Reliance Brands In Pact To Bring Steven Madden Products To India
March 02 2011 - 3:42AM
Dow Jones News
Reliance Brands Ltd., an unit of Reliance Industries Ltd.
(500325.BY), said Wednesday it has entered into an exclusive
long-term license agreement with U.S.-based retailer Steven Madden
Ltd. (SHOO).
Under the agreement, Steve Madden products will be available
through exclusive monobrand stores and premium department stores in
India's major cities, Reliance Brands said in a statement.
Steve Madden will target women in the 16-40 age group and will
offer a range of footwear and accessories, Reliance Brands
said.
-By Mumbai Bureau; Dow Jones Newswires; 91 22 61456113;
djn.in@dowjones.com
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