Snap Inc. and Google Partner to Bring “Quick Tap to Snap” to Pixel 6
October 19 2021 - 1:35PM
Business Wire
New Pixel-first feature puts the Snapchat
camera directly onto the lockscreen for fast & easy access
Snap Inc. (NYSE:SNAP) today announced at the Pixel Fall Launch
event a new feature on Google’s Pixel 6 called “Quick Tap to Snap,”
launching later this year. This partnership with Google marks the
first time Snap has created a camera-mode version of Snapchat
accessible directly from a phone lockscreen, and will make the
Pixel 6 the fastest phone to make a Snap.
By tapping the back of the phone, this speedy and simple gesture
will help Snapchatters capture moments quickly before they
disappear. Designed to launch into “Camera Only” mode on the
lockscreen, Snapchatters can create Snaps without having to unlock
their device. Once a Snap is ready to share, Snapchatters can
authenticate on their device to unlock the full app experience. You
can also make use of the ultrawide camera in Snapchat’s new
ultrawide selfie feature on Pixel 6 Pro.
In addition to “Quick Tap to Snap,” Snap and Google will launch
exclusive augmented reality Lenses, and some of Google’s key Pixel
features, like live translation, will be directly available in
Snapchat’s chat feature on Pixel 6. Snapchatters can talk to their
friends in more than 10 languages, and conversations will be
translated in real-time. These features will launch over the coming
months.
“Billions of Snaps are created every day, and through device
partnerships like these, Snap is making it easier than ever for our
community to Snap moments as they happen,” said Ben Schwerin, Snap
Inc. SVP of Content and Partnerships. “This lockscreen integration
is a key step toward making Snapchat the fastest way to share a
moment, and we look forward to bringing more innovation to our
community with our partners at Google and beyond.”
“Google Pixel 6 has the most advanced Pixel camera ever, and
Snapchatters are some of the most creative camera users there are.
It’s exciting to partner with Snap to bring this Pixel-first
capability to our new phones and help users capture the world as it
happens,” said Rick Osterloh, Google’s SVP, Devices and
Services.
About Snap Inc.
Snap Inc. is a camera company. We believe that reinventing the
camera represents our greatest opportunity to improve the way
people live and communicate. We contribute to human progress by
empowering people to express themselves, live in the moment, learn
about the world, and have fun together. For more information, visit
snap.com.
About Google
Google’s mission is to organize the world’s information and make
it universally accessible and useful. Through projects and
platforms like Search, Maps, Gmail, Android, Google Play, Google
Shopping, Chrome and YouTube, Google plays a meaningful role in the
daily lives of billions of people and has become one of the most
widely-known companies in the world. Google is a subsidiary of
Alphabet Inc.
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