BENTON HARBOR, Mich.,
Nov. 1, 2018 /PRNewswire/
-- Whirlpool Corporation (NYSE: WHR) and The Walt Disney
Company today announced that Whirlpool brand will be the Official
Kitchen and Laundry Appliance of Walt
Disney World Resort in Lake
Buena Vista, Florida and Disneyland Resort in
Anaheim, California.
With this new relationship, Whirlpool brand's innovative lines
of kitchen and laundry products such as refrigerators, dishwashers,
ovens, cooktops, microwave ovens, clothes washers and clothes
dryers will now have a presence in select Disney Vacation
Club Villas at Walt Disney
World Resort and Disneyland Resort. One bedroom
or larger accommodations at Disney Vacation Club properties
include full kitchens as well as clothes washers and dryers that
help members feel at home while they experience a Disney
vacation.
"As a leader in their industry, Whirlpool is a household name
that has been helping consumers care for their families for over a
century," said Carlos Castro, vice
president of Disney Corporate Alliances. "Introducing Whirlpool's
thoughtfully designed appliances into our Disney Vacation
Club properties will give Guests the perfect opportunity to
experience Whirlpool products first-hand."
Whirlpool appliances will also be used to outfit the Culinary
Stage for cooking demonstrations at Epcot International Food
& Wine Festival at Walt Disney
World Resort and Disney California Adventure Food
& Wine Festival at Disneyland Resort.
In addition, Whirlpool will align with Disney Digital Network to
create exciting custom food and cooking based content throughout
Disney's family of digital networks.
"As one of the world's most beloved brands, Disney offers
the perfect platform for our leading brands to better connect
with consumers across the country," said Rob Sundy, senior director of brands for
Whirlpool Corporation, North American Region. "We look
forward to bringing our purposeful innovation to these iconic
Disney destinations."
About Whirlpool
"Whirlpool Corporation (NYSE: WHR) is
the number one major appliance manufacturer in the world, with
approximately $21 billion in annual
sales, 92,000 employees and 70 manufacturing and technology
research centers in 2017. The company markets Whirlpool,
KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, Jenn-Air,
Indesit and other major brand names in nearly every country
throughout the world. Additional information about the company can
be found at WhirlpoolCorp.com, or find us on Twitter at
@WhirlpoolCorp."
About Walt Disney
World® Resort
Walt Disney World Resort is a
world-class entertainment and recreation center featuring four
theme parks (Magic Kingdom Park, Epcot, Disney's Hollywood Studios
and Disney's Animal Kingdom Theme Park); two water adventure parks
(Blizzard Beach and Typhoon Lagoon); 35 resort hotels (28 owned and
operated by Walt Disney Parks &
Resorts, including seven Disney Vacation Club resort properties);
63 holes of golf on four courses; two full-service spas; Disney's
Wedding Pavilion; ESPN Wide World of Sports Complex; and Disney
Springs. Walt Disney World Resort is committed to building better
futures for children; last year, the company donated more than
$44 million in cash and in-kind
support to non-profit organizations in Central Florida and Disney VoluntEARS
contributed 200,000 hours to community service. Located at
Lake Buena Vista, Fla., 20 miles
southwest of Orlando, Walt Disney
World Resort opened Oct. 1, 1971, and
is open daily, year-round. For more information, please visit
http://aboutWaltDisneyWorldResort.com/.
About the Disneyland® Resort
The
Disneyland Resort features two spectacular theme parks – Disneyland
(the original Disney theme park) and the reimagined Disney
California Adventure Park – plus three hotels and the Downtown
Disney District, comprising unique dining, entertainment and
shopping experiences. The Resort's hotels are the luxurious,
948-room Disney's Grand Californian Hotel & Spa, which also
features 50 Disney Vacation Club units; the magical, recently
renovated, 973-room Disneyland Hotel – both AAA Four Diamond
properties – and the 481-room Disney's Paradise Pier Hotel with its
"day-at-the beach" fun. The Disneyland Resort is committed to
providing opportunities for families to spend time together. Last
year, the Resort donated nearly $21
million to programs benefitting children and families, and
our cast members volunteered at more than 230 community events.
With 30,000 cast members, the Disneyland Resort is Orange County's largest employer and generates
$5.7 billion for the Southern California economy. For more
information, please
visit Disneylandnews.com/fact-sheets/ or call (866)
43-DISNEY.
About Disney Vacation Club
Disney Vacation Club, a
leader in vacation ownership, debuted in 1991 with a flexible,
vacation points-based system rather than the traditional fixed-week
timeshare model. Today, Disney Vacation Club has more than 220,000
member families, from all 50 states and approximately 100
countries, who have discovered the joys of membership. Disney
Vacation Club Members are able to choose from among a variety of
exciting vacation destinations, including a stay at any Disney
Vacation Club Resort or one of thousands of other vacation options
in destinations around the world. Plus, when purchasing
directly from Disney, members can also enjoy the Disney Collection,
which includes select Disney Resort hotels, Disney Cruise Line and
guided vacations with Adventures by Disney, as well as the
Concierge Collection, a portfolio of extraordinary hotels in
sought-after destinations. Vacations at a Disney Vacation Club
Resort can last anywhere from one night to several weeks. With
Disney Vacation Club properties located near the Disney theme parks
in Florida and California, with valid theme park
admission Members have easy access to new and innovative
attractions on both coasts for years to come. Membership Extras,
are available only for eligible Disney Vacation Club Members, and
are subject to availability, change or termination. For more
information, visit www.disneyvacationclub.com.
View original content to download
multimedia:http://www.prnewswire.com/news-releases/whirlpool-corporation-announces-new-collaboration-with-the-walt-disney-company-300741827.html
SOURCE Whirlpool Corporation