RNS No 8155p
MULBERRY GROUP PLC
3rd March 1998
 
 
                   Mulberry Group plc
                     TRADING UPDATE
 
Further  to its trading update of 17 December,  1997  and
announcement  of  interim results on  12  January,  1998,
Mulberry Group plc ("Mulberry" or "the group"), the  AIM-
listed  designer  and  manufacturer  of  a  portfolio  of
accessories,  ready to wear clothing and interior  design
products, regrets to announce that profits before tax for
the  year  ended 31 March, 1998, will fall  significantly
short of current market expectations of #750,000.
 
This  is as a result of reduced sales in the last quarter
to  31  March, 1998, caused by the continued strength  of
sterling and the further weakness of key European and Far
Eastern markets.  This shortfall is expected to be in the
region  of  #2.5m.  This, combined with action  taken  to
reduce stocks, will result in a loss of sales and margins
compared  to  expectations.  The  Board  now  expects  to
produce  a  loss before taxation for the  year  ended  31
March,  1998,  of #750,000 at best.  This loss  is  after
exceptional costs of #600,000.
 
Also  in  the interim results statement, it was announced
that  a number of cost-cutting measures and product  line
rationalisations  have  been  implemented  since  October
which  will  lead  to  substantial savings  in  the  next
financial year.  This process has been continued  further
as follows:
 
-     28  redundancies announced today,  the  individuals
 drawn  from across the group, but mainly from production
 and   administration,   resulting   in   an   additional
 exceptional cost of approximately #200,000 for this year,
 a figure which has been taken into account in the revised
 forecast.  This is in addition to the #400,000 previously
 advised;
 
-     As  a  defence  against the continued  strength  of
 sterling, the outsourcing of accessories production  has
 been introduced.  All production of small leather goods,
 with  a  sales value of #5 million per annum,  is  being
 removed  from  the British factories and transferred  to
 Spain and Italy;
 
-     Similarly, it has been concluded that the costs  of
 manufacturing  handbags  in all  the  group's  factories
 cannot  be sustained.  Therefore, Somerton, the smallest
 factory,  will be closed, with production moved  to  the
 group's other two factories;
 
-     Roger  Saul,  Chairman  and  Chief  Executive,  and
 Godfrey Davis, Group Finance Director, have waived their
 sole beneficial rights to the interim dividend which was
 paid  to shareholders on 27 February, 1998, a saving  of
 #71,000.
 
Since  the  announcement of interim results,  action  has
continued to be taken to reduce stocks, an exercise which
has  been successful.  Stocks now stand at #8m, down from
a  peak  of  #9.6m, and bank borrowings are reduced  from
#8.4m as at 30 September, 1997, to #7.5m.
 
Mulberry's  bankers, Midland Bank plc, are aware  of  the
current situation and remain supportive.
 
The  final dividend for the full year is expected  to  be
maintained.
 
Roger  Saul,  Mulberry's  Chairman  and  Chief  Executive
comments:
 
"It  is  bitterly  disappointing to announce  this  news.
However, Mulberry remains in fundamental good health  and
has  not  changed  in its resolve to restore  shareholder
value.   We,  like  all  British  exporters,  are   being
punished by the strength of sterling.  Compared  to  last
year, for every #10 million of export sales, we have lost
#2.5  million.  With the actions already taken, we expect
a   significant  turnaround  in  fortunes  in  the   next
financial year."
 
 
For further information, please contact:
 
Mulberry  Group plc                         01749 340 502
Roger Saul, Chairman and Chief Executive
Godfrey Davis, Group Finance Director
 
Teather  &  Greenwood                       0171 426 9000
Richard Thompson
 
Ludgate  Communications                     0171 253 2252
Tim Davis
Sarah Harper
 
END

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