CALGARY, AB and Isle of Man,
June 14, 2021 /CNW/ - Real Luck Group
Ltd. (TSXV: LUCK) (OTCQB: LUKEF) (the "Company") and its subsidiary
companies doing business as "Luckbox" (the "Group"), an
award-winning provider of licensed, real money esports betting, is
pleased to announce a partnership with Publishme to build its
in-house content studio and deliver Luckbox's content marketing
strategy.
Publishme is a full-service marketing agency that focuses
on delivering results according to the needs of gaming companies
and brands. Clients include Activision, Epic Games, Red Bull,
MasterCard and Unilever.
Luckbox CEO Thomas Rosander said:
"Content is a key part of our marketing mix, since esports fans and
gamers consume content like no other generation before them. Until
now, Luckbox's growth has been primarily organic, and this
partnership represents the beginning of our drive to scale our
customer acquisition efforts. Our Head of Content, Nevzat Uçar, is
highly experienced delivering content that resonates with targeted
audiences, especially at his prior roles at Red Bull and Riot
Games. We are confident that Publishme will complement his skills
to drive content that will bring esports and gaming audiences on to
our platform."
Luckbox Head of Content Nevzat Uçar said: "I'll be leading our
Publishme relationship to build our exclusive, in-house content
studio to convert our ideas and content strategy into action and
realization. The Publishme team will support Luckbox in creating
written, visual and video content as well as graphic design,
creating esports tournaments, helping on influencer management and
production. They'll work with us to convey our message to the
esports and gaming audience through our owned and managed
channels."
Publishme CEO Özgür Özalp said: "As a marketing agency in the
rapidly growing gaming and esports industry, we're always looking
for new partnerships to add value to our business and deliver the
best content to the gaming community on a global scale. I believe
that the Luckbox' s global vision and our upcoming projects
that we will develop and execute together will create a huge
differentiator in terms of attracting customers. We're excited that
we'll be able to share our projects and contents with the global
gaming community."
Publishme Managing Partner Kerem Emre Akarlar said: ''We work
with the leading companies in the gaming industry. Our vision is to
deliver best results for our clients and provide unique experiences
for the gamers on a global scale. With that perspective working
with the Luckbox is a perfect match with our vision, also we are
confident that Publishme and Luckbox co-operation will add value on
both sides. We are so happy to enroll on a new adventure with
Luckbox serving in 80 different territories of the world.''
About Luckbox
The Company is an award-winning betting company that offers
legal, real-money betting, live streams, and statistics on all
major esports and sports on desktop and mobile devices. The Company
has a Business-to-Consumer (B2C) platform, and by leveraging shared
technology, data, and resources, the Company can offer an extensive
range of betting options for esports tournaments. The Company's
in-house customized user interface and user experience, built on a
technology stack that supports multiple odds and streaming sources,
allows the Company to deliver deep esports betting coverage. The
Company has been built by a team combining experience in the
igaming industry and a passion for esports to offer players a
unique, broad, engaging, and legal CS:GO betting, Dota 2 and League
of Legends betting experience. The Company serves esports fans in
more than 80 territories across the globe. In November 2020, Luckbox was named Rising Star at
the EGR Operator Awards. The Company (via the Group) holds a full
licence under the Online Gambling Regulation Act (OGRA), issued by
the Isle of Man Gaming Supervision Commission. As the Group is
fully licensed in the Isle of Man for B2C and B2B esports &
sports betting and casino, the Company has access to favourable
payment processors. Luckbox is committed to supporting responsible
gambling.
About Publishme
Publishme is Turkey's leading
gaming marketing agency that offers value-oriented services in many
areas from business development to marketing, from localization to
production for the aim of meeting the needs of game companies,
publishers and brands. Publishme is a supporter of the world's
largest game publishers in Turkey
and the MENA region, Blizzard, Activision, Garena and MY.GAMES are
some of them. In addition to its services to publishers, Publishme
develops creative projects to bring brands together with their
target audience. Publishme is also proud to work with Luckbox.
Follow Luckbox on Twitter / Facebook / LinkedIn
CAUTION WITH RESPECT TO FORWARD-LOOKING STATEMENTS
The TSX Venture Exchange has neither approved nor
disapproved the contents of this press release. Neither TSX Venture
Exchange nor its Regulation Services Provider (as that term is
defined in policies of the TSX Venture Exchange) accepts
responsibility for the adequacy or accuracy of this
release.
This news release may contain certain "forward-looking
statements" and "forward-looking information" within the
meaning of applicable Canadian securities laws. When used in this
news release, the words "anticipate", "believe", "estimate",
"expect", "target, "plan", "forecast", "may", "schedule" and
other similar words or expressions identify forward-looking
statements or information. Such statements represent the
Company's current views with respect to future events and
are necessarily based upon a number of assumptions and estimates
that, while considered reasonable by the Company, are
inherently subject to significant business, economic,
competitive, political and social risks, contingencies and
uncertainties. Many factors, both known and unknown, could
cause results, performance or achievements to be materially
different from the results, performance or achievements that are
or may be expressed or implied by such forward-looking
statements. The Company does not intend, and does not assume
any obligation, to update these forward-looking statements
or information to reflect changes in assumptions or changes
in circumstances or any other events affections such statements
and information other than as required by applicable laws,
rules and regulations.
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SOURCE Real Luck Group Ltd.