BOSTON, Sept. 7 /PRNewswire/ -- Global brand experience
agency Jack Morton Worldwide is announcing changes to its
leadership team in Los Angeles.
Daryl Butler, formerly Director of
Global Consumer Experience at Nike for the Jordan brand, will
assume the role of Senior Vice President, Managing Director of the
Los Angeles office, whose clients
include Intel and Hyundai.
In his 20-year career, Daryl has worked client-side for some of
the world's leading marketers, gaining expertise in branding,
consumer experience, retail, channel marketing, sales and finance.
Prior to his role with the Jordan brand, Daryl was Marketing
Director at Nike from 2007-2009 and at Boost Mobile from 2004-2007.
He also spent a decade at Nextel from 1994-2004, in various
marketing, finance, sales and sales management roles. Prior to
joining Nextel, Daryl was with The Disney Stores supporting their
product development and store expansion efforts.
"We are thrilled to have Daryl join our team," said Josh McCall, Chairman and CEO of Jack Morton
Worldwide. "Daryl brings an exciting and broad perspective to the
world of experience brands and we look forward to continuing our
award-winning creative work under his leadership."
Daryl was introduced to Jack
Morton as a client at Nike, which engaged the agency to
create an experience to mark the 25th anniversary of the Air
Jordan. He was impressed with the creativity of the Los Angeles team, which was recently
recognized for their outstanding work for Hyundai with an Ex
Award—so much so that he decided to make his first move to work on
the agency side of the business.
Daryl is replacing Luis Montero
as Managing Director. Luis spent the last six years with
Jack Morton, four as Managing
Director. In addition to leading the Los
Angeles team, Luis founded the Jack Morton Latino practice,
which today works with major brands such as Target.
About Jack Morton Worldwide
Jack Morton Worldwide is a global brand experience agency. We
create experiences that strengthen relationships between brands and
the people who matter most to them—thereby helping our clients
become talked-about experience brands. Rated among the top
marketing service agencies worldwide, we integrate live and online
experiences, digital and social media, and branded 3D environments
that engage and inspire consumers, business partners and employees.
Jack Morton has a staff of 500
employees in the US, Europe and
Asia-Pacific that drive our
idea-led agency culture and is part of the Interpublic Group of
Companies, Inc. (NYSE: IPG). More information is available online
at http://www.jackmorton.com/, http://blog.jackmorton.com/ or
follow us on Twitter @ http://twitter.com/jackmorton
SOURCE Jack Morton Worldwide
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