Shop, Earn Rewards and Share using your iPhone and iPod
touch
TORONTO,
Oct. 23, 2013 /CNW/ - Indigo (TSX:
IDG) is pleased to announce the launch of the Indigo Mobile App for
iPhone and iPod touch with Passbook support, available for free
from the App Store. This app simplifies the Indigo shopping
experience for quicker and easier purchasing, at home, in-store, or
on the go.
"Our customers have let us know that they want
to experience all that Indigo offers through their mobile devices,"
said Sumit Oberai, Chief Information
Officer and Executive Vice President of Digital at Indigo Books
& Music, Toronto. "Our new
mobile app will ensure that we're offering a truly integrated and
rich experience across our channels."
Shop-ability: Scan it. Ship it.
Experience the full breadth and depth of the
Indigo assortment in every category on mobile. Or scan the barcode
of any product in store, buy it directly from the Indigo Mobile
App, and have it shipped conveniently to your home or to a gift
recipient. The barcode scanning feature also allows for easy
access to ratings, great product information and reviews, store
availabilities, and purchasing.
Mobile users can create and integrate their wish
and gift lists, receive targeted offers, marketing communications
and personalized recommendations that will help stretch their
budget on Indigo's already affordable and beautifully designed
assortments.
Reward-Ability
Combining the best elements of Indigo while
leveraging exclusive benefits of the iOS platform including the
Passbook app, the Indigo Mobile App gives customers access to their
plum loyalty and rewards membership, decision support, personalized
recommendations and offers that understand, anticipate and cater to
their shopping needs.
Customers can easily sign up for the Indigo
rewards programs, while existing members can enjoy their plum
rewards membership with a digital card and quick access to their
rewards account, including scanning their card at POS via the
Passbook app on iPhone and iPod touch. With Indigo, Chapters
and Coles' commitment to ensuring their 6 million rewards members
"get more", the Indigo Mobile App provides a conduit for them
to connect easily, receive timely recommendations, display their
points balance and view their current point redemption level,
or how many points are needed to reach the next level.
Share-ability
App users can share their store location and the
products they like on Facebook.
The Indigo Mobile App is available for free from
the App Store on iPhone, iPad and iPod touch or at
https://itunes.apple.com/ca/app/indigo/id718235018?mt=8
The Android Indigo Mobile App is also available
for free from the Google Play Store or at
https://play.google.com/store/apps/details?id=ca.indigo
For more information, visit
www.indigo.ca/app
About Indigo
With books always at our heart and soul at Indigo we are about
telling stories and creating experiences. Indigo is Canada's largest purveyor of ideas and
inspiration to enrich your life, with books, specialty toys, gifts
and lifestyle enhancing products that affordably offer intrinsic
quality, beauty and timeless design. As the largest book and
specialty retailer in Canada,
Indigo operates in all provinces under different banners including
Indigo Books & Music; Indigo Books, Gifts, Kids; IndigoSpirit,
Chapters, The World's Biggest Bookstore, Coles and the online
channel, www.indigo.ca.
SOURCE Indigo Books & Music Inc.
Video with caption: "Video: Indigo Launches Mobile App for iOS".
Video available at:
http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20131023_C6352_VIDEO_EN_32444.mp4&posterurl=http://photos.newswire.ca/images/20131023_C6352_PHOTO_EN_32444.jpg&clientName=Indigo%20Books%20%26%20Music%20Inc%2E&caption=Video%3A%20Indigo%20Launches%20Mobile%20App%20for%20iOS&title=INDIGO%20BOOKS%20%26%20MUSIC%20INC%2E%20%2D%20Indigo%20Launches%20Mobile%20App%20for%20iOS%20with%20Passbook%20Support&headline=Indigo%20Launches%20Mobile%20App%20for%20iOS%20with%20Passbook%20Support
Image with caption: "Indigo iOS App Icon (CNW Group/Indigo Books
& Music Inc.)". Image available at:
http://photos.newswire.ca/images/download/20131023_C6352_PHOTO_EN_32442.jpg