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Survey reveals 91 per cent of Canadians with a
bucket list are not able to make their dreams a
reality
TORONTO, May 9, 2018 /CNW/ - Bucket lists are a trend for
Canadians. A recent IHG® (InterContinental Hotels Group)
survey revealed 59 per cent of Canadians have – or plan to make - a
bucket list and among them, the majority seek out Canadian
experiences. However, 91 per cent of Canadian 'bucket listers' are
unable to make their dreams a reality. That's why IHG, together
with internationally-recognized bucket list expert Robin Esrock, created a Great Canadian Bucket
List that offers 25 bucket-list worthy experiences to inspire
travel throughout Canada this
year.
Robin Esrock, renowned travel
writer and best-selling author of The Great Canadian Bucket
List, said: "There are a host of benefits to having a
bucket list, and what you include on it should be personal, fun and
inspiring. Having one makes you really think about what you want to
do or see, gives you something to look forward to and helps you
stay accountable to your goals. It can also make conversations with
your friends more interesting."
The survey found that experiences involving nature (67 per
cent), road trips (59 per cent) and history (52 per cent) are the
top three bucket list categories Canadians are most interested in.
With more than half of Canadians saying there are many bucket list
experiences to be had in Canada,
IHG's Great Canadian Bucket List suggests 25 must-add experiences
to any travel plans this year. These include arming a cannon in
the Citadel in Halifax, NS, going underground in the
Diefenbunker in Ottawa, ON, and
crossing the Capilano Suspension Bridge in Vancouver, BC.
Compiling a bucket list has its advantages – but only if those
plans can be actualized. According to the survey, Canadians that
have or plan to make a bucket list say it gives them something to
look forward to (61 per cent), an aspirational goal to achieve (52
per cent) and an opportunity to try something new (44 per cent).
The unfortunate reality, however, is that most of these Canadians
say they are not able to make their bucket list dreams come to
fruition due to cost (68 per cent) and work responsibilities (37
per cent).
Jonathan Lund, Regional Vice
President, IHG, Canada, said:
"Here at IHG, we are excited to help Canadians accomplish their
bucket list dreams across Canada.
With hotels from coast-to-coast – ranging from budget-friendly,
family-approved or luxury – we want vacation to be fulfilling for
every Canadian. You don't have to travel far or spend too much to
have a truly memorable vacation."
While for some it may seem daunting to make bucket list
experiences a reality, IHG and Robin
Esrock offer the following advice to help make it
achievable:
- Don't let the list weigh you down - you are more likely
to do things when you write them down, but don't let your list get
so long that it weighs on you. Focusing on too many goals can be
distracting, so if you're starting to feel overwhelmed, you're
probably being overly ambitious. Start with a shortlist of 10
aspirational bucket list goals, and grow it slowly over time.
- Start small and local - don't feel you need to take
weeks off work to travel to the ends of the earth to have bucket
list experiences. Begin with a place or activity you've always
wanted to experience in your town, city or province, and then
slowly branch out from there.
- You don't need to spend a fortune – Think outside the
box when it comes to cost-efficient solutions to making your bucket
list goals a reality. For example, if your bucket list experience
requires you to travel, turn it into an epic road trip too by
opting to drive instead of fly. Or, look for budget-friendly hotels
to stay in, like Holiday Inn® or Holiday Inn
Express®. Start collecting points - like IHG®
Rewards Club – that you can use to redeem for hotel stays.
- Dream big, but be realistic – Bucket lists should be
personal, fun and inspiring, and realistic too. Break your list
down into short- and long-term goals. Include goals that are easier
to achieve than others. If they are all difficult to accomplish,
you may get discouraged because you're not making progress as
quickly as you like. Also, think of experiences you can do, as
opposed to chance encounters with a celebrity, for example.
With over 179 hotels across the country and 46 hotels in the
pipeline, IHG's hotels in Canada
are a home away from home for travelers. With leisure-favourite
hotel brands such as Holiday Inn® and iconic luxury brands like
InterContinental® Hotels - IHG's family of brands in Canada has more than 24,913 rooms across six
brands.
Call to action:
To view all 25 experiences on IHG's
Great Canadian Bucket List, see here. Which one are you going to
explore first? Join the conversation on social media using
#IHGBucketList
About IHG®
IHG®
(InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a
global organisation with a broad portfolio of hotel brands,
including InterContinental® Hotels & Resorts,
Kimpton® Hotels & Restaurants, Hotel
Indigo®, EVEN® Hotels, HUALUXE®
Hotels and Resorts, Crowne Plaza® Hotels & Resorts,
Holiday Inn®, Holiday Inn Express®, Holiday
Inn Club Vacations®, Holiday Inn Resort®,
avid™ hotels, Staybridge Suites® and Candlewood
Suites®.
IHG franchises, leases, manages or owns nearly 5,400 hotels and
800,000 guest rooms in almost 100 countries, with more than 1,700
hotels in its development pipeline. IHG also manages
IHG® Rewards Club, our global loyalty programme, which
has more than 100 million enrolled members.
InterContinental Hotels Group PLC is the Group's holding company
and is incorporated in Great
Britain and registered in England and Wales. More than 375,000 people work across
IHG's hotels and corporate offices globally.
Visit www.ihg.com for hotel information and reservations and
www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest
news, visit: www.ihgplc.com/media and follow us on social media at:
www.twitter.com/ihg, www.facebook.com/ihg and
www.youtube.com/ihgplc.
SOURCE IHG® (InterContinental Hotels Group)