- One-Stop Holiday Shop Wraps Up Great Deals on Books, Gifts and
Toys -
TORONTO,
Nov. 22, 2012 /CNW/ - Indigo,
Chapters and Coles stores are hosting their first-ever storewide
'Buy Three Get the Fourth Free' savings event from Thursday, November 22nd to
Sunday, November 25th to
help Holiday shoppers enjoy incredible value on great gifts in
every category. Although some exclusions apply, most books, décor,
accessories and toys qualify for the storewide savings event; and
for Thursday and Friday, November
22nd and 23rd, the all new Kobo Mini
eReader will be available for only $49.99 (regularly priced at $79.99).
"We've seen the U.S. Black Friday phenomenon really grow in
Canada year over year, kicking off
the Holiday selling season for value conscious shoppers," notes
Vanda Provato, Vice President,
Marketing, Indigo Books & Music
Inc. "To add excitement to our popular
Buy-Three-Get-the-Fourth-Free book promotion, we are extending the
promotion to our expanded assortment of inspiring books, décor,
accessories and toys in all of our stores nationally."
Four Finds to Feel the "Free" can include:
- Bestsellers like JK Rowling's The Casual Vacancy, or
Neil Young's biography Waging
Heavy Peace - both already offered at the Indigo exclusive
price of $25 each
- Cookies or confections like Walker's Shortbread in Giftable
Tins - at only $20, they're
perfect to give a host or colleague at the office Secret Santa
- Trend-right toys like the Super Mario Checkers & Tic Tac
Toe Collector's Game - ideal for kids and kids at heart,
$19.95
- Merry and bright Bangles and Bags - these colourful, affordable
accessories for her are easy to stack up priced from $12.00 each
The 'Buy Three Get the Fourth Free' storewide savings event is
another way that Indigo makes it easy for shoppers to fulfill their
gift list while stretching their budget. In-store, IndigoKids
shoppers enjoy FREE wrap and Plum Rewards members continue to
collect points too. For more fun and added value, satisfied savers
can enter Indigo's #B3G4 Twitter Photo Contest for a chance to win
a $100 Indigo
Gift Card. Shoppers can simply tweet a photo of their
Buy-Three-Get-The-Fourth-Free purchase to @chaptersindigo with the
#B3G4 hash tag. Each day of the storewide savings event, one winner
will be randomly selected.
Online shoppers at indigo.ca will continue to enjoy deep
discounts on their favourite bestsellers as well as hundreds of
exclusive Cyber Monday Steals on Monday,
November 26th including:
- 60% off the 2012 Scotiabank Giller Prize winner, 419 by
Will Ferguson
- $115 off KidKraft's WaterFall
Mountain Train Set - a 67% savings on the +120 piece play set for
kids aged 3-8 years old
- $60 off Fisher Price's Stride to
Ride Dino - a great toddler gift for only $29.95
Most online orders over $25 ship
free and purchases over $59 can be
wrapped for FREE too.
About Indigo
Books & Music Inc.
With books always at our heart and soul at Indigo we are about
telling stories and creating experiences. Indigo is Canada's largest purveyor of ideas and
inspiration to enrich your life, with books, specialty toys, gifts
and lifestyle enhancing products that affordably offer intrinsic
quality, beauty and timeless design. Indigo is a publicly traded
Canadian company listed on the Toronto Stock Exchange (IDG). As the
largest book and specialty retailer in Canada, Indigo operates in all provinces under
different banners including Indigo
Books & Music; Indigo
Books, Gifts, Kids; IndigoSpirit, Chapters, The World's
Biggest Bookstore, and Coles. The online channel, www.indigo.ca,
features books, eBooks, toys, music and DVDs, and hosts the award
winning Indigo Online Community.
Indigo Books & Music Inc.
founded the Indigo Love of Reading Foundation in 2004 to address
the underfunding of public schools, their libraries and the
resulting literacy crisis. Every year the Indigo Love of
Reading Foundation commits $1.5
million to high-needs elementary schools so they can rebuild
their libraries with the purchase of new books and education
resources. The annual Adopt a School program brings Canadian
communities together to raise additional funds putting thousands
more books into the hands of children at hundreds more elementary
schools annually. To date the Indigo Love of Reading Foundation has
committed more than $13 million to
more than 500 schools nationally.
SOURCE Indigo Books & Music
Inc.