-- Emirates Becomes First Advisory Member of A4WP
Board
-- Airline to Play Essential Role in Infrastructure Growth
Needed to Propagate Wireless Charging
BEAVERTON, Oregon, Sept. 9, 2014 /PRNewswire/ -- The Alliance
for Wireless Power (A4WP) today announced that Emirates has joined
the A4WP, becoming the first advisory member of the organization's
board of directors. Emirates joins more than 100 companies
supporting the Rezence™-based wireless charging standards
organization, whose membership has nearly doubled over the past
year. Board members include Broadcom, Gill Electronics, IDT, Intel,
Qualcomm, Samsung Electronics, Samsung Electro-Mechanics, and
WiTricity with general membership including industry leaders such
as Dell, Fujitsu, Haier, HTC, LG, Panasonic, and SanDisk.
As a leading airline and facilitator in creating new travel
experiences, Emirates is taking a leadership role in pursuing
wireless charging for the airline industry as well as contributing
to the broader future enablement of wireless charging.
"At Emirates, we see technology shaping how people travel," said
Mohammed H Mattar Divisional Senior Vice President Airport Services
of Emirates. "As any frequent flier knows, one of the most
challenging and frustrating aspects of air travel is keeping
portable devices charged. Wireless charging will be a key first
step to changing that. The work the A4WP is doing fits hand in
glove with our vision of a customer experience in which
communications, support and interaction are seamlessly provided
from the time travellers enter the airport and relax in the lounge
through the duration of their flight."
"Rezence technology delivers a compelling user experience —
multiple devices can charge simultaneously, even if they have
different power requirements and charge state, with true 'drop and
go' convenience," said Kamil
Grajski, president of the A4WP. "This technology has the
ability to transform the travel experience."
"With a leading airliner like Emirates joining the efforts of
the A4WP, we are an important step closer to achieving the critical
mass necessary to bring wireless charging into the mainstream,"
said Sanjay Vora, Vice President,
Strategic Planning, PC Client Group, Intel Corporation. "Emirates
will provide the logistical and technical insights to make resonant
induction wireless charging a viable feature for the airline
industry."
About The Alliance for Wireless Power
The Alliance for Wireless Power (A4WP) is an independently
operated association dedicated to building a global wireless
charging ecosystem based on the Rezence™ wireless charging
standard. A4WP's mission is to bring a diverse base of
interoperable products to the market that delivers the best
wireless charging experience for consumers. Founded in 2012,
A4WP includes over 100 companies, including board of directors
Broadcom Corporation (NASDAQ: BRCM), Gill Electronics, Integrated
Device Technology, Inc. (NASDAQ: IDTI), Intel Corporation (NASDAQ:
INTC), Qualcomm Incorporated (NASDAQ: QCOM), Samsung Electronics
Co., Samsung Electro-Mechanics, Co, and WiTricity Corporation.