Today, HP Inc. (NYSE: HPQ), in honor of the 150th anniversary of
Arbor Day, joined together with Dr. Jane Goodall, famed
conservationist and founder of ‘Jane’s Green Hope’ – Dr. Goodall’s
namesake reforestation initiative – and actress, producer and
writer Rebel Wilson, to raise awareness for the ‘Plant a Tree with
HP’ campaign. Dr. Goodall, founder of the Jane Goodall Institute
(JGI), and Wilson met to discuss the importance of global
reforestation featured in a newly released video.
The Plant a Tree with HP campaign, running through June 30,
2022, is a partnership between HP, Jane’s Green Hope, and the Arbor
Day Foundation to plant up to one million trees by the end of the
year. This campaign will support native and community-led tree
plantings toward the 1 Trillion Trees Challenge. Every HP purchase1
from now through June contributes to the tree planting
milestone2.
Through JGI’s Jane's Green Hope and the Arbor Day Foundation,
trees planted as part of the ‘Plant a Tree with HP’ campaign will
follow a strict protocol to ensure they survive and thrive to
maturity, are the correct native species for the region and ecology
of the area, and benefit human communities through local management
of forests.
“Private companies have a critical responsibility to use their
resources and reach to ensure we’re doing everything possible to
restore, regenerate and protect global forests,” said Dr. Jane
Goodall. “By working with corporations like HP, Jane’s Green Hope
is able to leverage those resources to positively impact the lives
of people, other animals, and the environment we share.”
In support of this program, Rebel Wilson and Dr. Goodall went
forest bathing, a Japanese practice that encourages people to spend
time in nature and immerse themselves in green spaces. During their
time in the forest, Rebel and Jane discuss the importance of global
native tree planting and protection through community-led efforts,
and even planted a tree of their own, symbolizing their shared
commitment to forest regeneration.
“To plant a tree with such a legend like Dr. Jane Goodall and a
company as environmentally conscious as HP, I mean, what an
opportunity,” said Rebel Wilson. “I just hope people realize the
importance of climate change, and the critical role forests play in
combatting it. This initiative will help by not just planting trees
but also ensuring proper forest management in places like the US,
Brazil, and Madagascar, where they’ll make the most positive
impact.”
HP is stepping up to combat the climate crisis as part of its
ambition to become the world’s most sustainable and just technology
company. Forest protection and restoration is a key pillar of HP’s
overall climate action strategy, so by leveraging the combined
knowledge and expertise of like-minded organizations, such as the
Jane Goodall Institute through their ‘Jane’s Green Hope’ initiative
and the Arbor Day Foundation, HP is helping restore and protect
global forests and biodiversity that is rapidly disappearing.
“The Plant a Tree with HP campaign differs from others in that
the work here doesn’t just stop with simply planting the tree,”
said James McCall, Chief Sustainability Officer at HP. “We
recognize that our role as a corporation is imperative so we have
committed that every page printed through an HP printer will be
forest positive. This program gives us the opportunity to bring our
customers along on that journey so we can build critical mass,
which is essential in addressing the extremely complex challenges
we’re facing as a
planet.” Jane’s
Green Hope is an initiative of the Jane Goodall Institute, a
nonprofit founded by Dr. Goodall in 1977. The science-driven,
holistic organization turns Jane’s vision for a better world into a
reality through interconnected programs that use community-led and
local partnerships to improve well-being for people, other animals,
and the planet we share. As a vital part of that work, JGI’s Jane’s
Green Hope initiative invests in and focuses on nature-based
solutions like reforestation to address the intersection of threats
to ecosystems, humans, and wildlife. Through the campaign’s efforts
and key partnerships, JGI provides a valuable diversity of benefits
worldwide including local sustainable livelihoods, heat regulation,
protection of watersheds, and soil regeneration, while also
combatting the climate crisis and biodiversity loss.
HP is committed to forest conservation as part of its
comprehensive climate action strategy. It is one of the few
companies in the world to achieve zero-deforestation in its paper
and paper-based product packaging3. HP is also one of the first
technology companies to pledge to counteract the risk of
deforestation beyond its own supply chain, accounting for the
impact on nature of all paper used in HP printers, regardless of
brand.
To learn more about the Plant a Tree with HP campaign, as well
as ways to support the protection and restoration of trees and
forests, please visit https://www.hp.com/plantatree.
About HP HP Inc. is a technology company that
believes one thoughtful idea has the power to change the world. Its
product and service portfolio of personal systems, printers, and 3D
printing solutions helps bring these ideas to life. Visit
http://www.hp.com.
About the Jane Goodall InstituteThe Jane
Goodall Institute (JGI) is a global, community-centered
conservation organization founded in 1977 that advances the vision
and work of Dr. Jane Goodall in over 30 countries around the world.
We seek to understand and protect chimpanzees, other apes and their
habitats, and empower people to be compassionate citizens in order
to inspire conservation of the natural world we all share. JGI uses
research, community-led conservation, best-in-class animal welfare
standards, and the innovative use of science and technology to
inspire hope and transform it into action for the common good.
Through our Roots & Shoots program for young people of all
ages, now active in over 60 countries around the world, JGI is
creating an informed and compassionate critical mass of citizens
who will help to create a better world for people, other animals,
and our shared environment. To learn more about Dr. Goodall and the
Jane Goodall Institute, visit janegoodall.org and @JaneGoodallInst
on Facebook, Instagram and Twitter.
________________________1HP purchases include all HP products
and services including printers, laptops, desktops, monitors, ink
and toner cartridges, and HP Instant Ink subscriptions during the
promotion period.
2A percentage of profits during the promotion period of April
through June 2022, up to $1M, will go to the Jane Goodall Institute
to fund the planting of 1 million trees globally.
3Data sources: HP 2020 Sustainability Impact Report; Date of
data: As of December 2020; Restrictions: As of December 2020, 99%
of HP brand paper and paper-based product packaging was derived
from Forest Stewardship Council® (FSC®) certified or recycled
sources. Packaging is the box that comes with the product and all
paper-based materials inside the box. Packaging for commercial,
industrial, and 3D products, scanners, personal systems
accessories, and spare parts are not included.
Photos accompanying this announcement are available
at: https://www.globenewswire.com/NewsRoom/AttachmentNg/f9975a89-48b5-43fd-affb-1df55e8944b7
https://www.globenewswire.com/NewsRoom/AttachmentNg/196dd335-4e61-44ea-9d0b-7ca10ea14f0f
https://www.globenewswire.com/NewsRoom/AttachmentNg/c1292c9d-2699-4976-b81c-525a976d5e99
A video accompanying this announcement is available
at:https://www.globenewswire.com/NewsRoom/AttachmentNg/452911bb-9971-4612-9baf-7d6a3fc24acc
MEDIA CONTACTS:
Lindsey O’Shaughnessy, HP
Lindsey.OShaughnessy@hp.com
http://press.ext.hp.com
HP (NYSE:HPQ)
Historical Stock Chart
From Aug 2024 to Sep 2024
HP (NYSE:HPQ)
Historical Stock Chart
From Sep 2023 to Sep 2024