NEW YORK, Sept. 18, 2018 /PRNewswire/ -- McCann
Worldgroup Mumbai was named as "2018 India Agency of the Year" by
Campaign Brief Asia. The publication, which cited the agency's
"dominant performance at award shows," also ranked it No. 1 in its
list of "India's Hottest Agencies"
and placed its creative leaders in the first four positions in its
ranking of "India's Hottest
Creatives."
"Under Prasoon Joshi's leadership, McCann Worldgroup India has
become not only the leading creative agency in India, but a top creative force in the
Asia Pacific region and
worldwide," said Harris Diamond,
Chairman and CEO of McCann Worldgroup, referring to the Indian
agency's CEO and Chief Creative Officer who is also Chairman of
McCann Worldgroup Asia Pacific. "We're very proud to see this level
of honor both for the Mumbai
agency itself and individually for so many of the talented creative
leaders that Prasoon has built into a world-class team."
Campaign Brief Asia's Creative Agency of the Year honor is based
on a point system reflecting results at the major creative awards
shows. With a strong performance at such major shows as AdFest, the
One Show, Clio, D&AD, the New York Festivals, among others,
McCann Worldgroup Mumbai's total points came to more than two-and-a
half times the No. 2 ranked Indian agency.
CB Asia also noted that "After such a dominant creative
performance, it's no surprise that four McCann Worldgroup creatives
fill the top four places in this year's India's Hottest Creatives table." The
No. 1 position went to Prateek
Bhardwaj, the joint National Creative Director of McCann
Worldgroup India. Of the 38 names listed overall in the "Hottest
Creatives," McCann creatives took 14 of the spots, or more than a
third of the total.
About McCann Worldgroup
McCann Worldgroup, the world's
most creatively effective marketing services company, is
dedicated to helping brands play a meaningful role in people's
lives. With over 20,000 employees in more than 100 countries, the
network includes: McCann (advertising), MRM//McCann
(digital marketing/relationship management), Momentum Worldwide
(sponsorship & experiential), McCann Health (professional/dtc
communications), CRAFT (global production), Weber Shandwick (public
relations), FutureBrand (consulting/design), and PMK-BNC
(entertainment/popular culture). McCann Worldgroup is part of the
Interpublic Group (NYSE: IPG).
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SOURCE McCann Worldgroup