NIU Niu Technologies

Niu Technologies (“NIU”, or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today announced its financial results for the second quarter 2021.

Second Quarter 2021 Financial Highlights

• Revenues were RMB 944.7 million, an increase of 46.5% year over year
• Gross margin was 22.7%, compared with 23.0% in the second quarter of last year
• Net income was RMB 91.8 million, an increase of 61.6% compared with RMB 56.8 million in the second quarter of last year
• Adjusted net income (non-GAAP)1 was RMB 104.0 million, an increase of 53.4% compared with RMB 67.8 million in the second quarter of last year

Second Quarter 2021 Operating Highlights

• The number of e-scooters sold reached 252,998, up 58.0% year over year
• The number of e-scooters sold in China reached 246,018, up 58.8% year over year
• The number of e-scooters sold in the international markets reached 6,980, up 34.8% year over year
• The number of franchised stores in China was 2,366, an increase of 450 since March 31, 2021
• International sales network expanded to 40 distributors covering 48 countries

Dr. Yan Li, Chief Executive Officer of the Company, commented: “We delivered another strong quarter with China sales volume up by 58.8% and international markets sales volume up by 34.8% year-over-year despite continued challenges with COVID-19 and international logistics. Our new products F0 and F2 have been well received by customers and contributed to the volume growth. Our online sales accounted for 21.4% of our total sales volume, and reached a historical high due to successful launch of F0 through e-commerce platform. Our product mix also improved compared with previous quarter. The sales volume from low-priced models G0 and F0 represented 30.4% of total sales volume, compared with the 38.2% in the first quarter. As a result, revenues per e-scooter improved by 8.3% over previous quarter.”

Dr. Li continued, “In July, we started to deliver another new model C0 which was specifically designed for female customers. The retail sales price for C0 model starts from RMB 3,399, higher than the prices for G0 and F0. We also began the pre-sale of our newly launched kick-scooter, the KQi3 model, in Europe and US markets. The delivery of KQi3 is expected to start in the fourth quarter. We are very excited about the growth prospects of our business and look forward to the continued growth.”

Second Quarter 2021 Financial Results

Revenues were RMB 944.7 million, an increase of 46.5% year over year, due to higher sales volume of 58.0%, partially offset by decreased revenues per e-scooter of 7.3%. The following table shows the revenues breakdown and revenues per e-scooter in the periods presented:

Revenues (in RMB million)		2021Q2		2020Q2		% changeYoY
E-scooter sales from China market		757.5		522.7		+44.9%
E-scooter sales from international markets		57.7		56.9		+1.2%
E-scooter sales, sub-total		815.2		579.6		+40.6%
Accessories, spare parts and services		129.5		65.3		+98.3%
Total		944.7		644.9		+46.5%

Revenues per e-scooter(in RMB)		2021Q2		2020Q2		% changeYoY
E-scooter sales from China market2		3,079		3,373		-8.7%
E-scooter sales from international markets2		8,259		10,995		-24.9%
E-scooter sales		3,222		3,619		-11.0%
Accessories, spare parts and services3		512		408		+25.5%
Revenues per e-scooter		3,734		4,027		-7.3%

• E-scooter sales revenues from China market were RMB 757.5 million, an increase of 44.9%, and represented 92.9% of total e-scooter revenues. The increase was mainly driven by retail network expansion and new product launches in China.
• E-scooter sales revenues from international markets were RMB 57.7 million, an increase of 1.2%, and represented 7.1% of total e-scooter revenues. The increase was mainly driven by higher sales volume.
• Accessories, spare parts sales and services revenues were RMB 129.5 million, an increase of 98.3% and represented 13.7% of total revenues. The increase was mainly driven by higher e-scooter sales volume in China and higher spare parts sales from international markets.
• The decrease of revenues per e-scooter was mainly due to change in product mix.

Cost of revenues was RMB 730.0 million, an increase of 46.9% year over year, mainly due to higher e-scooter sales volume. The cost per e-scooter, defined as cost of revenues divided by the number of e-scooters sold in a specified period, was RMB 2,885, down 7.0% from RMB 3,103 in the second quarter 2020 mainly due to change in product mix.

Gross margin was 22.7%, compared with 23.0% in the same period of 2020. The decrease was mainly due to higher raw material costs.

Operating expenses were RMB 136.9 million, an increase of 47.9% from the same period of 2020. Operating expenses as a percentage of revenues was 14.5%, compared with 14.4% in the second quarter of 2020.

• Selling and marketing expenses were RMB 68.9 million (including RMB 3.0 million of share-based compensation), an increase of 51.0% from RMB 45.6 million in the second quarter of 2020. The increase was mainly due to the increase in advertising and promotion expense of RMB 10.6 million, the increase in depreciation and amortization expense of RMB 7.3 million as a result of opening of new franchised stores, and the increase in staff cost of RMB 6.5 million. Selling and marketing expenses as a percentage of revenues was 7.3% compared with 7.1% in the second quarter of 2020.
• Research and development expenses were RMB 30.8 million (including RMB 4.3 million of share-based compensation), an increase of 28.7% from RMB 24.0 million in the second quarter of 2020, mainly due to the increase in staff cost of RMB 4.8 million, and the increase in share-based compensation expenses of RMB 1.2 million. Research and development expenses as a percentage of revenues was 3.3%, compared with 3.7% in the second quarter of 2020.
• General and administrative expenses were RMB 37.2 million (including RMB 4.7 million of share-based compensation), an increase of 61.6% from RMB 23.0 million in the second quarter of 2020, mainly due to the increase in staff cost of RMB 3.7 million, the increase in professional fee of RMB 2.8 million, the increase in foreign currency exchange loss of RMB 2.5 million, the increase in depreciation and amortization expense of RMB 2.0 million, and the increase in rental and other office expenses of RMB 2.1 million. General and administrative expenses as a percentage of revenues was 3.9%, compared with 3.6% in the second quarter of 2020.

Operating expenses excluding share-based compensation were RMB 125.0 million, increased by 52.6% year over year, and represented 13.2% of revenues, compared with 12.7% in the second quarter of 2020.

• Selling and marketing expenses excluding share-based compensation were RMB 65.9 million, an increase of 54.3% year over year, and represented 7.0% of revenues, compared with 6.6% in the second quarter of 2020.
• Research and development expenses excluding share-based compensation were RMB 26.6 million, an increase of 27.3% year over year, and represented 2.8% of revenues, compared with 3.2% in the second quarter of 2020.
• General and administrative expenses excluding share-based compensation were RMB 32.5 million, an increase of 77.7% year over year, and represented 3.4% of revenues, compared with 2.8% in the second quarter of 2020.

Government grants were RMB 21.5 million, increased by RMB 20.7 million from the same period of 2020.

Share-based compensation was RMB 12.1 million, an increase of RMB 1.2 million from the same period of 2020.

Income tax expense was RMB 11.5 million, an increase of RMB 8.9 million from the same period of 2020.Net income was RMB 91.8 million, compared with RMB 56.8 million in the second quarter of 2020. The net income margin was 9.7%, compared with 8.8% in the same period of 2020.

Adjusted net income (non-GAAP) was RMB 104.0 million, compared with RMB 67.8 million in the second quarter of 2020. The adjusted net income margin4 was 11.0%, compared with 10.5% in the same period of 2020.

Basic and diluted net income per ADS were RMB 1.20 (US$ 0.19) and RMB 1.14 (US$ 0.18), respectively.Balance SheetAs of June 30, 2021, the Company had cash, term deposits and short-term investments of RMB 1,222.0 million in aggregate. The Company had restricted cash of RMB 178.1 million and short-term bank borrowings of RMB 180.0 million.

Business OutlookNIU expects revenues of the third quarter 2021 to be in the range of RMB 1,250 million to RMB 1,450 million, representing a year-over-year increase of 40% to 62%.

The above outlook is based on information available as of the date of this press release and reflects the Company’s current and preliminary expectation, which is subject to change in light of uncertainties and situations related to how COVID-19 develops.

Conference Call

The Company will host an earnings conference call on Monday, August 16, 2021 at 8:00 AM U.S. Eastern Time (8:00 PM Beijing/Hong Kong Time) to discuss its second quarter 2021 financial and business results and provide a corporate update.

To join via phone, participants need to register in advance of the conference call using the link provided below. Upon registration, participants will receive dial-in numbers, an event passcode, and a unique registrant ID, which will be used to join the conference call.

Event:	Niu Technologies Second Quarter 2021 Earnings Conference Call
Registration Link:	http://apac.directeventreg.com/registration/event/2198233
Conference ID:	2198233

A live and archived webcast of the conference call will be available on the investor relations website at https://ir.niu.com/news-and-events/webcasts-and-presentations.

A replay of the conference call can be accessed by phone two hours later at the following numbers until August 24, 2021.

United States	+1-855-452-5696
International	+61-281-990-299
Hong Kong	800-963-117
Mainland China	400-602-2065
Conference ID	2198233

About NIU

As the world’s leading provider of smart urban mobility solutions, NIU designs, manufactures and sells high-performance electric motorcycles, scooters, bicycles and kick-scooters. NIU has a product portfolio consisting of eight series, four electric scooter series, including NQi, MQi, UQi and Gova, two urban commuter electric motorcycle series RQi and TQi, a performance electric bicycle series, NIU Aero, and an electric kick-scooter series, KQi. Different series of products address the needs of different segments of modern urban residents and resolve the demands of different scenarios of urban travel, while being united through a common design language that emphasizes style, freedom and technology. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to offer the products and services. For more information, please visit www.niu.com.

Use of Non-GAAP Financial Measures

To supplement NIU’s consolidated financial results presented in accordance with the accounting principles generally accepted in the United States of America (“GAAP”), NIU uses the following non-GAAP financial measures: adjusted net income and adjusted net income margin. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP.

NIU believes that these non-GAAP financial measures provide meaningful supplemental information regarding its performance and liquidity by excluding certain items that may not be indicative of its operating results. The Company believes that both management and investors benefit from referring to these non-GAAP financial measures in assessing its performance and when planning and forecasting future periods. These non-GAAP financial measures also facilitate management’s internal comparisons to NIU’s historical performance. The Company believes these non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using these non-GAAP financial measures is that these non-GAAP measures exclude certain items that have been and will continue to be for the foreseeable future a significant component in the Company’s results of operations. These non-GAAP financial measures presented here may not be comparable to similarly titled measures presented by other companies. Other companies may calculate similarly titled measures differently, limiting their usefulness as comparative measures to the Company’s data.

Adjusted net income is defined as net income excluding share-based compensation expenses. Adjusted net income margin is defined as adjusted net income as a percentage of the revenues.

For more information on non-GAAP financial measures, please see the tables captioned “Reconciliation of GAAP and Non-GAAP Results”.

Exchange Rate

This announcement contains translations of certain RMB amounts into U.S. dollars (“US$”) at specified rates solely for the convenience of the readers. Unless otherwise stated, all translations from RMB to US$ were made at the rate of RMB 6.4566 to US$ 1.00, the exchange rate in effect as of June 30, 2021, as set forth in the H.10 Statistical release of the Board of Governors of the Federal Reserve System. The Company makes no representation that the RMB or US$ amounts referred could be converted into US$ or RMB, as the case may be, at any particular rate or at all.

Safe Harbor Statement

This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “likely to” and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as NIU’s strategic and operational plans, contain forward-looking statements. NIU may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about NIU’s beliefs, plans and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: NIU’s strategies; NIU’s future business development, financial condition and results of operations; NIU’s ability to maintain and enhance its “NIU” brand; its ability to innovate and successfully launch new products and services; its ability to maintain and expand its offline distribution network; its ability to satisfy the mandated safety standards relating to e-scooters; its ability to secure supply of components and raw materials used in e-scooters; its ability to manufacture, launch and sell smart e-scooters meeting customer expectations; its ability to grow collaboration with operation partners; its ability to control costs associated with its operations; general economic and business conditions in China and globally; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in NIU’s filings with the Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and NIU does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

Investor Relations Contact:

Niu TechnologiesJason YangInvestor Relations ManagerE-mail: ir@niu.com

NIU TECHNOLOGIES
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
	As of
	December 31,			June 30,			June 30,
	2020			2021			2021
	RMB			RMB			US$
ASSETS
Current assets
Cash	227,004,137			291,733,197			45,183,719
Term deposits-current	130,498,000			129,202,000			20,010,842
Restricted cash	168,469,077			178,053,372			27,576,956
Short-term investments	745,608,877			781,072,664			120,972,751
Notes receivable	-			10,525,549			1,630,200
Accounts receivable, net	101,320,063			63,413,253			9,821,462
Inventories	142,166,179			211,614,066			32,774,845
Prepayments and other current assets	32,832,088			57,000,475			8,828,249
Total current assets	1,547,898,421			1,722,614,576			266,799,024
Non-current assets
Term deposits-non-current	-			20,000,000			3,097,606
Property, plant and equipment, net	199,045,061			306,813,876			47,519,418
Intangible assets, net	5,607,101			4,632,587			717,496
Operating lease right-of-use assets, net	-			99,294,003			15,378,683
Land use rights, net	48,835,120			-			-
Deferred income tax assets	14,593,376			15,919,188			2,465,568
Other non-current assets	30,830,304			1,720,864			266,528
Total non-current assets	298,910,962			448,380,518			69,445,299
Total assets	1,846,809,383			2,170,995,094			336,244,323
LIABILITIES
Current liabilities
Short-term bank borrowings	180,000,000			180,000,000			27,878,450
Accounts payable	395,826,435			532,601,037			82,489,396
Income taxes payable	14,555,094			4,657,787			721,399
Advances from customers	40,062,189			43,360,632			6,715,707
Deferred revenue-current	21,155,634			22,182,057			3,435,563
Accrued expenses and other current liabilities	171,657,604			236,580,054			36,641,584
Total current liabilities	823,256,956			1,019,381,567			157,882,099
Deferred revenue-non-current	4,176,458			5,414,115			838,540
Deferred income tax liabilities	1,109,479			1,534,251			237,625
Operating lease liabilities-non-current	-			18,324,661			2,838,129
Other non-current liabilities	24,892,246			25,186,278			3,900,859
Total non-current liabilities	30,178,183			50,459,305			7,815,153
Total liabilities	853,435,139			1,069,840,872			165,697,252
SHAREHOLDERS’ EQUITY:
Class A ordinary shares	87,300			88,676			13,734
Class B ordinary shares	11,202			10,316			1,598
Additional paid-in capital	1,801,940,071			1,826,465,465			282,883,478
Accumulated other comprehensive loss	(43,016,027	)		(46,223,216	)		(7,159,065	)
Accumulated deficit	(765,648,302	)		(679,187,019	)		(105,192,674	)
Total shareholders’ equity	993,374,244			1,101,154,222			170,547,071
Total liabilities and shareholders’ equity	1,846,809,383			2,170,995,094			336,244,323

NIU TECHNOLOGIES
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS)
	Three Months Ended June 30,								Six Months Ended June 30,
	2020			2021					2020			2021
	RMB			RMB		US$			RMB			RMB		US$
Revenues	644,934,410			944,745,010		146,322,369			877,874,918			1,492,081,575		231,094,008
Cost of revenues(a)	(496,852,342	)		(730,010,232	)	(113,064,187	)		(674,875,349	)		(1,147,012,501	)	(177,649,615	)
Gross profit	148,082,068			214,734,778		33,258,182			202,999,569			345,069,074		53,444,393
Operating expenses:
Selling and marketing expenses(a)	(45,603,755	)		(68,873,391	)	(10,667,130	)		(89,776,365	)		(142,391,875	)	(22,053,693	)
Research and development expenses(a)	(23,976,687	)		(30,847,683	)	(4,777,698	)		(46,712,272	)		(56,456,917	)	(8,744,063	)
General and administrative expenses(a)	(23,010,638	)		(37,185,424	)	(5,759,289	)		(47,259,880	)		(68,499,223	)	(10,609,179	)
Total operating expenses	(92,591,080	)		(136,906,498	)	(21,204,117	)		(183,748,517	)		(267,348,015	)	(41,406,935	)
Government grants	826,367			21,504,500		3,330,623			8,092,250			21,856,842		3,385,194
Operating income	56,317,355			99,332,780		15,384,688			27,343,302			99,577,901		15,422,652
Interest expense	(1,576,485	)		(1,641,648	)	(254,259	)		(3,748,959	)		(3,374,348	)	(522,620	)
Interest income	2,378,442			1,630,287		252,499			5,367,879			2,846,865		440,923
Investment income	2,303,195			4,042,059		626,035			3,896,250			8,170,999		1,265,527
Income before income taxes	59,422,507			103,363,478		16,008,963			32,858,472			107,221,417		16,606,482
Income tax expense	(2,595,658	)		(11,528,628	)	(1,785,557	)		(2,407,549	)		(20,760,134	)	(3,215,335	)
Net income	56,826,849			91,834,850		14,223,406			30,450,923			86,461,283		13,391,147
Other comprehensive income (loss)
Foreign currency translation adjustment	59,950			(7,208,765	)	(1,116,496	)		6,546,907			(4,305,029	)	(666,764	)
Unrealized gain on available for sale securities, net	641,975			897,660		139,030			1,165,671			1,097,840		170,034
Comprehensive income	57,528,774			85,523,745		13,245,940			38,163,501			83,254,094		12,894,417
Net income per ordinary share
—Basic	0.38			0.60		0.09			0.20			0.56		0.09
—Diluted	0.37			0.57		0.09			0.20			0.54		0.08
Net income per ADS
—Basic	0.76			1.20		0.19			0.41			1.13		0.17
—Diluted	0.73			1.14		0.18			0.40			1.08		0.17
Weighted average number of ordinary shares and ordinary shares equivalents outstanding used in computing net income per ordinary share
—Basic	150,301,999			153,528,657		153,528,657			150,001,842			153,177,159		153,177,159
—Diluted	155,175,644			160,860,781		160,860,781			154,098,590			160,751,121		160,751,121
Weighted average number of ADS outstanding used in computing net income per ADS
—Basic	75,151,000			76,764,329		76,764,329			75,000,921			76,588,580		76,588,580
—Diluted	77,587,822			80,430,391		80,430,391			77,049,295			80,375,561		80,375,561
Note:
(a) Includes share-based compensation expense as follows:
	Three Months Ended June 30,								Six Months Ended June 30,
	2020			2021					2020			2021
	RMB			RMB		US$			RMB			RMB		US$
Cost of revenues	210,882			183,165		28,369			287,504			366,502		56,764
Selling and marketing expenses	2,888,358			2,977,457		461,149			4,491,000			6,009,319		930,725
Research and development expenses	3,109,286			4,283,976		663,503			5,081,977			8,285,463		1,283,255
General and administrative expenses	4,717,555			4,685,866		725,748			8,801,777			9,523,418		1,474,990
Total share-based compensation expense	10,926,081			12,130,464		1,878,769			18,662,258			24,184,702		3,745,734

NIU TECHNOLOGIES
RECONCILIATION OF GAAP AND NON-GAAP RESULTS
	Three Months Ended June 30,					Six Months Ended June 30,
	2020		2021			2020		2021
	RMB		RMB	US$		RMB		RMB	US$
Net Income	56,826,849		91,834,850	14,223,406		30,450,923		86,461,283	13,391,147
Add:
Share-based compensation expense	10,926,081		12,130,464	1,878,769		18,662,258		24,184,702	3,745,734
Adjusted net income	67,752,930		103,965,314	16,102,175		49,113,181		110,645,985	17,136,881

____________________

1 Adjusted net income/loss (non-GAAP) is defined as net income/loss excluding share-based compensation expense 2 Revenues per e-scooter on e-scooter sales from China or international markets is defined as e-scooter sales revenues from China or international markets divided by the number of e-scooters sold in China or international market in a specific period 3 Revenues per e-scooter on accessories, spare parts and services is defined as accessories, spare parts and services revenues divided by the total number of e-scooters sold in a specific period 4 Adjusted net income/loss margin is defined as adjusted net income/loss (non-GAAP) as a percentage of the revenues