Brightcove and Socialive Partner to Enhance Livestream Management Offerings for Internal Communications
November 07 2023 - 8:56AM
Business Wire
Brightcove customers can leverage Socialive’s
remote production features to improve their live video content
operations and reinforce their employee communications strategy
Brightcove (NASDAQ: BCOV), the world’s most trusted streaming
technology company, announced today an expanded partnership with
Socialive, a leading video content creation platform designed for
enterprises, to provide customers additional remote video
production capabilities. Enhancing Brightcove’s comprehensive and
reliable live streaming solution with Socialive’s features provides
customers greater control over the creation, management and
distribution of live and on-demand internal video content.
“Distributed global and hybrid workforces created a need for
companies to find engaging ways to build culture, relay information
and bring employees together. Live streaming has proven to be one
of the most effective ways to bridge that gap,” said Marty Roberts,
SVP of Product Strategy and Marketing at Brightcove. “Integrating
Brightcove’s livestream technology with Socialive helps our
customers uplevel their internal communications with more robust
production tools to better manage all aspects of a live stream,
such as the control room, multiple presenters and interactive
elements. With the additional tools, our customers can count on
Brightcove as their go-to, end-to-end platform to produce, manage
and distribute studio-quality livestreams for their employees.”
Employees consider video the most engaging form of
communication, and companies should leverage it to reinvigorate
their internal communications. According to a study by Brightcove
and Ascend2, 81% of employees worldwide in non-executive roles
report feeling more connected with leadership when receiving video
communications from them. Another 80% said they would prefer video
announcements from their CEO. The challenge is that less than
one-third (31%) of organizations regularly use video for
communication from leadership. Forrester Research also found
employees are 75% more likely to watch a video than to read a
document, email, or online article.
“We are excited to announce our livestreaming partnership with
Brightcove,” said David Moricca, Founder and CEO of Socialive.
“Together, we offer an unparalleled solution, making it incredibly
easy for businesses to remotely create and distribute high-quality,
scalable live video in today’s digital world.”
Brightcove’s expanded partnership with Socialive solidifies its
position as a proven leader in corporate communications with live
and on-demand streaming content management. Through the
integration, customers can:
- Easily produce high-quality dynamic live video content
through Socialive’s Studio, where they can combine multiple
presenters in layouts, add graphics, sound effects, and
pre-recorded videos.
- Access Socialive’s Virtual Green Room feature that
simplifies guest talent management during live virtual events from
any device.
- Stream and manage live video and on-demand content globally
at scale across various formats and devices, and leverage
Brightcove’s analytics and insights to measure the impact of video
content.
- Integrate an end-to-end video creation, distribution, and
management solution that easily combines Socialive and
Brightcove with the scale, security, reliability, and 24/7 support
required by the largest enterprise organizations in the world.
For more information, visit Brightcove.com.
About Socialive
Socialive’s end-to-end video creation platform is the fastest
and most cost-effective way for anyone to record, edit, publish,
and livestream professional video. The platform provides an
intuitive experience for everyone, transforming people without
formal video training into full-fledged content creators while
reducing production time and costs for video experts. The platform
unlocks limitless potential for internal and external communication
by democratizing the ability to make video.
About Brightcove
Brightcove creates the world’s most reliable, scalable, and
secure streaming technology solutions to build a greater connection
between companies and their audiences, no matter where they are or
on which devices they consume content. In more than 60 countries,
Brightcove’s intelligent video platform enables businesses to sell
to customers more effectively, media leaders to stream and monetize
content more reliably, and every organization to communicate with
team members more powerfully. With two Technology and Engineering
Emmy® Awards for innovation, uptime that consistently leads the
industry, and unmatched scalability, we continuously push the
boundaries of what video can do. Follow on LinkedIn, X (formerly
known as Twitter), Facebook, Instagram and YouTube. Visit
Brightcove.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20231107853247/en/
Media Brightcove Joseph J. Nuñez press@brightcove.com
Socialive Jennifer Burak press@socialive.us
Brightcove (NASDAQ:BCOV)
Historical Stock Chart
From Apr 2024 to May 2024
Brightcove (NASDAQ:BCOV)
Historical Stock Chart
From May 2023 to May 2024