Shop, Earn Rewards and Share Using Your Android Device
TORONTO, Oct. 23, 2013 /CNW/ - Indigo (TSX: IDG) is
pleased to announce the launch of the Indigo Mobile App for
Android, available for free on the Google Play Store. This app,
designed specifically for the Android platform, simplifies the
Indigo shopping experience for quicker and easier purchasing, at
home, in-store, or on the go.
"Our customers have let us know that they want
to experience all that Indigo offers through their mobile devices,"
said Sumit Oberai, Chief Information
Officer and Executive Vice President of Digital at Indigo Books
& Music, Toronto. "Our new
mobile app will ensure that we're offering a truly integrated and
rich experience across our channels."
Shop-ability: Scan it. Ship it.
Experience the full breadth and depth of the
Indigo assortment in every category on mobile. Or scan the barcode
of any product in store, buy it directly from the app, and have it
shipped conveniently to your home or to a gift recipient. The
barcode scanning feature also allows for easy access to ratings,
reviews, store availabilities, and purchasing.
Mobile users can create and integrate their wish
and gift lists, receive targeted offers, marketing communications
and personalized recommendations that will help stretch their
budget on Indigo's already affordable and beautifully designed
assortments.
Reward-Ability
The Indigo Mobile App, in addition to effortless
mobile shopping, gives customers access to their plum loyalty and
rewards membership, great product information, personalized
recommendations and offers that understand, anticipate and cater to
their shopping needs.
Customers can easily sign up for the Indigo
rewards programs, while existing members can enjoy their plum
rewards membership with a digital card and quick access to their
rewards account, including scanning their card at POS via the
Indigo App. With Indigo, Chapters and Coles' commitment to
ensuring their 6 million rewards members "get more", the
Indigo Mobile App provides a conduit for them to connect easily,
receive timely recommendations, display their points balance and
view their current point redemption level, or how many points
are needed to reach the next level.
Share-ability
App users can share their store location and the
products they like on Facebook.
The Android Indigo Mobile App is available for
free from the Google Play Store or at
https://play.google.com/store/apps/details?id=ca.indigo
The Indigo Mobile App is also available for free
from the App Store on iPhone, iPad and iPod touch or at
https://itunes.apple.com/ca/app/indigo/id718235018?mt=8
For more information, visit
www.indigo.ca/app
About Indigo
With books always at our heart and soul at Indigo we are about
telling stories and creating experiences. Indigo is Canada's largest purveyor of ideas and
inspiration to enrich your life, with books, specialty toys, gifts
and lifestyle enhancing products that affordably offer intrinsic
quality, beauty and timeless design. As the largest book and
specialty retailer in Canada,
Indigo operates in all provinces under different banners including
Indigo Books & Music; Indigo Books, Gifts, Kids; IndigoSpirit,
Chapters, The World's Biggest Bookstore, Coles and the online
channel, www.indigo.ca.
SOURCE Indigo Books & Music Inc.
Image with caption: "Indigo Android App Icon (CNW Group/Indigo
Books & Music Inc.)". Image available at:
http://photos.newswire.ca/images/download/20131023_C6354_PHOTO_EN_32443.jpg