Accenture Opens Innovation Hub in Zurich to Help Clients with Their Digital Transformation Agendas
March 07 2018 - 3:59AM
Business Wire
Hub brings together specialized transformation
capabilities from Accenture Studios in collaborative workspaces
designed to foster co-creation with clients
Accenture (NYSE: ACN) will open an Innovation Hub in Zurich
today, accompanied by an evening event for clients. The hub focuses
on the creation of new customer experiences, spanning a range of
design, innovation and technology capabilities in one location. It
allows clients to tap into the full spectrum of skills needed to
co-create innovative digital solutions with speed and agility – all
in a creative, inspiring space.
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Employees collaborate in the new
Accenture Innovation Hub - Zurich, opening today at St. Annagasse
(Photo: Business Wire)
Customers today are no longer satisfied with passively consuming
products; they demand engaging, interactive brand experiences. The
Innovation Hub in Zurich helps clients meet that demand through the
Accenture Studios, where they can envision, design and create
products and services that enable real impact and transform the
end-to-end customer journey.
In the Accenture Interactive Studio, clients can get hands on
with and apply the latest digital technologies to reimagine
customer experiences. The innovative workspace is equipped with all
the tools needed to rapidly build and test prototypes. Contained
within is a Fjord Studio, focused on design-led strategy, service
design and product creation. Here, Fjord designers and creative
technologists apply design thinking methodologies to create
engaging digital services and mobile apps with a human-centered
focus that aims to make the complex simple.
The Hub also features a Liquid Studio, where Accenture helps
clients accelerate innovation and software deployment cycles. At
the Liquid Studio, clients work side-by-side with highly skilled
Accenture professionals, building innovative solutions with speed
and agility through disruptive technologies including artificial
intelligence, blockchain and cloud.
Accenture Extended Reality (XR) capabilities will also be
offered as part of the Innovation Hub. This group helps clients
take advantage of augmented reality, virtual reality and mixed
reality technologies to create immersive experiences that bring
products and services to life. The XR capability is headed by the
newly hired Marco Tempest, who has worked as Creative Technologist
at the NASA | Jet Propulsion Laboratory and is a Director’s Fellow
at the MIT Media Lab in Boston, Massachusetts.
“Our clients expect us to guide them through their digital
transformation journeys, and this starts with reimagining the
customer experience,” said Thomas Meyer, country managing director,
Accenture Switzerland and Digital Lead for Accenture in
Switzerland, Austria and Germany. “By setting up the Innovation Hub
as a co-location and bringing diverse teams together, we enable
easy collaboration and rapid ideation across a variety of
Accenture’s disciplines and skill sets from which our clients will
benefit as they seek to drive customer-centric innovation.”
The Innovation Hub brings to life an integral part of the
Accenture Innovation Architecture, which draws together
capabilities – from research, ventures and labs to studios,
innovation centers and delivery centers – to develop and deliver
disruptive innovations for clients, and to scale them faster.
The Innovation Hub in Zurich further expands Accenture’s
presence in Switzerland, becoming the new permanent home of the
Fjord Zurich studio launched in October 2016. The hub is located at
St. Annagasse 9, a seven-minute walk from Accenture’s main location
in Fraumünsterstrasse. For images of the new facilities and the
opening event, follow Accenture Switzerland on Instagram.
About Accenture
Accenture is a leading global professional services company,
providing a broad range of services and solutions in strategy,
consulting, digital, technology and operations. Combining unmatched
experience and specialized skills across more than 40 industries
and all business functions – underpinned by the world’s largest
delivery network – Accenture works at the intersection of business
and technology to help clients improve their performance and create
sustainable value for their stakeholders. With more than 435,000
people serving clients in more than 120 countries, Accenture drives
innovation to improve the way the world works and lives. Visit us
at www.accenture.com.
This document makes descriptive reference to trademarks that may
be owned by others. The use of such trademarks herein is not an
assertion of ownership of such trademarks by Accenture and is not
intended to represent or imply the existence of an association
between Accenture and the lawful owners of such trademarks.
Copyright © 2018 Accenture. All rights reserved. Accenture, its
logo, High Performance Delivered, and Fjord are trademarks of
Accenture.
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AccentureRenata Cavegn, +41 44 219
5097renata.cavegn@accenture.com
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