Ultimate Ears Reinvents Wireless Earphones with UE FITS; Earbuds Instantly Mold to Fit Each Ear
October 01 2020 - 9:00AM
Business Wire
World’s First Truly Wireless Custom Fit Earbuds
Shaped to Consumers’ Unique Earprints in Under 60 Seconds, for
All-Day Comfort and Premium Sound
Ultimate Ears (UE) today introduced UE FITS, the first-ever true
wireless earphones with instant custom fit. Similar to
fingerprints, each person’s individual ear is unique. No two
prints, even on the same person, are the same. UE FITS mold to
perfectly fit individual ears in less than a minute with its
patented Lightform technology. This goes beyond the standard tip
sizes of small, medium and large. From podcasts and playlists on
morning commutes, to conference calls while working from home or
rocking that evening run, these instant, fit-for-only-you earbuds
will stay in place for all-day comfort and deliver an exceptional
audio experience.
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UE FITS mold to perfectly fit individual
ears in less than a minute with its patented Lightform technology.
(Photo: Business Wire)
“We are redefining wireless earphones with UE FITS,” said Jonah
Staw, General Manager and Head of Ultimate Ears Custom Earphones.
“For the first time ever, we are bringing instant custom fit to
premium earbuds. With the press of a button and in under 60
seconds, consumers can experience exceptional comfort and sound
quality from earphones that perfectly fit the unique shape of their
ears.”
During the intuitive fitting process, the UE FITS app connects
to the earbuds and triggers the embedded LEDs, which emit a gentle
purple glow. Lightform technology uses light to harden the
gel-filled tips to the contours of each ear, transforming them into
earbuds that perfectly fit the consumer’s ear in under 60 seconds.
This personalized fit provides wearable comfort free of pressure,
pain or irritation, even after extended use. UE FITS also offer
superior passive noise isolation as the fitted tips create a
natural seal that blocks ambient noise.
Built on the acoustic expertise that designs performance-level
in-ear monitors for professional musicians, UE FITS are engineered
with premium single dynamic 10mm drivers that provide a sound
signature that is full, warm and detailed with deep, tight and
punchy bass.
UE FITS deliver up to eight hours of continuous listening on a
single charge. Through additional charges from the compact case, UE
FITS offer over 20 hours of playback. You can play/pause music and
answer calls directly from the earbuds. You can also customize the
earbud control buttons using the UE FITS app; to activate voice
assistant, skip tracks or control volume. With
strategically-positioned dual microphones, the earphones are
designed to reduce wind noise and enhance call clarity in any
situation. These lightweight earbuds are available in three colors:
Cloud (Grey), Dawn (Lilac) and Eclipse (Navy).
Pricing and Availability
UE FITS are available for preorder now at an introductory price
of $249.00 from custom.ultimateears.com/fits. UE FITS are available
in the U.S. only and will ship this fall.
UE FITS come with a 30-day risk-free trial and a perfect fit
guarantee. The UE FITS app is available for iPhone and iPad from
the Apple App Store, and for Android™ from the Google Play
store.
About Ultimate Ears
Ultimate Ears, a brand of Logitech International, transforms the
way people experience music. Ultimate Ears revolutionized the way
artists perform music on stage with the creation of in-ear monitors
in 1995. Today, Ultimate Ears continues to bring music to life with
its award-winning family of wireless speakers and custom-made
earphones for professional musicians and consumers. Founded in
1981, Logitech International is a Swiss public company listed on
the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select
Market (LOGI).
Ultimate Ears, the Ultimate Ears logo, and other marks are
registered in Switzerland and other countries. All other trademarks
are the property of their respective owners. For more information
about Ultimate Ears and its products, visit the company’s website
at www.ultimateears.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20201001005330/en/
Audrey Tang Global Communications, Ultimate Ears
Audrey_tang@ultimateears.com | 510-713-5271
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