LOS ANGELES, April 8, 2020 /PRNewswire/ -- Today
influence.co announced that Nick
Catucci has been named the company's first Editor-in-Chief.
influence.co is the definitive online professional network for over
200,000 influencers, creators and the professionals that work with
them. In his new role, Catucci will oversee editorial for
nofilter, a free premium publication available to all and
intended for a general audience as well as industry insiders.
nofilter will launch later this month and will focus on the
generational shift towards influencers and creators as touchstones
of our day to day lives and culture. This represents influence.co's
first media industry hire and Catucci's appointment is effective
immediately.
"We're thrilled to welcome such an esteemed member of the media
industry to our team," says Niel
Robertson, co-founder and CEO at influence.co. "Media
outlets look very different today than they did even a year ago. By
integrating supportive community, collaborative commerce and
premium editorial we're building a unique platform and audience
that's incredibly valuable for anyone wanting to reach this
generation of media and commerce consumers."
Catucci is a distinguished journalist who has held several
senior level editorial roles at Billboard Magazine, Entertainment
Weekly, New York magazine, Rolling
Stone and The Village Voice. Prior to joining influence.co, Catucci
was the executive editor of Billboard Magazine. At Billboard
Magazine, Catucci helped spearhead a revamp of the trade
publication, transforming it into a leading source of business and
entertainment journalism. During his time at RollingStone.com, he
expanded the site into a cross-platform destination for
entertainment and politics.
"I've spent more than a decade covering the music industry,
which drives so much of culture today," says Catucci. "It became
clear that there was a unique opportunity to develop the first
dedicated media property for telling authentic stories by, for and
about influencers and creators. Influencers and creators have
become central figures in our lives and prime movers of culture.
I'm excited to work with this experienced team who have already
built a homebase for so many of these incredible talents who have
long been overlooked, under recognized and undercovered."
influence.co is completely free to join and has members in 131
countries already who maintain professional profiles, network with
their peers, share their content and connect for collaborations.
Last month influence.co announced its seed financing bringing its
total raised to date to $4.4
million.
Robertson added, "While we've believed there was a need for
dedicated coverage of the industry for a while, the current
coronavirus crisis has highlighted the importance of adaptability
and nimbleness in culture and business, two key strengths of
influencers and creators."
The remote company has staff in Los
Angeles, San Diego,
Denver, New York, San Francisco and Austin.
About influence.co
influence.co empowers the influencer generation. By providing
a platform that enables influencers, creators and the businesses
who work with them to have a professional presence online, we help
everyone in the influencer economy pursue their passion and grow
their business through inspiring content, supportive community, and
collaborative commerce. For more information, please visit
https://influence.co/.
Contact Information:
Krista
Canfield McNish
press@influence.co
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SOURCE influence.co