Seagate and IBM Work Together to Help Reduce Global Hard Drive Counterfeiting with Blockchain Technology
November 08 2018 - 7:00AM
Business Wire
Project combines IBM Blockchain Platform,
Seagate’s advanced “electronic fingerprinting” and product tracking
to help prove provenance over hard drive life cycle
Seagate Technology plc (NASDAQ: STX), a world leader in data
storage solutions, and IBM (NYSE: IBM) today announced they are
working together to reduce product counterfeiting using blockchain
and security technologies. The project, which is designed to help
manufacturers, integrators, and business partners fight counterfeit
hard drives, uses the IBM Blockchain Platform to authenticate the
provenance of disk drive products, bringing a new level of
multi-layered security protection to the data management
industry.
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According to the International Anti-Counterfeiting Coalition,
global trade in counterfeit and pirated electronic products has
reached more than $1.7 trillion in value. To verify product
authenticity, Seagate will update the IBM Blockchain Platform on
the IBM Cloud with product authentication data based on the
Seagate Secure™ Electronic ID (eID) at the point of
manufacture. Each unique identifier (serving as an electronic
fingerprint) can be used to verify the identity of a hard drive at
any time during its product life cycle. Seagate’s Certified
Erase employs cryptographic erasure technology to produce a
digital certificate of data purge, which is electronically signed
by the device under the Seagate Secure public key
infrastructure (PKI) and stored on the blockchain for compliance
management with emerging global data privacy laws.
Building upon IBM’s blockchain expertise and powered by the
Linux Foundation’s Hyperledger Fabric distributed ledger framework,
the IBM Blockchain Platform is designed to allow network
participants to append and view blockchain data based on their
level of permissioning. Throughout a product’s life, technology
vendors, service providers, and end users will be able to confirm
the product’s provenance on the blockchain, which provides an
immutable record of events. This can help reduce data loss,
fraudulent products and warranty costs, while improving product
assurance for customers during deployment.
“Blockchain technology can be extremely effective in confirming
provenance and authenticity of assets,” said Bruce Anderson, global
managing director, electronics industry, IBM. “The ability to work
with Seagate to combine blockchain with advanced cryptographic
product identification technology is what sets this work apart, and
signals blockchain’s potential to reimagine the electronics product
life cycle management processes. Counterfeit electronic components
are a global issue that requires an ecosystem-wide effort to
address.”
The eID and Certified Erase capabilities are built on the
Seagate Secure technology, which can enable higher levels of
trust of product provenance and proof of data erasure. Customers
can benefit from knowing that a drive is a genuine Seagate product
and that any data on it can be securely erased which can assist
customers with their efforts to adhere to international compliance
standards.
“IBM has a proven history of technology innovation as evidenced
by its market leadership in blockchain technology for product
provenance in various industries,” said Mark Re, senior vice
president and chief technology officer at Seagate. “By combining
Seagate’s innovations in product security with IBM’s blockchain
expertise, we want to prove that we can help reduce the incidence
of product counterfeiting in the future.”
As project development continues in this combined effort to
fight global product counterfeiting, Seagate and IBM are
anticipating that they will expand the business network to include
participation from supply chain partners.
About IBM Blockchain
IBM is recognized as the leading enterprise blockchain provider.
The company’s research, technical and business experts have broken
barriers in transaction processing speeds, developed the most
advanced cryptography to secure transactions, and are contributing
millions of lines of open source code to advance blockchain for
businesses. IBM is the leader in open-source blockchain solutions
built for the enterprise. Since 2016, IBM has worked with hundreds
of clients across financial services, supply chain, government,
retail, digital rights management and healthcare to implement
blockchain applications, and operates a number of networks running
live and in production. The cloud-based IBM Blockchain Platform
delivers the end-to-end capabilities that clients need to quickly
activate and successfully develop, operate, govern and secure their
own business networks. IBM is an early member of Hyperledger, an
open source collaborative effort created to advance cross-industry
blockchain technologies. For more information about IBM Blockchain,
visit https://www.ibm.com/blockchain/ or follow us on Twitter at
@ibmblockchain.
About Seagate
Seagate creates space for the human experience by innovating how
data is stored, shared and used. Learn more at www.seagate.com.
Follow Seagate on Twitter, Facebook, LinkedIn, Spiceworks, YouTube
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© 2018 Seagate Technology LLC. All rights reserved. Seagate,
Seagate Technology and the Spiral logo are registered trademarks of
Seagate Technology LLC in the United States and/or other countries.
Seagate Secure is either a trademark or registered trademark of
Seagate Technology LLC or one of its affiliated companies in the
United States and/or other countries. All other trademarks or
registered trademarks are the property of their respective owners.
Seagate reserves the right to change, without notice, product
offerings or specifications.
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Seagate Corporate CommunicationsAndrew Larg
408-658-1059andrew.larg@seagate.comorIBM CommunicationsHannah
Slocumhslocum@us.ibm.com
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