New roundup feature and mobile app will allow
for giving through everyday purchases
Builds on company’s longstanding commitment to
supporting causes and delivering impact at scale
This unprecedented year has accelerated charitable giving by
double-digit percentages1. With consumer spending increasingly
moving online, Mastercard is today announcing the expansion of its
digital giving platform – Mastercard Donate – to enable cardholders
to round up their everyday spend to the nearest dollar for
donations to the charity of their choice.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20200929006011/en/
Mastercard Donate Offers Consumers More
Ways to Give Back (Photo: Business Wire)
Consumers will be able to simply register their debit or credit
card information, select the cause they wish to support and start
contributing small donations that add up to big impact. Visitors to
the Mastercard Donate site can already make one-time and recurring
donations. The newly expanded roundup feature, allowing cardholders
to make donations based on the roundup amount, will be made
available to U.S. cardholders through a new Mastercard Donate
mobile app in time for the holiday season and through the website
shortly after.
With the freedom to modify where their contributions go and with
real-time tracking to watch them grow over time, Mastercard is
supporting digital giving in simple, smart and secure ways. The
charities available support a range of critical issues, from food
insecurity through World Central Kitchen and World Food Programme
to emergency response through World Vision, cancer research with
Stand Up To Cancer, fostering environmental sustainability through
our Priceless Planet Coalition with Conservation International and
World Resources Institute, and economic growth for underserved
communities with National Urban League.
Today’s announcement builds on Mastercard’s longstanding
commitment to delivering social impact at scale. Since 2012,
together with our customers and in partnership with World Food
Programme, Mastercard raised $26.9 million to support School
Feeding programs, equal to more than 107 million meals that help
address childhood hunger. With the help of millions of cardholders,
we donated more than $50 million over the last 10 years to Stand Up
To Cancer to help fund groundbreaking cancer research. Currently in
the U.S., every time you use your Mastercard to make online
purchases or pay with contactless in-store at qualifying grocery
stores, drug stores, and restaurants, as well as for transit,
Mastercard will donate one cent per transaction – up to $4
million.2
“Now more than ever, charitable organizations need our support,
and we have a long history of supporting causes not only through
our own contributions, but by partnering with our customers and
empowering consumers to support the causes they are passionate
about as well,” said Raja Rajamannar, chief marketing and
communications officer, president of healthcare at Mastercard. “By
providing choice in how they give, we can ensure that their dollars
have impact, whether locally or globally, with a one-time donation,
recurring donations or opportunities to give based on roundup
amounts.”
Partnering for Impact
During the onset of COVID-19, Mastercard worked with Goodworld
and Accelerator for America to stand up Mastercard Donate for The
Mayor’s Fund for Los Angeles. A social giving campaign contributed
to the more than $36 million in donations raised and distributed to
Los Angeles residents in need.
Mastercard is also currently deploying its Priceless Experience
platform to enable cardholders to take part in custom curated,
virtual experiences with proceeds benefitting various charities.
This includes Riot Games League of Legends Mid-Season Streamathon,
a three-day esports competition with featured programming across
five continents with donations generated by auction going towards
COVID-19 relief efforts.
In January, Mastercard launched the Priceless Planet Coalition,
uniting the efforts of businesses and consumers to make meaningful
investments to plant 100 million trees over five years – together
with forestry partners Conservation International and World
Resources Institute. The global coalition encourages contributions
through a variety of mechanisms, such as rewarding environmentally
friendly actions, as well as enabling round-up donations at point
of sale and loyalty point redemptions.
To learn more about Mastercard’s commitment to building a more
inclusive and sustainable digital economy and the impact of the
company’s broader philanthropic efforts, visit the Mastercard
Center for Inclusive Growth.
QUOTE SHEET:
“Our collaboration with Mastercard demonstrates the profound
impact we can have when we unite for a powerful cause that touches
everyone,” said Stand Up To Cancer co-founder Rusty Robertson.
“Mastercard’s unwavering commitment to Stand Up To Cancer allows us
to continue our lifesaving cancer research, moving us closer to a
world where everyone diagnosed with cancer is a long term
survivor.”
“Partnering with Mastercard on new, innovative giving
initiatives like Mastercard Donate, has enabled us to reach new
audiences, and inspire them to join us in making a difference in
the lives of the world’s most vulnerable children,” Andrew Morley,
CEO and president of World Vision International enthusiastically
confirmed.
About Mastercard
Mastercard is a global technology company in the payments
industry. Our mission is to connect and power an inclusive, digital
economy that benefits everyone, everywhere by making transactions
safe, simple, smart and accessible. Using secure data and networks,
partnerships and passion, our innovations and solutions help
individuals, financial institutions, governments and businesses
realize their greatest potential. Our decency quotient, or DQ,
drives our culture and everything we do inside and outside of our
company. With connections across more than 210 countries and
territories, we are building a sustainable world that unlocks
priceless possibilities for all.
1 Fidelity Charitable, Communities in crisis: How donors are
responding to COVID-19
2 Promotion ends on December 31st, 2020, or when maximum $4
million donation is reached, whichever comes first. Debit PIN and
International transactions ineligible. Stand Up To Cancer is a
division of the Entertainment Industry Foundation. Terms apply. See
Mastercard.us/standuptocancer.
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version on businesswire.com: https://www.businesswire.com/news/home/20200929006011/en/
Alyssa Rosenblatt alyssa.rosenblatt@mastercard.com
914.249.1564
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