LAD Lithia Motors Inc

Lithia Motors, Inc. (NYSE:LAD) today announced that it has selected First Look as its pre-owned inventory management software provider. President and Chief Operating Officer, Bryan DeBoer, commented, "After comprehensively analyzing all of the pre-owned inventory management programs on the market, Lithia selected First Look to be our exclusive national provider. "It became clear in our analysis that First Look is the leader in its business and was the best fit regarding how Lithia thought about the used vehicle business. Most importantly, First Look showed the agility to adapt and provide the tools that have proven to yield results for Lithia," Mr. DeBoer concluded. "First Look is proud to have been selected by Lithia Motors, one of the premier operators in the automotive industry," stated First Look CEO, Pat Ryan Jr. "We look forward to providing the technology that will enable Lithia's dealerships to take pre-owned performance to another level," Ryan continued. About Lithia Lithia Motors, Inc. is a Fortune 1000 and Russell 2000 Company that sells 25 brands of new vehicles and operates 94 stores and 189 franchises in 12 states in the Western United States and over the Internet through "Lithia.com-America's Car & Truck Store." Lithia also sells used vehicles; arranges finance, warranty, and credit insurance contracts; and provides vehicle parts, maintenance, and repair services at all of its locations. Lithia retailed 103,333 new and used vehicles and had $2.9 billion in total revenue in 2005. About First Look First Look (www.firstlook.biz) is the leader in providing automotive retailers with Performance Management and Inventory Optimization software for their pre-owned and new vehicle operations. First Look tools are utilized in hundreds of dealerships across the nation. With the addition of Lithia dealerships, First Look tools will be in dealerships in 43 states across the U.S.