Visa to Roll Out Cashless Experience at the FIFA Confederations Cup 2017
June 13 2017 - 4:00AM
Business Wire
Visa upgrades fan experience at the FIFA
Confederations Cup 2017 and debuts the latest payment technologies
for fans in Russia.
Visa (NYSE:V), the Official Payment Service Partner of FIFA,
today announced that football fans attending the FIFA
Confederations Cup 2017 will have a front row seat to enhanced
payment experiences at official FIFA stadiums. Visa is implementing
1,600 point-of-sale terminals and deploying 120 mobile
concessionaires throughout the stadium concourses, enabling a
cash-free experience from kick-off to the final match. These
enhancements ensure official FIFA stadiums are equipped with the
latest in payment innovation, giving fans safe and secure ways to
pay – whether it is a click, dip, tap or swipe.
Understanding football fans want to focus on the quality of play
on the pitch, Visa is offering multiple ways to pay that will save
fans even more time and give them the opportunity to get back to
their seats to catch that dreaded missed goal, corner kick or red
card:
- Visa commemorative prepaid cards, which
can be reloaded at contactless Alfa-Bank ATMs throughout the
stadiums
- Visa contactless credit or debit
cards
- Mobile payments with Visa at
NFC-enabled terminals
As a global leader in payment innovation, Visa is also
collaborating with Russia-based Alfa-Bank, the Official European
Bank of the FIFA Confederations Cup 2017, to introduce a Visa
NFC-enabled Alfa-Bank payment band, which is available for 1,000
Russian Ruble (approximately $18 USD) at Visa customer service
booths throughout stadiums and reloadable using fan’s personal
credit or debit cards. Select Visa and Alfa-Bank guests will also
be able to use a payment ring for the first time at a FIFA event.
The payment ring, attached to a prepaid card, features an embedded
NFC-enabled antenna, enabling fans to tap to pay throughout Russia,
anywhere contactless payments are accepted.
“As the Official Payment Service Partner of the FIFA
Confederations Cup 2017, we are thrilled to bring fans some of the
most innovative payment experiences from around the world, enabling
them to go cashless at the tournament,” said Ekaterina Petelina,
country manager, Visa Russia. “We understand that fans are there
for the action on the field and that they value a simple payment
experience that gets them back to their seats quickly so they can
focus on the match.”
As the Official Payment Service Partner of the FIFA
Confederation Cup 2017, Visa will be celebrating the spirit of
football in Russia and is looking forward to showcasing the future
of digital payments with fans from all over the globe. For
additional information on Visa’s sponsorship of the FIFA
Confederations Cup 2017, visit www.visa.com.
About Visa Inc.
Visa Inc. (NYSE: V) is a global payments technology company that
connects consumers, businesses, financial institutions, and
governments in more than 200 countries and territories to fast,
secure and reliable electronic payments. We operate one of the
world’s most advanced processing networks — VisaNet — that is
capable of handling more than 65,000 transaction messages a second,
with fraud protection for consumers and assured payment for
merchants. Visa is not a bank and does not issue cards, extend
credit or set rates and fees for consumers. Visa’s innovations,
however, enable its financial institution customers to offer
consumers more choices: pay now with debit, pay ahead with prepaid
or pay later with credit products. For more information, visit
usa.visa.com/about-visa, visacorporate.tumblr.com and
@VisaNews.
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version on businesswire.com: http://www.businesswire.com/news/home/20170613005445/en/
Visa Inc.Sheerin Salimi,
+1-415-601-1583shesalim@visa.com
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