REPEAT - BRP Explores Electrification and Showcases e-Concepts at Club BRP 2020
September 11 2019 - 6:00AM
BRP (TSX:DOO; NASDAQ:DOOO) furthers its exploration of
electrification by showcasing at Club BRP 2020 six different
electric concepts within its current product lines and beyond.
These concepts give a glimpse of what the future
could hold, among others, for both of its current product lines and
for other potential segments. As a leader in the powersports
industry, BRP continues to push the limits of the industry by
unlocking new ways to move people and to explore new territories,
while still providing the fun and exhilarating experience that
riders expect.
“BRP has been working for some time on how to
create e-vehicles to bring new experiences to potential and
existing riders. As we’ve said, it was never a question of “if’’,
but “when’’. We are truly excited about electric and see it as a
potential opportunity for our business,’’ said Denys Lapointe,
Senior Vice-President, Design, Innovation and Creative Services.
“We continue to constantly innovate, and e-vehicles are no
exception. Our talented team from around the world is working on
new ideas and we’re eager to hear the consumer’s reaction. For the
moment, these are preliminary concepts as we are currently
evaluating market viability,’’ he added.
These concepts follow a series of past ventures
by BRP into electric propulsion, which included the introduction of
its Neighborhood Electric Vehicle and its electric side-by-side
vehicle, the development of a Can-Am Spyder electric prototype, and
the commercialisation of its electric karts, Sonic.
About BRP
We are a global leader in the world of
powersports vehicles, propulsion systems and boats built on over 75
years of ingenuity and intensive consumer focus. Our portfolio of
industry-leading and distinctive products includes Ski-Doo and Lynx
snowmobiles, Sea-Doo watercraft, Can-Am on- and off-road vehicles,
Alumacraft, Manitou and Telwater boats, Evinrude and Rotax marine
propulsion systems as well as Rotax engines for karts, motorcycles
and recreational aircraft. We complete our lines of products with a
dedicated parts, accessories and clothing to fully enhance the
riding experience. With annual sales of CA$5.2 billion from over
120 countries, our global workforce is made up of more than 12,500
driven, resourceful people.www.brp.com@BRPNews
Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Evinrude,
Manitou, Alumacraft, Telwater and the BRP logo are trademarks of
Bombardier Recreational Products Inc. or its affiliates. All other
trademarks are the property of their respective owners.
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For media enquiries: |
For investor relations: |
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Elaine Arsenault |
Philippe Deschênes |
Senior Advisor, Media Relations |
Manager Treasury and Investor Relations |
Tel.: 514.732.7092 |
Tel.: 450.532.6462 |
medias@brp.com |
philippe.deschenes@brp.com |
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/a2c4eb46-f14b-4899-a625-132326c14d58
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