MicroStrategy Wins 2018 BRWeek Awards
July 30 2018 - 8:00AM
Business Wire
Retail Leaders Select MicroStrategy as the
Winner in the Big Data and Business Intelligence Categories
MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide
provider of enterprise analytics and mobility software, today
announced that it won two Brazilian Retail Week (BRWeek) awards.
MicroStrategy received the highest scores in both the Big Data and
Business Intelligence (BI) categories.
Hosted by the Centro de Inteligência Padrão (CIP), the fourth
annual BRWeek awards recognized retailers and suppliers that
received the highest evaluations by Brazil’s retail industry.
Organizations were scored across a number of categories based on an
exclusive methodology developed by the CIP and questionnaires
completed by leading retailers operating in Brazil, including Avon,
Pão de Açúcar, Walmart, and Carrefour. Scores were based on
criteria that included user experience, continuation/recommendation
of the supplier, system performance, cost versus benefit, quality
of service and integration with other systems.
“We’re proud to be helping many of the world’s market leaders
drive their businesses forward and become intelligent enterprises
through their innovative use of analytics,” said Cynthia Bianco,
Country Manager of Brazil at MicroStrategy Incorporated. “Receiving
these BRWeek awards underscores the competitive advantage, business
process improvements and significant cost savings our customers are
realizing with our award-winning enterprise analytics and mobility
platform.”
Here are what some of our customers have to say about
MicroStrategy 10™ and how it has helped them solve business
problems and drive real results.
“With MicroStrategy, we made a significant business breakthrough
when we could personalize digital offers based on the specific
behavior of our resellers visiting our site,” said Raquel D’Anello,
IT Director at Avon. “The digital team can now track all that
browsing data as well as purchase history and turn all those
interactions into real-time insights. Moreover, with
MicroStrategy’s ability to perform analysis of our big data, our
analysts can pinpoint errors in our campaigns and make corrections
in real-time, which frees us up to do more strategic campaign
planning and create impactful digital campaigns that yield greater
engagement.”
“We built an impactful, high-quality MicroStrategy Mobile™ app
that mobilizes our information and gives us a unique business
advantage,” said Betsy Ferreira, Information Systems Manager, at
Ipiranga, the second-largest Brazilian fuel distribution company,
and the largest in the private sector. “Our retail sales
performance app provides approximately 300 employees with the
ability to communicate and take action. While they’re in the field,
they can easily access sales data and enable transactions with
accredited gas stations, convenience stores and oil change
franchises, which comprise the Ipiranga network throughout Brazil.
This powerful technology streamlines the decision-making process
for our entire team and makes us highly productive round the
clock.”
Learn more about how MicroStrategy 10 can help your organization
become an Intelligent Enterprise™ by downloading MicroStrategy
Desktop™ today. Discover a new way to do business with
transactions, multimedia, geospatial analysis, security, and
more—all delivered via MicroStrategy Mobile.
About MicroStrategy Incorporated
MicroStrategy (Nasdaq: MSTR) is a worldwide leader in enterprise
analytics and mobility software. A pioneer in the BI and analytics
space, MicroStrategy delivers innovative software that empowers
people to make better decisions and transform the way they do
business. We provide our enterprise customers with world-class
software and expert services so they can deploy unique intelligence
applications. To learn more, visit MicroStrategy online, and follow
us on LinkedIn, Twitter and Facebook.
MicroStrategy, MicroStrategy 10, MicroStrategy Mobile,
MicroStrategy Desktop, and Intelligent Enterprise are either
trademarks or registered trademarks of MicroStrategy Incorporated
in the United States and certain other countries. Other product and
company names mentioned herein may be the trademarks of their
respective owners.
MSTR-G
View source
version on businesswire.com: https://www.businesswire.com/news/home/20180730005110/en/
MicroStrategy IncorporatedClaudia Cahill,
703-270-2207ccahill@microstrategy.com
MicroStrategy (NASDAQ:MSTR)
Historical Stock Chart
From Aug 2024 to Sep 2024
MicroStrategy (NASDAQ:MSTR)
Historical Stock Chart
From Sep 2023 to Sep 2024