NORTH CHICAGO, Ill.,
Feb. 23, 2021 /PRNewswire/
-- From scrolling through social media feeds, to video
conferences for work and school, to relaxing with television and
video games, Americans are spending approximately 13 hours a day on
some type of digital device.1 As the reliance on screens
to connect digitally for both professional and personal use
continues to rise, more than half of adults suffer from digital eye
strain,2 which often includes dry, irritated eyes.
"The relationship between digital technology and eye health is
complex," said optometrist Dr. Selina
McGee, Fellow of the American Academy of Optometry. "We
typically blink our eyes once every three to four seconds, or
approximately 20 times per minute. This provides the eye with the
moisture it needs to function comfortably. When looking at screens
for prolonged periods of time, we tend to blink less completely,
and our blink rate is often cut in half. This causes eyes to miss
out on the much-needed hydration from natural tears, which then
leads to eye dryness, burning, irritation, or discomfort."
REFRESH® DIGITAL is a new lubricant eye drop
formulated to specifically relieve dryness and irritation that may
occur from prolonged screen time. A scientific advancement,
REFRESH® DIGITAL features proprietary HydroCell™
technology that supports all three layers of the tear film to keep
eyes hydrated.
"We often use multiple screens simultaneously during our daily
routine, and many people just cope with eye discomfort associated
with extended screen time," said Dr. McGee. "However, I tell my
patients that when it comes to their eyes, they should not settle.
REFRESH® DIGITAL offers a way for them to quickly
relieve dry, irritated eyes from screen time."
In addition to using REFRESH® DIGITAL lubricant eye
drops, Dr. McGee notes that the 20-20-20 rule can also help reduce
the effects of digital screen time on eyes: for every 20 minutes of
screen time look away at something 20 feet away for at least 20
seconds.
REFRESH® DIGITAL is available in both a convenient
multidose bottle and preservative-free, single-use vials online and
at retail locations nationwide where over-the-counter eye drops are
sold.
About REFRESH®
With over 30 years'
experience, REFRESH® has dedicated decades of research
to eye health and offers a full line of lubricant eye drops,
ointments and gel drops for use daytime, nighttime and anytime in
between. Learn more about REFRESH® DIGITAL and the
complete line of REFRESH® products
at www.refreshbrand.com.
About Allergan Eye Care
As a leader in eye care,
Allergan has discovered, developed, and delivered some of the most
innovative products in the industry for more than 70 years.
Allergan has launched over 125 eye care products and invested
billions of dollars in treatments for the most prevalent eye
conditions including glaucoma, ocular surface disease, and retinal
diseases such as diabetic macular edema and retinal vein
occlusion.
We remain steadfast in helping eye care providers deliver the
best in patient care through innovative products and outreach
programs.
About AbbVie
AbbVie's mission is to discover and
deliver innovative medicines that solve serious health issues today
and address the medical challenges of tomorrow. We strive to have a
remarkable impact on people's lives across several key therapeutic
areas: immunology, oncology, neuroscience, eye care, virology,
women's health and gastroenterology, in addition to products and
services across its Allergan Aesthetics portfolio. For more
information about AbbVie, please visit us at www.abbvie.com.
Follow @abbvie on Twitter, Facebook, Instagram,
YouTube and LinkedIn.
References:
- 2020 Eyesafe Neilsen screen time estimates
- 2019 Vision Council digital eye strain survey
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SOURCE AbbVie