Cinedigm Corp (NASDAQ: CIDM), a leading independent distributor,
announced today a new partnership with CMC Pictures, a major
international sales representative, financier and distributor of
Chinese film and television. Under the deal, Cinedigm will
release select titles from CMC Pictures’ slate, comprised of many
recent Chinese theatrical hits, across all ancillary channels,
including DVD/Blu-Ray, digital, and television, in North America.
Established in 2016 and based in China, CMC
Pictures operates as the international sales and distribution arm
of CMC Inc., a media and entertainment conglomerate known for its
prominent strengths in multi-genre premium content, including film,
drama, variety shows, financial media, music, fashion &
lifestyle, sports, gaming, live entertainment, theater, and a
comprehensive scope of content related businesses such as artist
and sports agencies, cinemas, urban recreational complexes, and
theme parks.
CMC Pictures has quickly established itself as a
leader in the multi-territory sale and distribution of premier
Chinese productions, most recently representing big hits like THE
WANDERING EARTH, PEGASUS, WOLF WARRIOR II, DETECTIVE CHINATOWN 2,
ANIMAL WORLD, and as the exclusive theatrical distributor of The
WANDERING EARTH grossing the highest box office revenue of all
Chinese films in North America in the last five
years.
The first anticipated picture under the Cinedigm
deal will be THE ROAD NOT TAKEN, an offbeat road picture, following
a bumbling ostrich farmer (Wang Xuebing), who journeys across the
Gobi Desert in hopes of reconciling with his estranged wife, but
ends up forming a makeshift family along the way. The picture,
directed by first time filmmaker Gaopeng Tang, screened as a
selection of the Focus on China event at the 2018 Venice Film
Festival, and was an official Golden Globe submission in the
Foreign Language film category for China.
The new pact reflects Cinedigm’s increasing role as
a point of contact and go-to distributor for the distribution of
Chinese content in North America. Majority-owned by Bison
Capital, a Hong Kong based investment firm, Cinedigm recently
announced the launch of Bambu, a digital channel which will be
focused on Chinese content. Bambu will be available via major
streaming devices and pay-TV carriage later this year in the
US.
“CMC Pictures represents the highest caliber of
Chinese productions across a wide range of genres and with cast
recognizable to international audiences,” said Yolanda Macias,
Cinedigm’s Executive Vice-President of Acquisitions and Digital
Sales. “We are excited to expand our library with these diverse
films and to continue bringing entertaining Chinese language titles
to North American audiences.”
“We are thrilled to be collaborating with Cinedigm
on our upcoming releases,” said Shirley He, Distribution Manager of
CMC Pictures. “We have been seeking a long-term North
American partner for our slate and look forward to a successful
future together.
The deal was negotiated by Melody Fowler,
Vice-President of Acquisitions for Cinedigm, and Shirley He, on
behalf of CMC Pictures.
ABOUT CINEDIGM
Since inception, Cinedigm has been a leader at the
forefront of the digital transformation of content distribution.
Adjusting to the rapidly transforming business needs of today’s
entertainment landscape, Cinedigm remains a change-centric player
focused on providing content, channels and services to the world’s
largest media, technology and retail companies. Cinedigm’s Content
and Networks groups provide original and aggregated programming,
channels and services that entertain consumers globally across
hundreds of millions of devices. For more information, visit
www.cinedigm.com.
ABOUT CMC
PICTURESCMC Pictures is a CMC Inc. subsidiary focusing on
the global distribution of Chinese movies, with direct theatrical
and Internet distribution capabilities in over 71 countries, 198
cities.
We work directly with over 20 cinema chains in
North America, Australia & New Zealand, Southeast Asia, Middle
East, Latin America, Middle Asia and Africa.
Till now, we have successfully released
block-buster and premium Chinese movie titles, including The
Wandering Earth, Wolf Warrior 2, Shadow, Animal World, Hello Mr.
Billionaire, Detective Chinatown 2, etc., bringing top content not
only to cinemas but also to various TV, Internet and mobile
platforms around the globe.
As the first member of IFTA from China, CMC
Pictures is an active participant in international film festivals,
including Cannes, TIFF, Filmart, AFM, and etc., presenting more and
more quality content to international markets.
PRESS CONTACT:Jill Newhouse
Calcaterrra310-466-5135jcalcaterra@cinedigm.com
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