NEW YORK,
Jan. 12, 2022
/PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger
network built to transform marketing, today announced an investment
into early-stage venture capital firm Hannah Grey, a first-check fund investing in
customer-centric founders redefining everyday experiences.
Stagwell's investment in Hannah Grey
VC is part of an overall strategy to accelerate growth
across the new disciplines of digital marketing services, including
digital media, digital transformation, and data & software
products.
Hannah Grey VC was co-founded by
Jessica Peltz Zatulove—who for previously served as Senior Managing
Partner at the corporate VC arm of Stagwell's predecessor company,
and Kate Beardsley, former Managing
Partner of Upslope Ventures (FKA Galvanize Ventures) and Founding
Member of Lerer Hippeau. During her prior tenure in the
Stagwell network, Peltz sourced and led investments in breakout
companies such as A.I. intelligence company Netomi, Amazon insights
platform Gradient.io, and found content platform Catch &
Release, among others.
"As illustrated by the products we brought to life at CES this
year, Stagwell is focused on the frontiers transforming the ways
consumers engage with and experience products and services," said
Mark Penn. "Jessica has long
demonstrated strong insight into the consumer's evolving
relationship with emerging technology and the impact that has on
the brands. Their team's nuanced expertise of empowering the
Modern CMO to embrace new trends, combined with their extensive
access to founders building at the cutting edge is a competitive
advantage I'm excited to bring to Stagwell."
"At Hannah Grey, our investment strategy puts an emphasis on
monitoring the behavior changes and cultural shifts that are
accelerating new ways consumers live, work and play. This
creates a strong alignment with Stagwell's mission to transform
connected experiences for today's consumers," added Peltz. "I'm
thrilled to have the continued support of the Stagwell leadership
team.
In addition to external investments, Stagwell recently unveiled
the Stagwell Marketing Cloud, a suite of products supporting
business transformation for in-house teams, including ARound, built
to scale augmented-reality experiences for live experiences and
retail.
About Stagwell Inc.
Stagwell is the challenger network built to transform marketing.
We deliver scaled creative performance for the world's most
ambitious brands, connecting culture-moving creativity with
leading-edge technology to harmonize the art and science of
marketing. Led by entrepreneurs, our 10,000+ specialists in
20+ countries are unified under a single purpose: to drive
effectiveness and improve business results for their
clients. Join us at www.stagwellglobal.com.
Contact: Beth Sidhu
beth.sidhu@stagwellglobal.com
202-423-4414
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SOURCE Stagwell Inc.