Explore the wonder of the season with new
brands, experiences and services to make shopping easy in-store and
online at macys.com
As the holiday gift destination, Macy’s offers
a festive assortment of the perfect gifts for the whole family
Macy’s puts holiday in the palm of each
shopper’s hand with store maps and style inspiration directly from
its award-winning app
This year, Macy’s (NYSE:M) makes navigating holiday shopping
even easier with a seasonally curated assortment of the best gifts
in-store and online, brands that will deck the halls and keep
guests happy, plus services to make picking out the perfect gift
more convenient than ever. From finding a new fragrance or creating
a one-of-a-kind piece of jewelry to using technology to refresh any
space for entertaining, what’s new at Macy’s this holiday has
everyone covered.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191028005492/en/
Find the best gift in fashion, beauty,
home and toys this holiday season at Macy’s. (Photo: Business
Wire)
In-Store Exclusives
Take on the role of Santa and head into your local Macy’s for
unique and custom experiences to make shopping for gifts fun and
convenient.
The Fragrance Bar
The holidays are the perfect time to gift a new scent, and
Macy's new Fragrance Bar allows customers to find their favorite.
The Fragrance Bar’s interactive screens activate when shoppers
engage with them by picking up a fragrance bottle, scent stick, or
simply touching it. From there, customers can learn all about the
selected fragrance, including scent notes, information about the
perfumer and customer reviews, and each product has a QR code
enabled for product purchase, allowing them to scan and pay through
Macy’s mobile app, and pick up in-store. Visit Macy’s fragrance hub
online to take a quiz to uncover your perfect scent match, learn
about the newest scents of the season, and more.
Create Your Own Jewelry
For the most luxe, one-of-a-kind gift this holiday season, visit
stores to experience Macy’s newly launched “Create Your Own”
jewelry program. Shoppers work with a Macy’s colleague to choose
gemstones, diamonds, metals, shapes, settings and more via in-store
tablets. Options for men and women include incredible engagement
rings, wedding bands, necklaces, earrings, bracelets and charms.
Once the design is complete, the final, personalized piece will be
delivered to the customer’s home or local store in seven days,
making thoughtful gifting simple this holiday season.
Holiday Lane for Trim and Toys
Discover the wonder of the holidays by visiting Macy’s Holiday
Lane toy and trim pop-ups, to shop a festive assortment of
Christmas décor and toy gifts. These independent store fronts in
select locations will make spirits bright by showcasing some of the
season’s most popular toys, glistening ornaments and classic
decorations, plus beautiful wreath adornments and lush garlands to
make this year’s holiday a memorable one.
Additionally, customers can shop both trim and toys in more than
500 Macy’s stores across the country, featuring exclusive items
from F.A.O. Schwarz, plus a well-rounded assortment from popular
brands including Barbie®, Hot Wheels®, Fisher Price®, Board Games,
L.O.L. Dolls, PAW Patrol® and Lego®.
Virtual Reality in Furniture
Give yourself the ultimate seasonal splurge and purchase a new
piece of furniture just in time for holiday entertaining. With
Macy’s “See Your Space IRL” technology, shoppers can virtually see
each piece in their home through the in-store VR experience. Now
available in 140 stores nationwide, virtual reality technology
allows customers to ensure that their purchase will elevate their
next holiday gathering, whether they’re looking to buy a comfy
couch for the whole family or an apartment-sized dining table.
There are thousands of products to choose from, including new
additions, such as rugs, upholstery and lighting. Starting
mid-November, shoppers’ favorite Customize It feature will now be
available in a VR experience. Choose from an assortment of
different fabrics and colors to design a truly unique piece of
furniture. Customers can also use their mobile device to visualize
select furniture pieces in their space via augmented reality
technology through Macy’s app and make a purchase from the
convenience of their phone.
The Park at Herald Square
At Macy’s iconic 34th Street flagship, customers can shop the
reimagined men’s store featuring new and exciting products,
fashion-forward brands and a curated space highlighting trends
called The Park, which completely refreshes every eight to 12
weeks. The newly unveiled 14,500 square foot main floor experience
is a lifestyle hotspot for the fashion-conscious, urban customer to
be inspired and discover new brands and fashion in a trendy, au
courant setting.
Gifts, Gifts, Gifts!
Whether you’re shopping for mom, dad or the one and only bestie,
Macy’s selection of gift ideas takes the guesswork out of finding
the perfect gift.
New for the Home
Keep comfort and coziness top of mind this season with Hotel
Collection’s new line, Hotel Collection Classic. Created
exclusively for Macy's, the new line was designed for the
traditional customer looking for elevated luxury expressed in an
authentic classic aesthetic. From rich jacquards and stunning
velvets to beautiful embellishments, Classic offers timeless
elegance for the home. The line has a range of pieces that will
impress your holiday houseguests, including duvets, comforters,
shams, coverlets, sheets, bed skirts and decorative pillows.
Gifts Under $25
Need a great present but don’t want to break the bank? Find an
amazing gift that’s sure to be a favorite while keeping within
budget. Stuff her stocking with a pair of fuzzy slippers from
I.N.C. or add a touch of luxury to her bedtime routine with a
Silken Slumber silk eye mask. A gift set from Clean Classic gives
her five rollerball fragrances to mix and match throughout the
year, while a travel size Urban Decay setting spray ornament is a
fun holiday décor surprise.
Upgrade his accessory game with a cool street style cross body
camera bag or switch out his old dopp kit for a modern valet kit in
a seasonal plaid from Bespoke. If he needs a little organization,
give him a sleek Polaroid case for his air pods complete with a
clip to attach to his briefcase or backpack.
Add some humor to a gift for the home with wine glasses from
TMD. These stemless glasses feature kitschy phrases and fun designs
that make for a lighthearted gift exchange.
Gifts Under $50
Get the family together with matching festively patterned
pajamas from Family Pajamas or cozy Charter Club Family sweaters to
create a magically memorable holiday moment. Everyone from Grandma
and Grandpa to the family pet can get in on this Instagrammable
must-have. To keep the holiday spirit head-to-toe, add holiday
socks or shearling slippers from Charter Club.
Keep her warm and on trend with Steve Madden neon winter
accessories plus give her a gift her friends will envy with rainbow
jewelry pieces from I.N.C. International Concepts. For your
favorite guy, complement his style with cozy sweatshirts and
sweatpants from Nike. These versatile pieces can be worn separately
for a relaxed vibe or together as a matching set. If you have a
sports fanatic on the list, an NFL map puzzle or MLB-opoly are the
ultimate gifts for a holiday homerun.
Show gratitude to the host of the holiday party with a wine
glass and bottle opener gift set from TMD. Pre-packaged in an
adorable check patterned box, this gift set leaves a slot open to
slide in the hostess’ favorite bottle of wine adding a personal
touch to a simple thank you.
Gifts Under $100
Whether she is a spin master, yoga guru or world traveler,
elevate her on-the-go basics with Charter Club Cashmere joggers,
hoodies or crewnecks. For beauty lovers, the M.A.C. Taste of
Stardom 12-Pc. Mini Lipstick set gives her the versatility to
change up her beauty look from day to night.
Don’t leave his style behind during the holiday season! Keep him
on trend by swapping out his go-to jacket with a metallic gold or
patterned blazer from I.N.C. Paired with a sequin button-down, he
will be shining like a star all night long.
Check off the tech savvy person on your list with portable
speakers from JBL. These affordable, yet high- end speakers can
travel anywhere you go and are a must-have for any holiday
celebration. If that’s not enough for the music lover, gift a pair
of JBL Live 400 headphones. These modern Bluetooth headphones come
with a voice assistant personalized to your music needs to play
your favorite playlist, text a friend or remind you of an upcoming
appointment.
Luxe Gifts
Need something to get wrapped up in? Snuggle by the fireplace
during those chilly holiday nights with a faux fur throw from Hotel
Collection. Nothing says cozy like sipping on a bottle of
hand-selected wines from the Limited-Edition Wine Advent Calendar
from Macy’s Wine Cellar. Behind each of the 24 windows is a
delectable surprise quarter bottle of fine Prosecco, top-vintage
Bordeaux, rich Cabernet, pure Pinot Grigio and other top wines.
Add some sparkle to her closet with the Classique collection by
EFFY. This high shine diamond assortment has something for
everyone, whether it’s a new necklace or a bangle to add to her
stack. Wow him with a new timepiece perfectly suited to his
personality. For the classic guy, give him a hyperchrome watch with
a brown leather strap from Rado, while the Citizen Axiom watch is
the perfect blend of black and gold for the bolder dresser.
Macy’s Mobile App
Shop your favorite holiday gifts on the go with the Macy’s
mobile app, our customer’s indispensable shopping companion. The
app is even more user friendly with faster pickup of online orders
with a simple barcode scan, a revamped Star Rewards page that
allows customers easy access to their points and promotions plus
Macy’s Pay at select stores, which allows customers to leave their
wallet at home and pay for purchases with their activated Macy’s
card. The perfect gift is just one click away; download the Macy’s
mobile app now on the Apple App store or get it on Google Play.
Macy’s “Style Inspo”
“Style Inspo” helps customers get holiday style ready. After
taking a brief style quiz and swiping left and right on pictures to
build a profile of style preferences, the convenient, personalized
and immersive feature offers daily fashion recommendations. The
rotating feed of outfits can be saved to a shopping list, purchased
or shared on social media. This new experience combines
personalization, inspiration and collaborative shopping to help
customers discover new products, follow trends and, ultimately,
make purchasing decisions. Searching for the perfect holiday party
outfit has never been easier and right at your fingertips!
In App Store Maps
Just in time for the busy holiday season, Macy’s is launching
Store Maps, a new app feature to help customers better navigate
locations nationwide. Set for launch in mid-November and found via
Store Mode on the app, the new Store Maps will serve as a visual
reference of departments, key brands, and major points of interest
across each store, including restrooms, escalators, and At Your
Service counters -- helping shoppers find the perfect gift in no
time.
Services
Win the holiday season with style, with stress-free services to
help customers dress to impress and find the perfect gift.
Personal Stylist
Dress to impress without all the stress with the help of a
Macy’s Personal Stylist. This free and easy service provides expert
help when selecting the perfect head-to-toe holiday look or finding
the right gift for everyone in the family. Now also specializing in
Wedding Gift Registry and Home, customers have one lifestyle expert
dedicated to support all aspects of the shopping experience. Make
an appointment in-store or online at macys.com/personalstylist.
Gift Squad
Just in time for the holidays, Macy’s is teaming up with the
editors of “Bustle” and “Cosmopolitan,” along with Macy’s Fashion
Office and Style Crew to launch the first ever Macy’s Gift Squad.
Enjoy expert tips across Instagram as the squad showcases all the
best gifting ideas, inspiring customers with top choices across
fashion, beauty, home, fragrance and jewelry at every price
point.
Purchasing and Shipping Options
Need a quick gift? With most orders ready within two hours,
Macy’s buy online, pick up in store option is a quick and
convenient way to shop for the holidays. For the customer making a
list and checking it twice, buy online and ship to store, gives
customers access to product at all Macy’s locations so your
ultimate gift can be shipped to the Macy’s nearest home.
Macy’s Gift Cards Always Fit
Still can’t find the perfect gift? Let loved ones pick out
something they love with a Macy’s gift card or get two gifts in one
by buying a gift card and booking them a Personal Stylist
appointment. Shoppers can also visit macys.com/Gifts to learn more
about Macy’s Gift Guide, get inspiration, and shop the top selects
for the holiday season across all price points and for all
recipients.
#MacysLove Sweepstakes
This holiday season, customers have the chance to show off their
favorite Macy’s looks and submit for a chance to win holiday
shopping money. The #MacysLove Challenge is a monthly sweepstakes
where five winners will be selected at random to win a $200 Macy’s
gift card by sharing their best Macy’s style or outfit on social
media tagged with the official hashtags #MacysLove and
#MacysSweepstakes. There’s no purchase necessary to enter. The gift
card can help customers cross off names on their holiday shopping
list, and winners will also have a chance to be featured on the
home page of macys.com. Customers will have the ability to discover
and shop all of the submitted fashion pieces, inspiration and new
looks on macys.com.
About Macy’s
Macy's is America’s store for life. The largest retail brand of
Macy's, Inc. delivers quality fashion at affordable prices to
customers at approximately 640 locations in 43 states, the District
of Columbia, Puerto Rico, and Guam, as well as to customers in more
than 100 international destinations through leading e-commerce site
macys.com. Macy's inspires fashion exploration and discovery
through the most desired family of exclusive brands for her, for
him, for the home, and via our dynamic mobile and social platforms.
We know the power of celebration, demonstrated through decades of
memorable experiences created during Macy's 4th of July Fireworks®
and Macy's Thanksgiving Day Parade®, as well as spectacular fashion
shows, culinary events, flower shows, and celebrity appearances.
Macy's flagship stores – including New York City’s Herald Square –
are internationally renowned and preeminent destinations for
tourists. With the collective support of our customers and
employees, Macy's builds community and helps make a difference in
every market we serve, supporting local and national charities by
giving nearly $50 million each year, plus 146,000 hours of
volunteer service. For more than 160 years, Macy’s has, and
continues to, make life shine brighter for our customers,
colleagues, and communities.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191028005492/en/
Erica White, Macy’s Media Relations 646-429-7470;
erica.white@macys.com
Sheikina Liverpool, Macy’s Media Relations 646-429-5241;
sheikina.liverpool@macys.com
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