Reese's combined the iconic peanut
butter cup with beloved Reese's Puffs cereal for one
ultimate Reese's snack
HERSHEY,
Pa., Sept. 29, 2022 /PRNewswire/ -- True
success is self-made, which is why Reese's looked within for
its latest collaboration. Introducing: Reese's Big Cup
Stuffed with Reese's Puffs cereal.
The classic combination of peanut butter and chocolate collides
with fan-favorite Reese's Puffs cereal creating an absurdly
unique Reese's experience. It might be the most meta mashup
ever. Mic drop.
This is a life-changing fusion. The Reese's
Stuffed with Reese's Puffs Cup will have heads spinning and
mouths watering. Didn't expect an even more
chocolatey-and-peanut-butter version of your favorite chocolate and
peanut butter snack? Well, guess what, it's coming. We know what
you're thinking – Reese's deserves a massive pat on the
back.
"Collaborations are quite popular but what we are about to
unleash is next level. We knew the ultimate mashup was already
within the Reese's universe, so we made it happen," said
Henry Hancock, senior associate
brand manager at Reese's. "We're taking chocolate and peanut
butter fandom to a new stratosphere by adding Reese's Puffs
cereal to our Reese's Big Cup."
This epic mashup of Reese's and Reese's will
create a Reese's experience (and explosion of chocolate and
peanut butter) unlike ever before. Reese's lovers' minds
will be blown when they find out there's yet another way to fuel
their Reese's fanaticism. Reese's has outdone
itself.
Fans can grab the new Reese's Big Cups Stuffed with
Reese's Puffs cereal nationwide starting in
November.
For more information on Reese's news, click here, and
don't forget to keep up with everything Reese's brand on
Facebook, Instagram, Twitter and TikTok.
*Pricing is at the sole discretion of the retailer.
About The Hershey Company
The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading
snacks company known for bringing goodness to the world through its
iconic brands, remarkable people and enduring commitment to help
children succeed. Hershey has approximately 19,000 employees around
the world who work every day to deliver delicious, quality
products. The company has more than 100 brand names in
approximately 80 countries around the world that drive more than
$8.9 billion in annual revenues,
including such iconic brand names as Hershey's, Reese's, Kit Kat®,
Jolly Rancher and Ice Breakers, and fast-growing salty snacks
including SkinnyPop, Pirate's Booty and Dot's Pretzels.
For more than 125 years, Hershey has been committed to operating
fairly, ethically and sustainably. Hershey founder, Milton Hershey, created the Milton Hershey
School in 1909 and since then the company has focused on helping
children succeed.
To learn more visit www.thehersheycompany.com
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SOURCE The Hershey Company