Micro-series of original, animated shorts will
focus on untold stories of everyday heroism that shape the
destinies of Rey, Jyn Erso, Sabine Wren, Princess Leia, Ahsoka Tano
and others
Daisy Ridley, Felicity Jones, Tiya Sircar,
Ashley Eckstein and Lupita Nyong’o reprise their roles for new
series launching in July
Books, apparel and toys including new
‘Adventure Figures’ from Hasbro launching this summer
Disney and Lucasfilm today announced Star Wars Forces of
Destiny, a new initiative celebrating the inspiring stories of
iconic heroes from across the Star Wars universe. An original
series of animated shorts (each 2-3 minutes in length) will explore
exciting, all new adventures of key characters including Rey, Jyn
Erso, Sabine Wren, Princess Leia, Ahsoka Tano and others, ahead of
books and a TV special later in the year. The stories will also be
supported by a line of toys from Hasbro, including new ‘Adventure
Figures’ – a fusion between traditional dolls and action figures,
creating a whole new way to play Star Wars.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20170412006283/en/
Star Wars Forces of Destiny Daring
Adventures: Volume 1 Book Cover (Photo: Business Wire)
"Star Wars Forces of Destiny is for anyone who has been
inspired by Leia’s heroism, Rey’s courage, or Ahsoka's tenacity,”
said Kathleen Kennedy, President of Lucasfilm. "We’re thrilled that
so many of the original actors are reprising their roles in these
shorts which capture the small moments and everyday decisions that
shape who these characters are. It is a fun new way for people to
experience Star Wars."
Developed by Lucasfilm Animation, Star Wars Forces of Destiny
will remain true to the Star Wars canon, showing how choices both
big and small ultimately shape the destinies of beloved characters.
Launching in July, the animated micro-series will be available on
Disney YouTube ahead of a two-part TV special featuring eight
additional shorts on Disney Channel in Fall 2017. Fans will be
delighted to hear familiar voices in the series, including: Daisy
Ridley (Rey), Felicity Jones (Jyn), Tiya Sircar (Sabine), Ashley
Eckstein (Ahsoka Tano) and Lupita Nyong’o (Maz Kanata as
narrator).
Star Wars Forces of Destiny will also be supported by global
product extensions, such as books, apparel, bedding, and toys –
including the new line of ‘Adventure Figures’ created by Hasbro,
which bridges the gap between traditional action figures and dolls.
Each individually designed figure features dynamic action, like Rey
swinging her lightsaber, along with multiple points of articulation
to help recreate the characters’ adventures and heroic moments with
different poses.
“From Princess Leia to Sabine Wren, Star Wars heroines are
unique, and we wanted to represent that in the product line for
Star Wars Forces of Destiny,” said Jimmy Pitaro, Chairman, Disney
Consumer Products and Interactive Media. “The result is the
creation of our new ‘Adventure Figures’ that celebrate the power
and stories of these incredible characters and allow kids to
recreate their most heroic moments at home.”
The 11-inch figures will depict characters including Rey, Jyn
Erso, Princess Leia, Sabine Wren, plus loveable sidekicks and epic
villains like BB-8, Chewbacca, Kylo Ren and many more. Hasbro is
also rolling out Star Wars Forces of Destiny role play and
accessories—from Rey’s Extendable Staff, to a new, electronic Jedi
Power Lightsaber toy, which are part of the Star Wars Bladebuilders
system.
Adds John Frascotti, President of Hasbro: “As the Star Wars fan
base has broadened over the last 40 years, we have continued to add
new and exciting play experiences to the Star Wars brand, to engage
fans across generations. We’ve worked closely with Disney to bring
the storytelling from Star Wars Forces of Destiny to life through
this innovative toy line to help connect with new audiences as well
as appeal to existing fans.”
Fans attending Star Wars Celebration in Orlando will see a sneak
peek of Star Wars Forces of Destiny during the “Heroines of Star
Wars” panel on Friday, April 14. The panel, moderated by Amy
Ratcliffe – host of “Lattes with Leia” podcast, will feature Carrie
Beck – vice president of animation at Lucasfilm and Dave Filoni –
executive producer of Star Wars Rebels, as well as Ashley Eckstein,
Tiya Sircar and other surprise guests. For a first look at the new
Star Wars Forces of Destiny Adventure Figures, stop by Hasbro booth
#2744.
Stay tuned to StarWars.com for more details.
About Disney Consumer Products and
Interactive Media
Disney Consumer Products and Interactive Media (DCPI) is the
business segment of The Walt Disney Company (NYSE:DIS) that brings
our Company’s stories and characters to life through innovative and
engaging physical products and digital experiences across more than
100 categories, from toys and t-shirts, to apps, books and console
games. DCPI comprises two main lines of business: Disney Consumer
Products (DCP), and Disney Interactive (DI). The combined segment
is home to world class teams of app and game developers, licensing
and retail experts, a leading retail business (Disney Store),
artists and storytellers, and technologists who inspire
imaginations around the world.
About Lucasfilm Ltd.
Lucasfilm Ltd., a wholly-owned subsidiary of The Walt Disney
Company, is a global leader in film, television and digital
entertainment production. In addition to its motion-picture and
television production, the company’s activities include visual
effects and audio post-production, cutting-edge digital animation,
interactive entertainment software, and the management of the
global merchandising activities for its entertainment properties
including the legendary STAR WARS and INDIANA JONES franchises.
Lucasfilm Ltd. is headquartered in northern California.
Lucasfilm, STAR WARS and related properties are trademarks
and/or copyrights, in the United States and other countries, of
Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm
Ltd.
About Hasbro
Hasbro (NASDAQ: HAS) is a global play and entertainment
company committed to Creating the World's Best Play
Experiences. From toys and games to television, movies,
digital gaming and consumer products, Hasbro offers a variety of
ways for audiences to experience its iconic brands. The
Company's Hasbro Studios and its film label, Allspark
Pictures, are building its brands globally through great
storytelling and content on all screens. Through its commitment to
corporate social responsibility and
philanthropy, Hasbro is helping to make the world a
better place for children and their families. Learn more
at www.hasbro.com, and follow us on Twitter
(@Hasbro & @HasbroNews) and Instagram (@Hasbro).
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170412006283/en/
Disney Consumer Products and Interactive MediaLauren B. Purnell,
+1 818-544-0393lauren.b.purnell@disney.comorLucasfilmTracy
Cannobbio, +1
415-623-1763tracy.cannobbio@lucasfilm.comorHasbroCrystal Flynn, +1
401-727-5129Crystal.Flynn@hasbro.com
Walt Disney (NYSE:DIS)
Historical Stock Chart
From Aug 2024 to Sep 2024
Walt Disney (NYSE:DIS)
Historical Stock Chart
From Sep 2023 to Sep 2024