Grid Dynamics Helps American Eagle Outfitters To Reimagine Customer Loyalty with Cutting Edge Omnichannel Platform
May 18 2021 - 4:05PM
Business Wire
Grid Dynamics Holdings, Inc. (Nasdaq: GDYN) (“Grid Dynamics”)
has partnered with American Eagle Outfitters, Inc. (NYSE: AEO)
(“American Eagle”) to collaboratively design and implement a new
generation omnichannel loyalty platform for the retailer.
As a leading global specialty retailer, American Eagle has
always recognized the importance of customer loyalty. By building a
powerful loyalty platform, the retailer was able to improve the
customer experience, boost speed to market for new marketing
campaigns and promotions by 20 times, and free up annual license
fees to power differentiating innovation and growth.
Ljubomir Cvetkovic, VP of Engineering at American Eagle
Outfitters, explained: “Our long standing relationship with
Grid Dynamics gave us confidence that together we could execute
this major transformation and achieve the results we were looking
for. We eliminated our dependency on third-party products and set
up platform and engineering best practices that would allow us to
scale and continuously improve
the customer experience.”
The new loyalty platform led to a better experience and greater
satisfaction for customers and internal teams including marketing
managers and customer support agents. It marked another milestone
in the digital transformation of American Eagle, improving
enterprise agility, bolstering competitive advantage, and opening
up pathways for further innovation and growth.
Leonard Livschitz, Chief Executive Office at Grid Dynamics,
added: “Successful delivery of American Eagle’s loyalty
platform is a true testament to our long-term partnership and
ability to create differentiated customer experiences. Grid
Dynamics helped the company achieve another milestone in the
digital transformation journey that will power long-term growth,
greater customer satisfaction, higher merchandising productivity,
and better operational efficiency. Together, we delivered a new and
innovative loyalty program without disrupting the effective parts
of the existing ecosystem that American Eagle had built up over
many years.”
For more information about AEO’s new Customer Loyalty Platform,
refer to this case study. For more information on partnering with
Grid Dynamics for your digital transformation initiatives, contact
us at www.griddynamics.com/contact.
About Grid Dynamics
Grid Dynamics (Nasdaq: GDYN) is a digital-native technology
services provider that accelerates growth and bolsters competitive
advantage for Fortune 1000 companies. Grid Dynamics provides
digital transformation consulting and implementation services in
omnichannel customer experience, big data analytics, search,
artificial intelligence, cloud migration, and application
modernization. Grid Dynamics achieves high speed-to-market,
quality, and efficiency by using technology accelerators, an agile
delivery culture, and its pool of global engineering talent.
Founded in 2006, Grid Dynamics is headquartered in Silicon Valley
with offices across the US and Western, Central, and Eastern
Europe. To learn more about Grid Dynamics, please visit
www.griddynamics.com.
About American Eagle Outfitters, Inc.
American Eagle Outfitters, Inc. (NYSE: AEO) is a leading global
specialty retailer offering high-quality, on-trend clothing,
accessories, and personal care products at affordable prices under
its American Eagle® and Aerie® brands. Our purpose is to show the
world that there’s REAL power in the optimism of youth. The company
operates stores in the United States, Canada, Mexico, and Hong
Kong, and ships to 81 countries worldwide through its websites.
American Eagle and Aerie merchandise is available at more than 200
international locations operated by licensees in 25 countries. For
more information, please visit www.aeo-inc.com.
Forward-Looking Statements
This communication contains “forward-looking statements” within
the meaning of Section 27A of the Securities Act of 1933 and
Section 21E of the Securities Exchange Act of 1934 that are not
historical facts, and involve risks and uncertainties that could
cause the actual results of Grid Dynamics to differ materially from
those expected and projected. These forward-looking statements
include, without limitation, statements about our products’
qualities and capabilities.
These forward-looking statements involve significant risks and
uncertainties that could cause the actual results to differ
materially from the expected results. Most of these factors are
outside Grid Dynamics’s control and are difficult to predict.
Factors that may cause such differences include, but are not
limited to, any factors creating issues with the qualities and
capabilities of our products and other risks and uncertainties
indicated in Grid Dynamics filings with the SEC.
Grid Dynamics cautions that the foregoing list of factors is not
exclusive. Grid Dynamics cautions readers not to place undue
reliance upon any forward-looking statements, which speak only as
of the date made. Grid Dynamics does not undertake or accept any
obligation or undertaking to release publicly any updates or
revisions to any forward-looking statements to reflect any change
in its expectations or any change in events, conditions, or
circumstances on which any such statement is based. Further
information about factors that could materially affect Grid
Dynamics, including the results of its operations and financial
condition, is set forth under the “Risk Factors” section of the
Company’s quarterly report on Form 10-Q filed May 6, 2021 and in
other periodic filings Grid Dynamics makes with the SEC.
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Grid Dynamics Investor Relations:
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