Minds + Machines Group Limited Launch of Domain Name Trademark Protection Service
June 27 2019 - 4:28AM
RNS Non-Regulatory
TIDMMMX
Minds + Machines Group Limited
27 June 2019
MMX set to launch Adult Domain Name Trademark Protection
Service
London, 27 June, 2019 -- Minds + Machines Group Limited ("MMX"),
the innovation-led domain registry company, is pleased to announce
that the Internet Corporation of Assigned Names and Numbers (ICANN)
has approved its request to introduce a new blocking service that
will allow trademark holders to better protect their naming rights
across the four adult-themed Top Level Domains (TLDs) MMX acquired
in 2018 through its acquisition of ICM Registry (ICM). The new
service is set to be formally unveiled to the corporate registrar
channel on 15 July, 2019.
Based on information made public by ICANN, the blocking service
will allow trademark holders to affordably block both exact match
terms across all four of MMX's adult TLDs as well as the many
look-alike variations that can be easily generated by bad actors
using alternate IDN scripts and homoglyphs to spoof users to visit
websites containing malicious code used in phishing and malware
scams.
MMX's technical and marketing partner on the initiative will be
Uniregistry, a recognized leader in providing name blocking
technology.
Toby Hall, CEO of MMX, commented:
"We are truly delighted to have received approval from ICANN and
to be working with Uniregistry on the introduction of our new
service to the corporate registrar channel. The Uniregistry team
have the right balance of technical expertise and corporate
registrar reach to be our ideal partner. We very much look forward
to unveiling the full details of our new adult blocking service,
that will initially be targeted at trademark holders and
participants in the original .xxx Sunrise B* launch, next
month."
To register interest in MMX's adult domain name trademark
protection service ahead of 15 July 2019, please visit
https://adultblock.icmregistry.com/
- ends -
Note to editor
* In 2011, ICM Registry was the first registry to offer a
blocking service at the launch of .xxx in response to trademark
owners' concerns about reputational damage to their brand resulting
from unauthorized registration and usage of their registered
marks.
For further information
Minds + Machines Group Limited
Toby Hall, CEO Tel: +44 (0) 7713
341072
Christa Taylor, CMO Tel: +1 (604) 961-9460
About MMX
Minds + Machines Group Limited (LSE: MMX) is the owner of a
world class portfolio of 32 ICANN approved top-level domains
(gTLDs). The Company generates revenues through the registration
and annual renewal of names by organisations and individuals within
each of its top-level domains, sales being processed through the
Group's network of global registrar and distribution partners.
The MMX portfolio is currently focused around generic names
(e.g. .work, .vip), consumer interest (e.g. .fashion, .wedding),
lifestyle (e.g. .fit, .surf, .yoga), professional occupations (e.g.
.law), and geographic domains (e.g. .london, .boston, .miami,
.bayern). In 2018, the Company completed its first acquisition, the
ICM portfolio, and recently launched its first innovation based
project, .luxe, which combines the strengths of the World Wide
Web's naming system with that of blockchain. For more information
on MMX and its rapidly growing renewal base, please visit
www.mmx.co
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END
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