection system employs
advanced algorithms to meticulously analyze various elements,
including pixel-level synthetic imperfections, border compositing
artifacts, inter-frame continuity, consistency in face-to-ear
hairstyle, and the positioning of synthetic traces. By examining
these characteristics, the technology can accurately identify
manipulated content, distinguishing between genuine media and
deceptive alterations.
About HONOR
HONOR is a leading global provider
of smart devices. It is dedicated to becoming a global iconic
technology brand and creating a new intelligent world for everyone
through its powerful products and services. With an unwavering
focus on R&D, it is committed to developing technology that
empowers people around the globe to go beyond, giving them the
freedom to achieve and do more. Offering a range of high-quality
smartphones, tablets, laptops and wearables to suit every budget,
HONOR's portfolio of innovative, premium and reliable products
enable people to become a better version of themselves.
For more information, please visit HONOR online at
www.honor.com or email newsroom@honor.com
https://community.honor.com/
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https://www.youtube.com/c/HonorOfficial
1Data comes from HONOR labs.
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