TechTarget Launches SearchCloudComputing.com
June 02 2009 - 11:00AM
Business Wire
Technology media company TechTarget, Inc. (NASDAQ: TTGT) today
announced the launch of SearchCloudComputing.com� to help
information technology (IT) professionals, application developers,
and chief information officers (CIOs) stay well-informed on the
rapidly advancing topic of Cloud Computing.
SearchCloudComputing.com� will be the first site that offers
content to serve the unique needs of all members involved in a
cloud computing decision at an enterprise level. �We are not
chasing the hype around cloud computing � but rather drilling down
to serve the tactical and strategic information needs of each
member of the corporate or government computing decision making
team. This way, we can look at an issue and provide ROI and general
business insight to a CIO, while in a different story � provide
technical best practices to an application developer who may be
figuring out how to develop SOA applications for the public cloud
infrastructure,� said Marc Laplante, publisher of
SearchCloudComputing.com.
Cloud computing represents a potential paradigm shift �
literally changing the way end-user and corporate computing is
delivered. With vendors like Google, Amazon, and Microsoft making
major investments in cloud computing, hosted applications, storage
and security for the cloud, SearchCloudComputing.com is designed to
be the single online point of information to get those vendor�s
messages, products, and services out to the buying community. New
vendors, major IT providers and hosting providers will also have a
great opportunity to inform the buying public of their products and
services through SearchCloudComputing.com listings for whitepapers,
webcasts, virtual tradeshows and other content vehicles. �The site
is really an IT marketer�s dream � marrying expertly produced
editorial content, vendor provided content, and intense reader
interaction into a single, targeted location complete with
comments, forums, blogs and expert Q&A sections,� said
Laplante.
SearchCloudComputing.com adds to TechTarget�s industry leading
portfolio of virtualization coverage including
SearchServerVirtualization.com�, SearchVirtualDesktop.com�,
SearchVMware.com�, BrianMadden.com�, BriForum� 2009 Conference, and
free, live independent seminars on advanced virtualization and
virtual desktop implementation (VDI).
About TechTarget
TechTarget, a leading online technology media company, gives
technology providers ROI-focused marketing programs to generate
leads, shorten sales cycles, and grow revenues. With its network of
more than 60 technology-specific websites and more than 7.5 million
registered members, TechTarget is a primary Web destination for
technology professionals researching products to purchase. The
company is also a leading provider of independent, peer and vendor
content, a leading distributor of white papers, and a leading
producer of webcasts, podcasts, videos and virtual trade shows for
the technology market. Its websites are complemented by numerous
invitation-only events. TechTarget provides proven lead generation
and branding programs to top advertisers including Cisco, Dell,
EMC, HP, IBM, Intel, Microsoft, SAP and Symantec.
(C) 2009 TechTarget, Inc. All rights reserved. TechTarget,
BriForum and the TechTarget logo are registered trademarks, and
SearchCloudComputing.com, SearchServerVirtualization.com,
SearchVirtualDesktop.com, SearchVMware.com and BrianMadden.com are
trademarks, of TechTarget, Inc. All other trademarks are the
property of their respective owners.
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