One of the world’s largest online travel
companies moves to AWS to achieve greater resiliency, cost savings,
and agility
Today, Amazon Web Services, Inc. (AWS), an Amazon.com company
(NASDAQ: AMZN), announced that Expedia, Inc. (NASDAQ: EXPE), a
global online travel company, has gone all-in on AWS and is
standardizing on AWS machine learning technologies to enhance
travelers’ booking experiences across its brands, including
Expedia.com, Hotels.com, Expedia Affiliate Network (EAN), HomeAway,
Egencia, and others. As part of a corporate-wide initiative to
focus its engineering teams on innovation rather than hardware
procurement and datacenter management, Expedia continues to move
its 20 years’ worth of core-business workloads, digital properties,
mobile applications, and legacy platforms largely from owned
datacenters to AWS and will migrate several databases from
Microsoft SQL Server and Oracle to Amazon Aurora as part of that
process. The travel industry giant chose AWS for its highly
scalable infrastructure, unmatched breadth of cloud services, and
proven operational expertise.
In 2013, Expedia started leveraging AWS to speed up various
large-scale projects, a move that set the stage for its future
marketing agreements and, eventually, acquisitions. Expedia could
not have integrated and completed one of its first acquisitions in
just 91 working days without leveraging AWS for capacity and
traffic management. In the last couple of years, Expedia
accelerated its cloud migration efforts to move the vast majority
of its workloads to AWS. Expedia used AWS’s industry-leading
services to build a scalable platform for faster application
deployment and has been able to launch more than 4,000 cloud
applications with a release velocity of 2,000 deployments a day, on
average. In addition, the data science teams for Expedia Worldwide
Engineering and Hotels.com are using AWS machine learning services
to deploy a variety of modules that add intelligent capabilities to
processes such as bidding on search engine marketing, providing
post-booking recommendations to travelers, and matching great
hotels with great prices for each booked trip.
“We began our cloud journey on AWS with development and test
workloads, and experienced so much success that we chose to make an
all-in commitment to move our global brands, their websites and
digital properties, analytics, mobile applications, and
business-critical workloads to AWS,” said Tony Donohoe, Chief
Technology Officer at Brand Expedia Group. “We have been able to
build new applications and reengineer legacy platforms for optimal
performance in the cloud. Before running analytics workloads on
AWS, it took us three hours to analyze five days of performance
metrics. Now we can analyze seven days of data in 30 seconds –
that’s 360 times faster. With this kind of speed, we can quickly
gain insights and drive the innovations that our customers expect
as they interact with our brands around the world.”
“The travel industry understands that it needs to continually
transform consumer experiences to remain competitive and keep their
customers engaged,” said Mike Clayville, Vice President, Worldwide
Commercial Sales at AWS. “With its strong presence in the market,
Expedia clearly understands this. In choosing to go all-in on AWS,
the cloud with the broadest and deepest functionality, they are
building a culture of inventors who are focused on uncovering new
ways to delight travelers that will benefit Expedia well into the
future.”
About Amazon Web Services
For more than 11 years, Amazon Web Services has been the world’s
most comprehensive and broadly adopted cloud platform. AWS offers
over 100 fully featured services for compute, storage, databases,
networking, analytics, machine learning and artificial intelligence
(AI), Internet of Things (IoT), mobile, security, hybrid, and
application development, deployment, and management from 44
Availability Zones (AZs) across 16 geographic regions in the U.S.,
Australia, Brazil, Canada, China, Germany, India, Ireland, Japan,
Korea, Singapore, and the UK. AWS services are trusted by millions
of active customers around the world—including the fastest-growing
startups, largest enterprises, and leading government agencies—to
power their infrastructure, make them more agile, and lower costs.
To learn more about AWS, visit https://aws.amazon.com.
About Amazon
Amazon is guided by four principles: customer obsession rather
than competitor focus, passion for invention, commitment to
operational excellence, and long-term thinking. Customer reviews,
1-Click shopping, personalized recommendations, Prime, Fulfillment
by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets,
Fire TV, Amazon Echo, and Alexa are some of the products and
services pioneered by Amazon. For more information, visit
www.amazon.com/about and follow @AmazonNews.
About Expedia
Expedia, Inc. is the world's largest online travel company, with
an extensive brand portfolio that includes leading online travel
brands, such as:
- Expedia.com®, a leading full-service
online travel brand with localized sites in 33 countries
- Hotels.com®, a leading global lodging
expert operating 89 localized websites in 41 languages with its
award winning Hotels.com® Rewards loyalty program
- Expedia® Affiliate Network (EAN), a
global B2B brand that powers the hotel business of hundreds of
leading airlines, travel agencies, loyalty and corporate travel
companies plus several top consumer brands through its API and
template solutions
- trivago®, a leading online hotel search
platform with sites in 55 countries worldwide
- HomeAway®, a global online marketplace
for the vacation rental industry, which also includes the VRBO®,
VacationRentals.com® and BedandBreakfast.com® brands, among
others
- Egencia®, a leading corporate travel
management company
- Orbitz® and CheapTickets®, leading U.S.
travel websites, as well as ebookers®, a full-service travel brand
with websites in seven European countries
- Travelocity®, a leading online travel
brand in the U.S. and Canada delivering customer service when and
where our customers need it with the Customer First Guarantee
- Hotwire®, inspiring spontaneous travel
through Hot Rate® deals
- Wotif Group, a leading portfolio of
travel brands including Wotif.com®, Wotif.co.nz,
lastminute.com.au®, lastminute.co.nz and travel.com.au®
- Expedia® Media Solutions, the
advertising sales division of Expedia, Inc. that builds creative
media partnerships and enables brand advertisers to target a
highly-qualified audience of travel consumers
- CarRentals.com™, a premier online car
rental booking company with localized sites in 13 countries
- Classic Vacations®, a top luxury travel
specialist
- Expedia Local Expert®, a provider of
online and in-market concierge services, activities, experiences
and ground transportation in over a thousand destinations
worldwide
- Expedia® CruiseShipCenters®, a provider
of exceptional value and expert advice for travelers booking
cruises and vacations through its network of over 235 retail travel
agency franchises across North America
- SilverRail Technologies, Inc., a global
rail retail and distribution platform connecting rail carriers and
suppliers to both online and offline travel distributors
For corporate and industry news and views, visit
www.expediainc.com.
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