REDWOOD SHORES, Calif., Aug. 16,
2017 /PRNewswire/ -- Today, Oracle announced that PurCotton
has deployed Oracle Retail Merchandise Operations Management Suite,
Oracle Retail Planning and Optimization and Oracle Retail Insights
to support the growth of its retail business. As a wholly-owned
subsidiary of Winner Medical Group Inc., PurCotton inherits the
parent company's 20-year technology and manufacturing expertise in
medical-grade cotton-based products. PurCotton is devoted to
providing safe, comfortable and eco-friendly cotton products to
meet consumer needs with a focus on quality life, mother and baby
care, feminine care and medical care.
Since its founding in December of 2009, PurCotton has grown
quickly managing 114 stores in shopping malls across China. In addition PurCotton also operates an
online business to meet the demands of omnichannel consumers.
PurCotton sales at TMALL.com and JD.com, two of China's largest ecommerce platforms, have
doubled for four consecutive years. Singles' Day 2016, China's largest online shopping festival, is
an example of PurCotton's growth with 1,180,000 on-line orders and
sales of over 260 million RMB.
PurCotton chose Oracle Retail for solutions that could scale and
serve as a foundation for continued omnichannel growth.
"We plan to open between 30 and 40 stores every year, with a
goal of increasing our total revenue 100% annually. Our core
customer base has grown to about 6 million," said Li Jianquan,
Managing Director of PurCotton Group. "We needed a strong
foundation to run our retail business. Oracle Retail has the
industry experience and retail specific solutions to support our
growth strategy."
"Oracle Retail provides a complete and integrated suite of
solutions from planning to execution," said He Kaifeng, Chief
Information Officer, PurCotton Group. "We needed a solution which
could support our strategy, which includes our brick-and-mortar
stores driving sales through multiple channels. With better
visibility, insight and planning, PurCotton can better meet high
customer demands."
With the help of Accenture, PurCotton Group deployed Oracle
Retail Merchandising System, Oracle Retail Merchandising Insight,
Oracle Retail Merchandise Financial Planning, Oracle Retail
Assortment Planning and Oracle Retail Allocation.
"Oracle Retail has built end-to-end process capabilities within
our suite of applications and cloud services that can deliver
individually or collectively to achieve Empowered Commerce," said
Ray Carlin, Senior Vice President
and General Manager, Oracle Retail. "We are impressed by the growth
trajectory and achievements of PurCotton and look forward to
playing a role in their continued success."
About Oracle Retail:
Oracle provides retailers with a complete, open, and integrated
suite of best-of-breed business applications, cloud services, and
hardware that are engineered to work together and empower commerce.
Leading fashion, grocery, and specialty retailers use Oracle
solutions to anticipate market changes, simplify operations and
inspire authentic brand interactions. For more information, visit
our website at www.oracle.com/retail.
About Oracle
The Oracle Cloud offers complete SaaS application suites for
ERP, HCM and CX, plus best-in-class database Platform as a Service
(PaaS) and Infrastructure as a Service (IaaS) from data
centers throughout the Americas, Europe and Asia. For more information about Oracle
(NYSE:ORCL), please visit us at oracle.com.
Trademarks
Oracle and Java are registered trademarks of Oracle and/or its
affiliates. Other names may be trademarks of their respective
owners.
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SOURCE Oracle