For Earth Day, a tree will be planted for
every ECO product* sold on April
22
BOUCHERVILLE, QC, April 16, 2018 /CNW/ - Lowe's Canada, one of Canada's leading home improvement companies
operating or servicing more than 630 corporate and affiliated
stores under different banners, is proud to announce the roll
out of its ECO product program in all corporate and participating
affiliated RONA, Reno-Depot, and Lowe's stores across the country.
The program aims to help consumers reduce the environmental
footprint of their home improvement and construction projects by
offering and clearly identifying with the ECO seal over 3,500
products that represent more environmentally-friendly
alternatives.
"Lowe's Canada acknowledges
having a role to play in improving the environmental performance of
the construction and home improvement industry in Canada, which is why offering our customers a
range of products characterized by a smaller environmental
footprint is one of the three pillars of our corporate
responsibility approach," said Jean-Sébastien Lamoureux, Senior
Vice-President, Communications, Public Affairs and Compliance at
Lowe's Canada. "With this program,
we want to make it easier for consumers who want to choose products
that reduce the environmental footprint of their projects by
clearly identifying ECO products in stores and online, and by
highlighting the many benefits these products offer."
Lowe's Canada's ECO product
selection process is based on recognized environmental
certifications as well as on the life cycle approach—a rigorous
method of analysis that assesses a product's direct and indirect
impacts on the environment throughout its life cycle, from the
resource extraction required to manufacture it to its disposal.
Trees for Earth Day
To kick off the program, a tree
will be planted for each ECO product (*except forest products) sold
in corporate RONA, Reno-Depot, and Lowe's stores on Earth Day,
Sunday, April 22. "Lowe's
Canada is committed to helping
Canadians love where they live," said Mr. Lamoureux. "Planting
trees is a concrete gesture that will help create sustainable
living environments in the communities where we operate and ensure
a greener future for generations to come."
This initiative is the result of a collaboration with Jour de la
Terre Québec and Earth Day Canada, who will oversee the planting
and growth of the trees.
About Lowe's Canada
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home
improvement company serving more than 18 million customers a week
in the United States, Canada and Mexico. With fiscal year 2017 sales of
$68.6 billion, Lowe's and its related
businesses operate or service more than 2,390 home improvement and
hardware stores and employ over 310,000 people. Based in
Boucherville, Quebec, Lowe's
Canadian business, together with its wholly owned subsidiary, RONA
inc., operates or services more than 630 corporate and independent
affiliate dealer stores in a number of complementary formats under
different banners. These include Lowe's, RONA, Réno-Dépôt, Dick's
Lumber, Contractor First and Ace. In Canada, the companies have more than 28,000
employees, in addition to nearly 5,000 employees in the stores of
RONA's independent affiliate dealers. For more information,
visit Lowes.ca.
SOURCE Lowe's Canada