Futura Initiates Merchant Recruitment Activity in Atlanta Market
November 15 2011 - 8:00AM
Marketwired
The Futura Loyalty Group Inc. (TSX VENTURE:FUT) (the "Company")
today announced that it has entered into an agreement with Atlanta
based ALG Partnership Marketing (ALG) to initiate merchant
recruitment efforts in Georgia. The Company has granted ALG the
exclusive rights for the state of Georgia to market its merchant
product offering that combines the Company's proprietary rewards
issuance technology platform and the three leading frequent flyer
programs it now has access to for the US marketplace with combined
membership in excess of 120 million profiles.
"We are very excited to be working with ALG as we launch US
operations. To have experienced feet on the street selling our
product offering to prospective auto dealer and retail clients in
our launch state of Georgia gives us the speed to market we were
looking for in a US Partner. The agreement we've structured with
ALG for the Georgia territory will serve as the template for
launching into other markets in the US. We believe that there are
upwards of 40 territory opportunities that make good economic sense
for Futura and a local distribution partner" said Mark Farrell,
President and CEO of Futura Loyalty Group. "We are in active
dialogue with a number of prospective candidates in other markets
and look forward to growing our sales distribution footprint over
the next three to six months in the US Southeast."
"By combining Futura's proprietary technology, three great
frequent flyer currency partners and Futura's extensive in market
experience gained in the fiercely competitive Canadian loyalty
marketplace, we believe Futura has created a highly attractive
merchant offering that we are very excited to be selling here in
Georgia" commented Alan Goldstein, Managing Partner of ALG.
About The Futura Loyalty Group
The Futura Loyalty Group Inc. is an industry-leading provider of
integrated and stand-alone loyalty solutions for North American
businesses. The company offers a suite of loyalty products and
services including access to two existing branded loyalty
currencies. Futura also develops custom programs for companies
wishing to develop proprietary loyalty solutions. Futura's loyalty
services include member account set up, management and reward
redemption platform, a web-based program transaction reporting
interface for merchants, a robust offer management system, retail
POS Integration for card swipe issuance and a proprietary web based
reward issuance solution. For more information regarding Futura
Loyalty Group, visit www.tflg.ca.
About ALG Partnership Marketing
ALG Partnership Marketing focuses on strategy, business and
product development for emerging marketing and technology companies
who service the Financial Services, Retail, Airline and Hospitality
sectors in the loyalty and Incentive sector. Leveraging 20+ years
of industry experience and a network of subject matter experts, ALG
Partnership Marketing specializes in developing products and
partnerships that drive innovation and accelerated growth for our
clients and partners. www.algpartnershipmarketing.com
Contacts: The Futura Loyalty Group Inc. Mark Farrell President
& CEO 416-775-3160mfarrell@tflg.cawww.tflg.ca Spinnaker Capital
Markets Inc. Ali Mahdavi Partner
416-962-3300am@spinnakercmi.com
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