Loop Industries helps make Gatorade Gx packaging more sustainable
July 24 2018 - 7:30AM
Loop Industries, Inc. (Nasdaq:LOOP) today announced a free new
program that allows consumers of Gatorade, a subsidiary of PepsiCo
(Nasdaq:PEP; NYSE:PEP) to return and upcycle used Gatorade Gx pods
into products of greater value using Loop’s upcycling technology.
Gatorade Gx is a sports fuel customization platform that
will change the way athletes hydrate and fuel now and
into the future. The Gx platform combines science-backed
products with newly designed formula pods and customized
squeeze bottles.
“Loop is very pleased to help consumers of Gatorade Gx upcycle
their used pods,” said Nelson Switzer, Chief Growth Officer, Loop
Industries. “The Gx system already significantly reduces the
amount of packaging needed to deliver this customizable hydration
system – and when consumers choose the free return pod program,
Gatorade Gx becomes an even more sustainable beverage.”
When consumers order their Gx bottle and pods on Gatorade.com,
they can elect to receive the free Gx/Loop mail-back pouch.
Consumers need simply drop their used pods into the pouch, seal it
once full and drop it in the mailbox. The pre-paid pouch is sent to
Loop’s facility where the PET segments of each pod are
deconstructed into its base monomers, purified and upcycled into
new virgin quality food-grade PET.
About Loop Industries, Inc.
Loop’s mission is to accelerate the world’s shift toward
sustainable plastic and away from our dependence on fossil fuels.
Loop has created a revolutionary technology poised to disrupt the
plastics industry. This ground-breaking technology decouples
plastic from fossil fuels by depolymerizing waste polyester plastic
to its base building blocks (monomers). The monomers are then
repolymerized to create virgin-quality polyester plastic that meets
FDA requirements for use in food-grade packaging. Loop™ branded
polyester resin allows consumer goods companies to meet and exceed
their stated sustainability goals and circular ambitions. For more
information, please visit www.loopindustries.com.
About Gatorade
The Gatorade Company, a division of PepsiCo (NYSE: PEP),
provides sports performance innovations designed to meet the needs
of athletes at all competitive levels and across a broad range of
sports. Backed by more than a 50 year history of studying the best
athletes in the world and grounded in years of hydration and sports
nutrition research at the Gatorade Sports Science Institute,
Gatorade provides scientifically formulated products to meet the
sports fueling needs of athletes in all phases of athletic
activity. For more information and a full list of products, please
visit www.gatorade.com.
For more information:Nelson
Switzer+1 (450) 951-8555publicaffairs@loopindustries.com