DODGEVILLE, Wis., Aug. 17, 2017 /PRNewswire/ -- They're tough,
they're smart and now they've earned the Good Housekeeping Seal.
Lands' End, Inc. today announced the company's outstanding
ClassMate® backpacks, including the ClassMate TechPack, have been
granted the Good Housekeeping Seal.
"The Good Housekeeping Seal from the Good Housekeeping Institute
is highly respected," says Liz
Pierce, vice president of design, Lands' End Kids. "Each
season, our design team focuses on building the best assortment of
backpacks that are durable for students of all ages and sizes with
rip-resistant fabrics, strong seams and extra padding for
comfort. While our homework is never done, we are honored
that our ClassMate backpacks have been recognized with this
venerable Seal."
Good Housekeeping Institute Evaluates
The Good Housekeeping Institute's state-of-the-art labs
are staffed by top engineers, scientists and technology experts who
test and evaluate thousands of consumer products each
year; the Good Housekeeping Seal and the Green Good
Housekeeping Seal are among the most recognized and trusted
consumer icons in the world today. Lands' End ClassMate
backpacks were submitted to the Good Housekeeping Institute for
review. After a thorough review of product performance, as well as
packaging and marketing claims, the GH Institute Textiles Lab
granted the ClassMate backpack collection the GH Seal.
"The GH Textiles Lab evaluations found the ClassMate backpacks
to be well made, the materials to be durable and we were impressed
with the safety, comfort, performance and convenience features
offered," says Lexie Sachs, Good Housekeeping Textiles
Director. "They include everything from laptop
protection to wheeled portability with a wide range of products
suitable for all ages."
A ClassMate For Every Kid
Kid-friendly features, a modern silhouette, size options and style
– Lands' End packs it all in the ClassMate collection. ClassMate
backpacks are made from durable, 600-denier polyester with a
water-repellent finish. A 1200-denier polyester base offers double
the durability so it holds strong no matter how many times it's
tossed, thrown, hurled or flung. Other best-in-class features
include reflective trim, convenient loops for clipping on a lunch
box or other accessories, sturdy grab handles, padded shoulder
straps plus smart interior and exterior pockets. Available in sizes
from small to extra large to fit every kid. Prices start at
$34 for small sizes, $59 for extra large.
TechPack Takes Top Marks Too
Tablets, tech gear or laptop, the new ClassMate TechPack makes
toting technology much easier, holding up to a 17" laptop (extra
large size). Interior pockets and three reverse-sewn zippered
compartments keep things tidy and organized, $45-$55.
Personalized Packs
Lands' End offers endless options to personalize kid's packs with
over 15 monograms and 25 embroidery styles – only $6 per personalization. Check out all the options
at landsend.com/kids.
About Lands' End, Inc.
Lands' End, Inc. (Nasdaq: LE)
is a leading multi-channel retailer of clothing, accessories,
footwear and home products. We offer products through catalogs,
online at www.landsend.com and affiliated specialty and
international websites, and through retail locations, primarily at
Lands' End Shops at Sears® and standalone Lands' End Stores. We are
a trusted American lifestyle brand with a passion for quality,
legendary service and real value, and seek to deliver timeless
style for men, women, kids and the home.
About Good Housekeeping
Celebrating 132 years, Good Housekeeping
(goodhousekeeping.com) is a leading lifestyle media brand inspiring
a monthly audience of 30+ million readers to discover genius
innovations, delicious ideas, style-savvy trends, compelling news
and best-in-class products for their homes, families and
themselves. The Good Housekeeping Institute's
state-of-the-art labs combined with Good Housekeeping's
seasoned editorial talent is unparalleled. Staffed by top
engineers, scientists and technology experts, the Good
Housekeeping, which also has five international editions, is
published by Hearst Magazines, a unit of Hearst, one of the
nation's largest diversified media, information and services
companies. With 21 titles in the U.S., Hearst is the leading
publisher of monthly magazines in terms of total paid circulation,
and reaches 79.5 million readers and 68 million unique site
visitors each month (comScore). Follow Good Housekeeping on
Facebook, Instagram, Twitter, Pinterest and on the Inside the
Institute blog. Follow Jane
Francisco on Twitter and Instagram.
URLs: landsend.com/kids; landsend.com/school;
landsend.com/newsroom/
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SOURCE Lands' End, Inc.