ZDNet Unveils the Next-Generation of Business Tech Publishing, Weaving Voice of Bloggers Around News, Product Reviews, Vendor an
December 05 2006 - 1:39PM
Business Wire
ZDNet (www.zdnet.com), a leading web site for professionals at the
intersection of business and technology and a property of CNET
Networks, Inc. (NASDAQ:CNET), today unveiled a new look and
features that represent the Web�s ongoing evolution beyond
traditional media roots into a next-generation publishing medium
that gives equal weight to the voices of editorial experts,
vendors, and users. ZDNet�s fresh, streamlined look presents blogs
alongside news, product reviews, vendor information and user
contributions. This presentation of the straight facts alongside
insight and commentary from experts provides context and makes it
easier than ever for readers to find the information and resources
they need to help solve critical business issues with technology.
The redesign also sets the stage for ZDNet�s upcoming launch of
product blogs, beginning with �David Berlind�s Testbed,� which will
discuss the latest product developments that affect the business
user. Testbed, as well as multiple blogs on topics like mobile,
security, Web-based applications and hardware will anchor expanded
new product coverage in 2007. For 10 years, ZDNet has focused on
the intersection of business issues and technology. ZDNet has since
become one of the biggest voices in business technology and the
place business decision makers turn to for the latest coverage and
interpretation of how technology impacts business. In 2003, led by
ZDNet veterans Dan Farber and David Berlind, the site launched
blogs and later in 2005 original podcasts, adding context and
perspective to the day�s news in a way that only experts and
well-connected insiders could offer. Farber and Berlind quickly
amassed a network of more than 30 bloggers that today includes some
of the most authoritative and well-respected voices in the IT
community. �There is a sense of urgency today in getting
information, and a need to be efficient and trustworthy in serving
that need,� said Dan Farber, vice president of editorial at ZDNet.
�By bringing together a network of bloggers with various areas of
expertise in technology, business and enterprise computing, we can
present our readers with the full context of a story � not only the
news, but what it means, what others have to say and how it affects
their daily business decisions.� In addition to Dan Farber and
David Berlind, ZDNet�s blog network includes people such as Mary Jo
Foley, long-time Microsoft pundit; industry news veteran Larry
Dignan, and numerous experts that cover topics like enterprise IT,
open source, Web 2.0, as well as influential companies like Google,
Apple, and Microsoft. �I was excited to have a chance to blog on
the ZDNet blog network, as I am a big believer in blogging,� said
Mary Jo Foley, a veteran journalist/reporter who authors the blog
All About Microsoft (http://blogs.zdnet.com/microsoft). �I believe
blogging is the future of journalism, especially in the technology
field, and with ZDNet's interest and emphasis on the ability of
bloggers to break news, the ZDNet blog network seemed like the
perfect place for me to be.� About ZDNet ZDNet (www.zdnet.com), a
property of CNET Networks Inc., is the online destination for
professionals seeking to solve business technology problems and
find new opportunities. The site provides a broad range of business
technology coverage, by experts across industries. Features include
daily news, blogs, podcasts, white papers, Webcasts, editorial
analysis, peer feedback, and ongoing research. ZDNet's delivers the
highest-ranked business-technology blogs in the world, according to
Technorati. About CNET Networks� Business Sites The CNET Networks
Business portfolio (www.ZDNet.com, www.TechRepublic.com,
www.BNET.com and www.news.com) reaches professionals who are
passionate about keeping informed, building knowledge and sharing
insights to master their life at work. CNET Networks� business
sites address issues such as business technology, back-office IT,
industry news, and business leadership. About CNET Networks: CNET
Networks, Inc. (Nasdaq:CNET) (www.cnetnetworks.com) is an
interactive media company that builds brands for people and the
things they are passionate about, such as gaming, music,
entertainment, technology, business, food, and parenting. The
Company's leading brands include CNET, GameSpot, TV.com, MP3.com,
Webshots, CHOW, ZDNet and TechRepublic. Founded in 1993, CNET
Networks has a strong presence in the US, Asia and Europe. ZDNet
(www.zdnet.com), a leading web site for professionals at the
intersection of business and technology and a property of CNET
Networks, Inc. (NASDAQ:CNET), today unveiled a new look and
features that represent the Web's ongoing evolution beyond
traditional media roots into a next-generation publishing medium
that gives equal weight to the voices of editorial experts,
vendors, and users. ZDNet's fresh, streamlined look presents blogs
alongside news, product reviews, vendor information and user
contributions. This presentation of the straight facts alongside
insight and commentary from experts provides context and makes it
easier than ever for readers to find the information and resources
they need to help solve critical business issues with technology.
The redesign also sets the stage for ZDNet's upcoming launch of
product blogs, beginning with "David Berlind's Testbed," which will
discuss the latest product developments that affect the business
user. Testbed, as well as multiple blogs on topics like mobile,
security, Web-based applications and hardware will anchor expanded
new product coverage in 2007. For 10 years, ZDNet has focused on
the intersection of business issues and technology. ZDNet has since
become one of the biggest voices in business technology and the
place business decision makers turn to for the latest coverage and
interpretation of how technology impacts business. In 2003, led by
ZDNet veterans Dan Farber and David Berlind, the site launched
blogs and later in 2005 original podcasts, adding context and
perspective to the day's news in a way that only experts and
well-connected insiders could offer. Farber and Berlind quickly
amassed a network of more than 30 bloggers that today includes some
of the most authoritative and well-respected voices in the IT
community. "There is a sense of urgency today in getting
information, and a need to be efficient and trustworthy in serving
that need," said Dan Farber, vice president of editorial at ZDNet.
"By bringing together a network of bloggers with various areas of
expertise in technology, business and enterprise computing, we can
present our readers with the full context of a story -- not only
the news, but what it means, what others have to say and how it
affects their daily business decisions." In addition to Dan Farber
and David Berlind, ZDNet's blog network includes people such as
Mary Jo Foley, long-time Microsoft pundit; industry news veteran
Larry Dignan, and numerous experts that cover topics like
enterprise IT, open source, Web 2.0, as well as influential
companies like Google, Apple, and Microsoft. "I was excited to have
a chance to blog on the ZDNet blog network, as I am a big believer
in blogging," said Mary Jo Foley, a veteran journalist/reporter who
authors the blog All About Microsoft
(http://blogs.zdnet.com/microsoft). "I believe blogging is the
future of journalism, especially in the technology field, and with
ZDNet's interest and emphasis on the ability of bloggers to break
news, the ZDNet blog network seemed like the perfect place for me
to be." About ZDNet ZDNet (www.zdnet.com), a property of CNET
Networks Inc., is the online destination for professionals seeking
to solve business technology problems and find new opportunities.
The site provides a broad range of business technology coverage, by
experts across industries. Features include daily news, blogs,
podcasts, white papers, Webcasts, editorial analysis, peer
feedback, and ongoing research. ZDNet's delivers the highest-ranked
business-technology blogs in the world, according to Technorati.
About CNET Networks' Business Sites The CNET Networks Business
portfolio (www.ZDNet.com, www.TechRepublic.com, www.BNET.com and
www.news.com) reaches professionals who are passionate about
keeping informed, building knowledge and sharing insights to master
their life at work. CNET Networks' business sites address issues
such as business technology, back-office IT, industry news, and
business leadership. About CNET Networks: CNET Networks, Inc.
(Nasdaq:CNET) (www.cnetnetworks.com) is an interactive media
company that builds brands for people and the things they are
passionate about, such as gaming, music, entertainment, technology,
business, food, and parenting. The Company's leading brands include
CNET, GameSpot, TV.com, MP3.com, Webshots, CHOW, ZDNet and
TechRepublic. Founded in 1993, CNET Networks has a strong presence
in the US, Asia and Europe.
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