Envestnet | MoneyGuide & StratiFi Launch Partnership Aimed at Empowering More Advisors to Improve Clients’ Understanding of...
July 21 2021 - 10:01AM
Business Wire
Envestnet | MoneyGuide and StratiFi, developer of award-winning
PRISM Rating™ technology for financial advisors, announced a new
integration partnership to empower more advisors to discuss risks
just like they discuss goals in the context of a client’s financial
plan.
MoneyGuide’s leading financial planning software gives advisors
the tools needed to help clients create a financial plan that is
based on their own life goals. Through this partnership with
StratiFi, risk analysis is now amplified within MoneyGuide’s
software package.
“Understanding risk is an important part of a client's
intelligent financial life,” said Tony Leal, President of
Envestnet | MoneyGuide. “The synchronization of clients’ risk
scores across platforms enhances the planning experience by
eliminating redundancy and providing more precise results.”
Of all the difficult conversations financial advisors must have
with their clients, the conversation about risk can be one of the
most challenging. That's because the way advisors think of risk
doesn't always match their client's understanding of risk. This
integration helps bridge the gap. The partnership also supports
StratiFi’s mission to help people have a better future, which is in
line with Envestnet | MoneyGuide’s mission to help make financial
wellness a reality for everyone.
“Engaging clients on the topic of risk in a meaningful way
elevates the relationship between the advisor and the end client.
We are thrilled about our integration with MoneyGuide as it helps
advisors easily understand a client's financial goals and guide
them on the right path by digging deeper beneath the surface to see
their perception of risk,” said Akhil Lodha, Co-founder and CEO
of StratiFi Technologies. “Advisors can easily evaluate
household accounts and educate clients by comparing different
investments in real-time, helping them find the right balance
between risk tolerance and risk capacity to help achieve their
goals.”
StratiFi's award-winning PRISM Rating™ technology uses
proprietary algorithms, once only available to institutional
investors, to analyze thousands of securities to quantify a
portfolio's correlation, volatility, tail, and concentrated stock
risk into an easily understood score. These scores, along with
actionable insights, enable advisors to effectively mitigate risk
and communicate complex risk exposures in ways investors can
understand.
Advisors interested in attending a webinar to see how they can
help clients bridge the risk gap can register at
www.stratifi.com.
About StratiFi Technologies
StratiFi is a financial technology company that empowers
investment advisors to understand portfolio and business risk
better. StratiFi’s online platform gives investment advisors access
to sophisticated risk management technology, usually only
accessible by the largest institutions. StratiFi’s PRISM Ratings™
risk scoring technology provides advisors with a rolled-up score
based on their book of business, giving them more insight into the
risks in their clients’ portfolios and their own business, so they
can pick the risks they want to take.
StratiFi is the recipient of several WealthManagement.com
Industry Awards for the top Client-profiling and Compliance
Technology for RIAs, Investment Managers, and BDs. The company is
backed by key investors who are focused on financial technology,
including Cboe Global Markets, Wolverine Holdings, and leading
venture capital firms, including Anthemis Group, Khosla Ventures,
and Y Combinator.
For more information about StratiFi, or to schedule a software
demo, visit https://www.stratifi.com.
About Envestnet
Envestnet, Inc. (NYSE: ENV) is transforming the way financial
advice and wellness are delivered. Our mission is to empower
advisors and financial service providers with innovative
technology, solutions, and intelligence to make financial wellness
a reality for everyone. Over 106,000 advisors across more than
5,200 companies—including 17 of the 20 largest U.S. banks, 47 of
the 50 largest wealth management and brokerage firms, over 500 of
the largest RIAs, and hundreds of FinTech companies—leverage the
Envestnet platform to grow their businesses and client
relationships.
For more information on Envestnet | MoneyGuide, please visit
www.moneyguidepro.com and follow us on Twitter at @ENVMoneyGuide or
LinkedIn.
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version on businesswire.com: https://www.businesswire.com/news/home/20210721005082/en/
Dana Taormina JConnelly for Envestnet 973.647.4626
envestnetpr@jconnelly.com
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