NEW YORK, Oct. 7, 2015 /PRNewswire-USNewswire/ -- This
month, the Disney ABC Television Group is launching its "Choose
Kindness" bullying prevention campaign across all platforms in
support of National Bullying Prevention Month and has chosen
STOMP Out Bullying™, the leading anti-bullying and
cyberbullying organization for kids and teens in the US, as one of
their partners in the crusade.
In addition to a generous $25,000
donation being made by ESPN, ABC television programs "The Chew" and
"The View" highlighted STOMP Out Bullying's "World Day of Bullying
Prevention" campaign and their messaging will be highlighted on
scheduled network programming throughout the month of October.
Long-time supporter Robin Roberts
showed her support by taping a PSA in honor of Blue Shirt Day®
World Day of Bullying Prevention which will air on the network
throughout October as well.
"Our hope is that this campaign strengthens our communities by
encouraging youth and adults to be inspired to create the world
they imagine by choosing kindness, and thus helping put an end to
bullying," said David Ambroz,
Executive Director, Corporate Citizenship and Social
Responsibility, Disney ABC Television Group.
Ross Ellis, Founder and CEO
stated, "It is such an honor to partner with a company that focuses
on kindness and inspiration. We are so grateful to ESPN for the
donation and look forward to a long collaboration with the entire
Disney ABC and ESPN group in educating our youth about honoring our
differences and respecting others."
About Disney ABC Television Group
The Disney ABC Television Group is composed of The Walt Disney
Company's (NYSE: DIS) global entertainment and news television
properties, owned television stations, and radio business. This
includes ABC, ABC Studios, ABC News, ABC Owned Television Stations
Group, Disney Channels Worldwide and ABC Family, as well as Disney
ABC Domestic Television and Disney Media Distribution. The
Company's equity interest in A+E Networks and Hulu round out the
Group's portfolio of media businesses.
About STOMP Out Bullying™
STOMP Out Bullying™ is the leading national anti-bullying and
cyberbullying organization for kids and teens in the U.S. Created
in 2005, STOMP Out Bullying™ is recognized as the most influential
anti-bullying organization in the country. It focuses on reducing
and preventing bullying, cyberbullying, sexting and other digital
abuse, educating against homophobia, racism and hatred, decreasing
school absenteeism, and deterring violence in schools, online and
in communities across the country. It teaches effective solutions
on how to respond to all forms of bullying, as well as educating
kids and teens in school and online, providing help for those in
need and at risk of suicide, raising awareness, peer mentoring
programs in schools, public service announcements by noted
celebrities, and social media campaigns.
www.STOMPOutBullying.org
Contacts:
Marla Farrell
Shelter PR
(646) 844-1008
MarlaF@shelterpr.com
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SOURCE STOMP Out Bullying